Tourism and Society: Impacts, Behaviors, and Future Trends

This report delves into the intricate relationship between tourism and society, emphasizing their mutual influence. It begins by defining tourism and society, highlighting their interdependencies. The main body of the report then examines the positive and negative impacts of tourism on society, as well as the societal influences on destinations, utilizing a PESTLE analysis to evaluate external factors. Furthermore, the report explores tourist behavior, expectations regarding travel consumption, and their impact on society and destinations, including the effects of different tourist profiles. The report concludes by summarizing the key findings and implications of the tourism and society relationship, providing a comprehensive overview of the industry's dynamics and future trends.

Tourism and Society

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
1 Define Tourism and Society taking into consideration the interrelationship between the two
phenomena..................................................................................................................................3
2 Positive and negative impacts of tourism on society as well as the societal impacts and
influences of tourism on destinations..........................................................................................5
3 Detail about tourist behaviour expectations of the consumption of travel and its impact upon
society and destination................................................................................................................6
CONCLUSION................................................................................................................................7
REFERENCES:...............................................................................................................................8
Books and Journals.....................................................................................................................8

INTRODUCTION
Tourism industry is the largest growing among other sectors and a major sources of
foreign exchange and to generate more employment in country (Bosak, 2019). This industry
defines the movement of people from their resident to another place with minimum time limit of
24 hours or more for the purpose of relaxation and pleasure. Tourism industry helps in providing
the services to visitors to feel secure and comfort level in external environment. Society involves
the large group of people represents the political, cultural and social values of different places.
Societies are the reason behind attracting the tourism in that particular area and encourage them
to facilitate better facilities in demographic area. Tourism and Society works simultaneously and
help each to make improvements needed for better experience in area. In this case study reflects
the interrelationship between these two factors Tourism and Society. Further this report
illustrates the positive and negative impact of external environment upon tourism and its
destinations with the help of PESTLE analyses. After wards it evaluates the detailed explanation
regarding expectations of tourist and how these will impact the society. Also with these
expectations this report evaluates the rise or fall into the tourism sector with examples.
MAIN BODY
1 Define Tourism and Society taking into consideration the interrelationship between the two
phenomena.
Tourism represents the act of spending time far away from home to get relax from the
daily work routines. Tourism reflects the social arrangement and gives rise to tourism sector or
business (Bush, 2019). Tourism does gets affected by the society and make them to do more
efforts for developing the sense of satisfaction to visitors.
Society refers to people with common objectives, cultural values and have traditions to
follow. This also includes the large group of people sharing the same thoughts and values. If
society as whole does not have interest towards the tourism or travelling through various
destinations will lead to loss in tourism industry in market.
Tourism was more related to the socialite factors such as cultures, behaviours, values and
traditions that are must for promoting the tourism of specified region in country. Tourism also
requires the communities of different regions to host tourists and people who are more
responsible and educated enough to provide quality services to them. Interaction between the

society and person of tourism will encourage or generate creativity, more ideas and values to
increase the tourism sector in that particular region. Society with the help of their traditions,
values, art and cultural life attracts the people from various countries and generate growth in
tourism sector (Khan and et. al., 2021). Countries infrastructure, social values and trends reflects
the how effectively they used the promotional activities to develop the image of particular area.
Tourism also helps in preserving the local cultural values and heritage of society. It also help in
conserving the art of culture and customs in specific region which will impact the tourism
industry in country.
Tourism sector has developed in fast pace and it can be seen from the beginning of 17th
century. Country like United Kingdom was likely to be more involved in the tourism sector with
the 10th position in most likely and visited country across world. During the situation of COVID
19 crisis or pandemic and restrictions that has been applied by government on travel policies and
tourism had huge impact on travelling industry. With this travel companies in UK has to face
huge loss. There is huge fall on the tourists arrived during the pandemic situation is of only
6,804,900 with 98.3 % low comparatively to last years records. Room in hotels are also occupied
by 20 % of all when compared to data of year 2019 was of 90 %. Some of the model explained in
order to increase the demand of the tourism sector such as Push & pull model and Leipers
Tourism system model.
Push and pull model
This push pull is widely used by many travel companies to classification and to develop
motivation among the tourists. Push factors reflects the term which influence the decision of
clients to visit the destination (McKercher and et. al., 2021). While pull factor represents the
forces which make clients to turn the choice into the decision of visiting that destination. Push
factor contains the terms such as prestige, to be feel relaxed or enhancing the knowledge of
particular field. Apart from this, pull factor involves the forces like implementing the desire of
travelling into actual travelling.
Leipers Tourism system model
This model refers to the elective and temporary travel stay of person away from their
residential houses for more than one night stay for the benefit of generating profit. It incudes the
effective terms of services that travel industry requires to promote the various strategies in same
sector (Pencarelli, 2020). This also contains the facilities such as hotel, guest houses, farm

