Travel Agency Application: UI/UX Design Concepts and Prototypes

This assignment presents two alternative interface designs for a Travel Agency Application, focusing on creating a streamlined booking experience for users. The designs, developed as wireframe prototypes, aim to reduce labor costs and promote the travel agency's business through a tablet application. The first design (Design 1) emphasizes user-friendly navigation, color usage, and direct access to flight booking functionalities, including login, filtering requirements, viewing available flights, editing booking details, and payment options. The second design (Design 2) prioritizes user registration, tab-based navigation for offers and flight details, and integrated payment options with automatic discount application. The analysis concludes that Design 1 is superior due to its better color combination and navigation, offering a more visually appealing and intuitive user experience. The assignment also includes references to relevant research on interface usability and technology acceptance.

HUMAN
INTERACTION
FLIGHT BOOKING

DESIGN 1
• THE USERS WOULD BE ABLE TO
LOGIN INTO THE APPLICATION USING
THE FRONT PAGE HOWEVER THEY
WOULD ALSO BE ABLE TO LOGIN
LATER DURING THE BOOKING

DESIGN 1
• THEY WOULD BE FURTHER ABLE TO
FILTER THEIR REQUIREMENTS AND
SEARCH FOR THE LATEST DEALS ON
FLIGHT BOOKING.

DESIGN 1
• THE USERS WOULD BE ABLE TO
VIEW THE AVAILABLE FLIGHTS AND
MAKE A BOOKING FOR THEIR
CHOICE

DESIGN 1
• THE USERS ARE ALSO PROVIDED
WITH THE OPTIONS TO EDIT
DETAILS OF THEIR BOOKING .

DESIGN 1
• THE USERS WOULD BE
PROVIDED WITH THE PAYMENT
OPTIONS AS PER THE
REQUIREMENT.

DESIGN 2
• THE USERS THOSE ARE NOT
REGISTERED SHOULD
REGISTER IN THE
APPLICATION FIRST AND THEN
ENTER THE APPLICATION.

DESIGN 2
• THE USERS CAN LOGIN THE
APPLICATION WITH THE HELP OF
THE USER NAME AND PASSWORD
THAT IS PROVIDED BY THE USER.

DESIGN 2
• AFTER LOGIN IS SUCCESSFUL, THE
HOME PAGE OF THE APPLICATION
COMES. THE HOME PAGE
CONSISTS OF THE SEVERAL TABS.
THE TABS INCLUDE OFFERS AND
LATEST DEALS ON FLIGHT
BOOKING.

DESIGN 2
• THE DETAILS OF THE FLIGHTS
ARE PROVIDE AS PER THE
REQUIREMENT OF THE USERS.

DESIGN 2
• IN THE BOOKING DETAILS TAB,
THE USER CAN SELECT THE
NAME AND THE NUMBER OF
SEATS THEY WILL NEED.

DESIGN 2
• IN THE PAYMENTS PAGE THE USERS
WOULD BE ABLE TO MAKE PAYMENTS VIA
DIFFERENT MODES AND ALSO DISCOUNT
BONUSES AND THE PREVIOUS CREDITS
CAN BE USED IN THIS PAGE. IN THE
ADDITION TO THIS THE DISCOUNTS
WOULD BE APPLIED AUTOMATICALLY
WHEN THE LOGIN IN ALREADY DONE IN
THE SYSTEM AND HENCE, NO ADDITIONAL
DISCOUNTS WOULD BE REQUIRED FOR
THE APPLICATION.

DESIGN 2
• THE USERS WOULD BE ABLE TO
PRINT THE TICKETS ONCE THE
PAYMENT IS COMPLETED.

DESIGN 1 IS
BETTER THAN
THE DESIGN 2

SELECTION OF DESIGN
• THE COLOR USAGE OF THE FIRST DESIGN IS BETTER THAN THE SECOND
DESIGN
• THE NAVIGATION IN THE FIRST DESIGN IS BETTER.
• THE FIRST PROTOTYPE IS MUCH BETTER THAN THE SECOND ONE BECAUSE
THE COLOR COMBINATION IS BETTER AND SOOTHING FOR THE EYES.

BIBLIOGRAPHY
• MUELLER, A. S., CICCHINO, J. B., SINGER, J., & JENNESS, J. W. (2020). EFFECTS
OF TRAINING AND DISPLAY CONTENT ON LEVEL 2 DRIVING AUTOMATION
INTERFACE USABILITY. TRANSPORTATION RESEARCH PART F: TRAFFIC
PSYCHOLOGY AND BEHAVIOUR, 69, 61-71.
• SCHOLTZ, B., MAHMUD, I., & RAMAYAH, T. (2016). DOES USABILITY MATTER?
AN ANALYSIS OF THE IMPACT OF USABILITY ON TECHNOLOGY ACCEPTANCE IN
ERP SETTINGS. INTERDISCIPLINARY JOURNAL OF INFORMATION, KNOWLEDGE,
AND MANAGEMENT, 11(2016), 309-330.