Comprehensive Business Plan: Online Medicine Delivery Platform UK

This document presents a business plan for "Online Medicos," an online medicine delivery service. It details the service, justifying its profitability based on the need for online medicine delivery in the UK, skilled IT experts, strategic location in London, and IT-driven operational efficiency. The plan emphasizes creativity for competitive advantage and outlines value creation through customer profiling (targeting ages 20-70) and a value map incorporating professional marketing strategies. The revenue model focuses on generating fiscal revenue by identifying income sources and the value offered to customers. The plan concludes that sustainable business ideas are crucial for environmental protection and meeting market needs, referencing academic sources to support its strategies.

Business plan

Table of Content
 INTRODUCTION
 MAIN BODY
 Description about Service
 Justification behind profitability of the business idea
 Creativity in business

Table of Content
 Business Value Creation
 Revenue Model
 CONCLUSION
 REFERENCES

INTRODUCTION
Business plan is a significant document that is designed in the written format and gives a
description as well as overview of the future of an organisation. It provide assistance to the managers
of an organisation in guiding the direction towards making the decisions of the business and achieving
the organisational goals (Blank and et.al, 2018). Within this presentation, a business idea is going to be
presented regarding a product or a service.

Description about Service
The new business idea chosen in this project
is regarding a service that is related to the “Online
medicines delivery”. This kind of business involve
development of an online platform that is very useful
for the potential customers because they will get the
desired medicines on ordering through online mode.

Justification behind profitability of
business idea
Online Medicos is considered as a profitable idea because
there is a strong need of delivering the medicines through online
mode within the United Kingdom. There are some of the major points
that presents the justification of the idea:
 The Online Medicos would hire skilled and trained information
technology experts who will provide assistance in the
development of business by developing effective business
strategies and practices.

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• The advantage of location will also be useful because the
headquarter of the respective organisation will be situated
in the London for facilitating the customer service.
• Accuracy as well as quickness within the business
operations along with the functions and engagement of the
operations that are based on IT.

Creativity in the business
This is significant for the business in order to develop the
process of creativity for chasing the competitive advantages within
the market place (Lizarelli and et.al, 2021). Such creativity facilitates
he organisation in developing the market within a defined period of
time. This will also assist the company in its growth as well as long-
term profitability in the set period.

Business value creation
The creation of value is very important for a business because it helps
the organisation in leading the market place with great benefits. Online Medicos
will use key approaches for creating the value development (Semcow and
Morrison, 2018). There are the following ways:
 Customer profile: It will target the major market share that will be from the
age group of 20 to 70 years.

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 Value Map: The unique as well as new business will evolve a precise
and effective plan with the utilisation of key components of the
business development. Online Medicos will consist a value map that
will be designed with the management of professional marketing by
making different strategies and top level management.

Revenue Model
It is said to be a tool that generate fiscal revenue for the
organisation and identifies the sources of income as well as values that are
offered by the businesses and who is paying for that values. This is
considered as the main element of a business model that is used for the
recognition of products as well as services that are developed by the
organisation for generating incomes and along with it, multiple ways in
which these can be offered in the market.

CONCLUSION
From above explanation of the presentation, it has been concluded that the ideas of the business
are required to be sustainable because it is significant for the protection of the environment. There are
various requirements that are occurred within the market place and for fulfilling those requirements or
needs, managers of the company are required to give effective solution within the market.