Analyzing the Rise of Lululemon and HomeGrocer.com: HC3031
VerifiedAdded on 2022/12/09
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Case Study
AI Summary
This case study examines the business strategies of Lululemon and HomeGrocer.com within the context of global trends. Lululemon's success is attributed to its focus on stylish athletic wear, strong branding, customer loyalty, and innovative marketing. The case analyzes how Lululemon identified a nic...
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