Tourism Marketing: An Annotated Bibliography of Key Research Articles

Desklib provides past papers and solved assignments for students. This annotated bibliography explores tourism marketing research.

Service Industry Marketing –
Tourism
1

Table of Contents
Introduction......................................................................................................................................3
Annotated Bibliography 1:..............................................................................................................4
Annotated Bibliography 2:..............................................................................................................5
Annotated Bibliography 3:..............................................................................................................7
Annotated Bibliography 4:..............................................................................................................9
Annotated Bibliography 5:............................................................................................................11
Conclusion:....................................................................................................................................12
2

Introduction
In this study, there will discussion on the topic of “Tourism”. Annotated Bibliography will be
prepared for each selected article. This bibliography will give a short review of the journal and
will also provide a summary of each particular journal. Each annotated bibliography will
consider its objectives, methods applied in that journal, major findings, and discussion.
3

Annotated Bibliography 1:
Koc, Erdogan & Boz, Hakan, 2014. Psychoneurobiochemistry of tourism marketing. Tourism
Management, 44, p.140.
Objectives:
The aim is to provide all the possible influences of Psychoneurobiochemistry methods that
influence the marketing of tourism.
Methods:
The primary method of data collection is used. In this study, a questionnaire is sent to 90 people
asking them about the psychological factors that affect the tourism industry. This questionnaire
focus on the ways by which a traveler can be impacted either in a positive way or in a negative
way.
Major findings:
This study shows that emotions and moods can affect the behavior of the traveler. Melatonin,
circadian rhythm and photoperiod’s study are the major finding of this article. These are the
hormone states that get secreted by the pineal gland in the brain.
Discussion:
Tourism is one of the largest and most revenue generated industry in the market, this industry
also generates job opportunities for the millions of people. According to the research, this is the
industry which contributes around 7% in the world’s gross domestic product in the year 2011.
Therefore, the knowledge and study of tourism in terms of the micro level also. This study
mainly focuses on consumer behavior with respect to tourism. The term
"Psychoneurobiochemistry" refers to group factors responsible for the disciplines of neurology,
psychology, biology, and chemistry. These are the brain's factors which influence tourism
consumers both in terms of psychological existences and physiological. These factors are
analysed by the exploring neurotransmitters which includes dopamine, serotonin, and melatonin.
For example, jet lag damages the psychological and physiological health through the lack of
4

sleep, sleep disorder, lack of concentration, low memory power and depressed state of the mind.
Not only this, tourism affects the psychological chemistry of the brain in many forms.
5

Annotated Bibliography 2:
Cazcarro, Hoekstra & Sánchez Chóliz, 2014. The water footprint of tourism in Spain. Tourism
Management, 40(C), pp.90–101.
Objectives:
The aim of this study is to find out the reason for the reduction for total tourism expenditure and
domestic using the four scenarios. The study also aims at educating the reader about the revenues
sources of Spain. Spain also contributes around 16% of the world's export. Apart from this,
Spain also considers as the beautiful destination for the vacations. The major income streams that
contribute a major part in the GDP of Spain comes from Tourism and Agricultural.
Methods:
The IQ model is used in the study to describe all the accounts related to the corresponding to
foreign trade and households. With this method, the agro-alimentary industry and tourist
activities characterised. The WF of foreign tourism is described by the identical purchases of
tourist in the host economy.
Major findings:
This study aims at finding the way by which the people, government, public and private sector
are able to fascinate more and more tourist. Another finding of this study is about the second
largest revenue generating source of Spain that is from the agricultural stream.
6

Discussion:
In this study, tourism in Spain is discussed. The major income for the people of Spain is from
two sources Tourism and agricultural. Spain contributes 16% of the world's export agricultural.
Another major source that contributes revenue in its GDP is coming from the tourism industry.
This place is always considered by the tourist for spending their vacations and this is also
considered as one of the most romantic places for couples. Spain is famous for cafes, hotels,
bars, wines, champagnes, and hospitality. Apart from this, it is also famous for its river transports
facility, where one can enjoy traveling from the rivers.
7

