Tourism Survey Questionnaire for BMO6630, VU SYDNEY, TRI 1 2018

This document presents a tourism questionnaire designed for a Business Research Methods course (BMO6630) at VU SYDNEY. The questionnaire aims to gather data on the status of tourism in Victoria, covering basic demographic information (age, employment, marital status, origin) and awareness-related questions. The survey explores how tourists discover destinations, secure accommodation, frequency of visits, reasons for travel (eco-tourism, cultural holidays, etc.), expectation levels, and likelihood of future visits. It also investigates aspects of the tourist experience, including duration of stay, accommodation types, transportation methods, and expenditure on accommodation, food, and drinks. Furthermore, the questionnaire assesses the quality of accommodation, cafes, bars, restaurants, and beaches based on factors like staff professionalism, cleanliness, attractiveness, and overall value for money, ending with an evaluation of the general place and tourist experiences.

Running head: TOURISM
Questionnaire Tourism
Name
Institution

TOURISM
INTRODUCTION
Hello, my name is …………………………………… I am from the university of
………………………. I am currently conducting study on the status of tourism in Victoria. I
have selected you to participate in this interesting study. Please note that any information you
provide in this questionnaire will be kept confidential without revealing to any other third part.
Besides, you are free to opt out of the study.
Are you willing to participate in this study?
Yes No (Thank you, STOP)
SECTION A: BASIC INFORMATION
2. Please SELECT by ticking your current age group
18-19 20-29 30-39 40-49
50-59 60 or over
3. Please SELECT by ticking your current level of employment/occupation
learner
working partial
working full time

TOURISM
4. Please SELECT by marking your level of marital status
widowed
still single but with children
I am married with children
Married but without children
am separated
5. Please SELECT by marking where you come from
Melbourne NSW
Victoria Queensland
SECTION B: AWARENESS
15. Please indicate your current occupational group
clerk
customer care
manager
CEO
Marketing and sales
delivery
Other………….

TOURISM
1. How did you discover about thus place?
TV or Radio
Internet
Newspapers or magazines
Travel agency
Travel brochures
Travel guides
Family or friends
Other.....................................................................
6. How did you secure accommodation?
Travel agency
Internet
phone
Other................................................................
7. How many times have you visited this destination before?
once twice thrice fourth fifth
8. What was the reason of your visit? Please selection as many as possible

TOURISM
Eco tourism
Walking and nature
Work relaxing
Cultural holiday Festival
Family visit
Spiritual holiday
Beach holiday
Active holiday
Nightlife
Diving Honeymoon
Other.........................................................................

TOURISM
9. How can you rate the level of your expectations after vising the place?
Very much Not so much Not at all
10. Would you visit again in the five years to come?
Yes No Not sure
11. What would be your aim in your next holiday here? Please SELECT by ticking as many
as you like
Eco tourism
Walking and nature
Work relaxing
Cultural holiday Festival
Family visit
Spiritual holiday
Beach holiday
Active holiday
Nightlife

TOURISM
Diving Honeymoon
Other.........................................................................
12. How long was your visit?
7 days or less 14 - 21 days 30 days 2 months or more
13. In what kind of accommodation did you stay? Please SELECT by ticking on one type of
accommodation
Friends
Apartment in a complex with pool
Hotel
restaurant
Apartment in a complex
14. While coming to this location what can you say was the means of transport was
applicable to you?
Own Car Own Boat Flight Train Other: ..........

TOURISM
15. How much did accommodation and trip cost per head, for the holiday package?
Below 25 $ 25 - 50 $ 50 - 75 $ 75 -100 $
100 - 125 $ 125 -150 $ 150 - 175 $
175 - 200 $ Over 200 $
16. Could you please indicate approximate money that you paid on food and drinks?
< 10 $ 10 - 20 $ 20 - 30 $ 30 - 40 $ 40 - 50 $
>50 $
17. I would like you to rate the quality of accommodation that you received during your visit
1 = Poor 2 = Average 3 = Good 4 = Very good 5 = Excellent
statement 1 2 3 4 5
I received the value out of my money
Staff showed professional behaviour
The environment is clean
The garden and surroundings of the accommodation,
attractiveness
Inside of the accommodation, attractiveness
18. What could you say about the quality of cafes, bars, and restaurants?

TOURISM
1= Poor 2 = Average 3 = Good 4 = Very good 5 = Excellent
statements 1 2 3 4 5 6
Staff and owners show professionalism
Bars, cafes, and restaurants are attractiveness
Overall quality of restaurants, cafés and bars you
visited
Value for money of restaurants, cafés and bars you
visited.
Cleanliness in general
The garden and surroundings attractiveness
washrooms

TOURISM
19. Please evaluate the beach you visited.
1. Poor 2. Average 3. Good 4. Very good 5. Excellent
Statement 1 2 3 4 5
Overall quality of the beach
Beach signs and information
Access to the beach Security and safety
Beach cleanliness
Behaviour and professionalism of the
beach staff

TOURISM
20. Please give an evaluation on the general place and how you experienced it
statement 1 2 3 4 5
The natural aspect
The local lifestyle
Excursions and nature walks
Fishing
Historical sites
Hospitality
Beach
Nightlife
Safety
Accommodation
Diving