houses and many more. All these factor are examined by the travel companies to promote their
marketing strategies.
2 Positive and negative impacts of tourism on society as well as the societal impacts and
influences of tourism on destinations
PESTLE Analyses
PESTLE analyses has been used by management team to evaluate the macro factors
present in the external environment of business (Tojib and et. al., 2022). In tourism sector society
has been considered as the factor which affects the function and operation in travel industry. If
society does not work parallel to the tourism factor then it will be matter of loss in their revenues
and profits. Here's the detail of external factor with their positive as well as negative impact on
the tourism industry.
Political factor
These factor includes the terms like government regulations and policies to run the entire
country in disciplinary manner with out any conflict. Government actions and regulations in UK
can be considered as positive factor which reflects the smooth function of tourism company.
Negative aspect of government policies, inveiglement of these political factors are the reason of
increasing the bribe system in economy.
Economical Factor
This factor is related with the economical forces involved in tourism industry through
with their influences. This term has positive aspect is it increases the power of spending cost in
travelling of customers with high income. Negative impact would be the falling season of
travelling in UK and it will affect the economical conditions of country.
Social Factor
This factor is depend on the taste and behaviour of the customers totally. Communities of
people in UK are kind of helping nature and this was the positive factor for the Travel industry in
country. Language factor affects the travel companies with negative impact on travellers with
language differentiation.
Technological Factor
With the use of technological advancements, travel industry has made necessary changes
such as Wi-Fi, online check in and outs increases the efficiency in travellers. This technological

changes requires the huge capital investment which can be considered as negative aspect to
travel industries in UK.
Legal Factor
This includes the legislative part of the country. Travel industry in UK follows the proper
rule and regulation implemented by government authorities which is a positive aspect of legal
factor. While These disciplines includes huge paper work and documentation makes the process
time taking with in tourism industry.
Environmental Factor
These factors have major concern towards the environmental factors like climate change
etc. Tourism industry of UK is involved in creating a life which has zero carbon emissions and
this could be a positive impact. Increasing the number of travellers results in high level
population in that area that is a negative impact for these industries.
3 Detail about tourist behaviour expectations of the consumption of travel and its impact upon
society and destination
In tourism industry there are various types of travellers with their own individual
behaviours which have impact over the this industry (Weber, 2019). Drifter are those who travels
more and creates the huge advantage to travel sector. With the help of this behaviour of
travelling more, tourists visits on regular basis and explores the new locations and benefits the
society to interact with them and socialising. Some travellers are kind of explorers they mostly
travel alone and prefers the comfortable yet luxury lifestyle. Tourists are kind of more creative
and encourages the tourism industry of UK and had positive impact overall in this sector. This
creates the positive impact on various destinations and society to avail the best facilities in place.
Now the last type of travellers are those who travel in the large groups with their own kind of
behaviour. These travellers are not of high life style and does not requires luxurious stay and
they can adjust to the normal facilities given by tourists companies. They also prefer public
transportation to accommodate because that was the cheaper way and does not spend more than
week in travelling. This makes the society more beneficial as they get chance to connect with
them and learn new ideologies and language.
All these types of travellers and their behaviour affects the society and tourist destinations with
many reasons that has been discussed below.

CONCLUSION
From the above discussion it has been concluded that the tourism industry is growing
with fast pace and it gets affects due to COVID 19 pandemic situation. To overcome this issue,
society and government has improved the situations in UK travel sector with the help of
travellers and their experience. This report also evaluates the term tourism and society with their
interrelationship in detailed form. Increase in the destinations reflects the positive impact upon
the tourism industry and to explore new methodologies of travel sector.

REFERENCES:
Books and Journals
Bosak, K., 2019. The tourism system. In A Research Agenda for Sustainable Tourism (pp. 14-
20). Edward Elgar Publishing.
Bush, T., 2019. PESTLE Analysis Of The Tourism Industry. URL https://pestleanalysis.
com/pestle-analysis-of-tourism.
Khan and et. al., 2021. Trends in tourism under economic uncertainty. Tourism
Economics, 27(4). pp.841-858.
McKercher and et. al., 2021. Individual tourism systems. Tourism Management, 82. p.104187.
Pencarelli, T., 2020. The digital revolution in the travel and tourism industry. Information
Technology & Tourism, 22(3). pp.455-476.
Tojib, D and et. al., 2022. The Role of Perceived Fit in the Tourist Destination Choice. Tourism
Analysis, 27(1). pp.63-76.
Weber, M., 2019. Economy and society: A new translation. Harvard University Press.