A Report on Contemporary Issues in the UK Travel and Tourism Sector

This report provides an analysis of contemporary issues influencing change in the UK travel and tourism sector, focusing on trends such as sport tourism, green tourism, gastro tourism, and dark tourism. It highlights the increasing popularity of green tourism due to rising environmental concerns and delves into the concept of dark tourism, emphasizing the importance of sensitive site design and quality interpretation. The report includes inbound visitor statistics for April 2016, comparing them to previous periods, and identifies Spain as a popular tourism destination for EU travelers. A niche market analysis, using Cox and Kings as an example, explores primary and secondary research methods for understanding market trends, particularly in adventurous tourism, which offers unique experiences in remote areas. The report concludes by referencing various academic sources related to urban tourism, nature-based tourism, wine and food tourism, and sustainable tourism practices.

CONTEMPORARY ISSUES IN TRAVEL
AND TOURISM SECTOR

AC 2.1 Current trends influencing change in the UK travel andAC 2.1 Current trends influencing change in the UK travel and
tourism sectortourism sector
 Sport Tourism
 Green Tourism
 Gastro Tourism
 Dark Tourism

ContdContd
• These are some of the main trends in the tourism
sector which supports in enhancing overall demand
for tourism services in the market.
• The main reason behind growth of tourism industry
is development of new concepts.
• At present green tourism is gaining popularity at
faster pace due to rising number of environmental
issues.
• This concept has been undertaken by entire
hospitality industry and it has supported in obtaining
favorable results.

Concept of dark tourismConcept of dark tourism
• This tour is considered as one of the most growing
body of experiences and is linked with death,
suffering, disaster etc.
• Management of dark tourism requires infrastructure
where overall design of site must be reflective and
sensitive to places
• Quality of interpretation is also vital due to which
tourism authorities have to invest to bring story
alive.

Statistics of UK travel and tourism sectorStatistics of UK travel and tourism sector
 Inbound Visitor statistics for April 2016
April 2016 Year to date (Jan-Apr 16)
% change
vs Apr 15
% change
vs Jan-Apr
15
All visits
(000)
3,060 -3% 10,420 3%
Spend ($m) $1,600 0% $5,240 -3%

Visits by Journey purposeVisits by Journey purpose
Activities Visits which involved activity Nights
spent in
UK
Amount
spent in
UK
Visits
(000)
% of all
visits
% of
holiday
visits
Nights
(000)
£(m)
Visited
museums
or art
galleries
8,299 27% 43% 86,146 £6,255
Went to
theatre /
musical /
2,796 9% 14% 33,838 £2,748
Visited
castles
8,874 29% 48% 91,245 £6,506

ContdContd
 Spain was one of the most popular
tourism destination in 2014 of (European
Union)EU for those who are coming from
abroad.
 Other top three destinations were Italy,
France and UK

AC 2.2 Analysis of niche market with proper detailsAC 2.2 Analysis of niche market with proper details
 Cox and Kings is taken into the consideration
 Market Research
 Primary Method
 Secondary Method

Contd.Contd.
• Collection of primary information has supported in
knowing about the trend in the field of tourism.
• Through this data it is possible to know actual need
and requirement of target market and services can be
offered to them efficiently.
• Data needs to be analyzed and evaluated for
determining which tourism concept is popular in the
market.
• Another technique is collecting secondary
information where online articles can allow in
knowing about the real trends in the market

Adventurous TourismAdventurous Tourism
 This is one of the most popular and loved tourism
trend. It consists of experiences to the remote and
unusual areas.
 People like to visit such places and enjoy their
journey.
 It is essential to have specialised skills and physical
exertion for such tourism
 This will help firm in offering unusual holidays to the
tourists instead of typical beach vacations
 It will help in impacting positively on the tourists for
keeping the atmosphere pollution free

ReferencesReferences
 Ashworth, G. and Page, S.J., 2011. Urban tourism research: Recent progress and
current paradoxes. Tourism Management, 32(1). pp. 1-15.
 Fredman, P. and Tyrväinen, L., 2010. Frontiers in nature‐based
tourism.Scandinavian Journal of Hospitality and Tourism. 10(3). pp. 177-189
 Hall, C.M., 2013. Wine, food, and tourism marketing. Routledge.
 Scott, D., Peeters, P. and Gössling, S., 2010. Can tourism deliver its “aspirational”
greenhouse gas emission reduction targets?. Journal of Sustainable Tourism.
18(3). pp. 393-408.
 Blanchard, L.A. and Higgins-Desbiolles, F., 2016. A Pedagogy of Peace: The
Tourism Potential. Activating Human Rights and Peace: Theories, Practices
and Contexts. pp.227.
 Tourism Statistics. 2015. [Online]. Available through:
<http://ec.europa.eu/eurostat/statistics-explained/index.php/Tourism_statistics>.
[Accessed on 27th June 2016].
 Inbound culture, heritage & attractions research. 2016. [Online]. Available through:
<https://www.visitbritain.org/inbound-culture-heritage-attractions-research>.
[Accessed on 27th June 2016].

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