This report provides a comprehensive analysis of tourist resort management, focusing on various aspects of the industry. It begins with an introduction to resort management, defining its scope and highlighting the chosen case study of Disneyland Paris. The report then explores different types of resorts, including beach, river, ski, and hill resorts, detailing their key features and the challenges associated with their management, such as seasonal revenues and meeting customer expectations. Furthermore, it examines the operational requirements of specialist areas within resorts, such as housekeeping and front office departments, discussing the differences in their functions and the issues that arise in managing them. The report also assesses different types of resort packages, evaluating how they fulfill sales objectives, and proposes a business plan for a resort package based on market research. Finally, it investigates sustainable approaches and practices implemented by resorts, offering insights into their environmental and social impacts. The report concludes by summarizing the key findings and offering recommendations for effective resort management.
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