Annotated Bibliography 3:
García-Lillo, Úbeda-García & Marco-Lajara, 2016. The intellectual structure of research in
hospitality management: A literature review using bibliometric methods of the journal
International Journal of Hospitality Management. International Journal of Hospitality
Management, 52, pp.121–130.
Objectives:
The aim of this study is to identify all the research done with respect to the "intellectual
structure" or "knowledge base" of hospitality management. The main benefit or advantage of this
study lies in its “non-intrusive” nature.
Methods:
The primary data source was developed by the Institute for Scientific Information (ISI) of
Philadelphia: the Social Sciences Citation Index ® (SSCI), available online through the Web of
Science (WoS). Apart from this, the hierarchical method is also used for finding the conclusion
by the same institution.
Major findings:
This study is successfully able to find out the answer that how and why hospitality plays an
important in the tourism sector. This study uses various methods for reaching its conclusion.
Discussion:
In this study, the hospitality industry plays a critical role in the administrative tasks of the
tourism place and the hotels. The hotel or resort property is also obligated to provide the best
services to their clients and customers. The hospitality industry is also considered among the
highest earning revenue sources. The selected candidate (who serve the clients) are well qualified
in communication and personality skills. This study describes the responsibility that the
hospitality manager does. He/she ensures that their customers or travelers have a pleasant
8

experience in their property. Hospitality manager also ensures that if any client faces any issues
then the staff should always present for their bits of help. This study also suggests several other
ways in which the hospitality industry accomplish their goals and guest have accomplished their
goal of a pleasant experience.
9

Annotated Bibliography 4:
Robinson, Solent & Breakey, 2014. A phenomenological approach to hospitality management
research: Chefs’ occupational commitment. International Journal of Hospitality Management,
43, pp.65–75.
Objectives:
This study aims about the chefs, kitchen serviceman, cookery, etc are now consider as a core
hospitality occupation in the hotels, resorts or any other hospitality industry. A range of
management theories and questionnaire are discussed in this study on the topic "Why this
industry is good for chefs"?
Methods:
A paradigmatic study method is used in this study. This study method collects the data by the
secondary and primary sources. The questionnaire is sent to various people who are engaged in
this occupation as the chefs in the hospitality industry. Data is also interpreted after collecting
from various other books and journals.
Major Findings:
This study tries to find out how the tourism industry is providing protection to the career of the
chefs or kitchen master. As it is a well-known fact that tourism is the fastest and one of the
highest generating revenue sources in the world.
Discussion:
The hospitality industry considers best for the chefs because this is a well-known fact the tourism
industry is a very growing industry. This industry is considered as the travel for leisure,
10

recreational and business purpose. Career growth in this industry is very vast and depends upon
the performance of its employee also. The author tries to explain the career in this hospitality
industry by explaining how much jobs are available on the online job portal particularly for this
field. There are various jobs in this industry as the hotel operations, front office, food and
beverages department, Human resource department, finance department, public relations, people
are also hired for lifestyle services, health & wellness services, etc. Sometimes guests also
require the mandatory gym facilities or spa facilities, so the hotel industry also hires candidates
from these fields.
11

Annotated Bibliography 5:
Martinez-Martinez, A., Cegarra-Navarro, J.-G. & Garcia-Perez, A., 2015. Environmental
knowledge management: A long-term enabler of tourism development. Tourism Management,
50, p.281.
Objectives:
The objective of this study is to provide the environmental knowledge of tourism development in
the world. This knowledge consists of Socialisation, combination, internalization, and
externalization are continues process for accomplishing the goals in the tourism industry.
Methods:
Data collections method is used in this study from the Spanish hospitality industry. Relevant data
that were required for this study was collected from the telephonic interview with the various
C.E.O who handle the hotel and tourism business.
Findings:
The major finding of this article is to judge the factors that affect the tourism industry with
environmental knowledge.
Discussion:
The author initially tries to find out the exact relationship or connection between the
environmental knowledge and knowledge management process during the period of time.
Relationship between these two factors is important in order to completely understand the
opportunities and threat in this line. These factors also influence the functioning of this industry.
On the other hand, these factors are very dynamic which changes from time to time. These
factors can affect this industry either on the positive side or on the negative side. The author has
also focused on ways by which the tourism industry can achieve new achievements.
12