Analyzing Business Functions: Marketing, Finance, HR & Production

This essay provides an overview of business functions, emphasizing their importance in achieving organizational goals. It highlights the roles of various departments such as marketing, finance, production, and human resources, using Unilever as an example. The essay explains how each function contributes to business profitability, stability, and competitive advantage. It concludes that dividing activities into different functions helps departments achieve their objectives and improve overall business performance in a competitive market. Desklib offers a wealth of similar solved assignments and study resources for students.

ESSAY

Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
CONCLUSION................................................................................................................................2
REFERENCES................................................................................................................................3

INTRODUCTION
Business functions is a set of definite activities that helps to operate day to day activities
within an organisation. It includes roles of different departments to accomplish the common
objectives. It can be performed by employees as well as management to achieve their goal in
business organisation (Carlo, 2019). For example Unilever of United Kingdom is using various
academic skills to influence output of their business functions.
The essay written below covers significance of different business functions performed at
various levels of management in organisation. It also highlights roles of marketing, finance,
production and human resource in context to business functions.
MAIN BODY
Business function is very important for every organisation as it helps management to
perform various task and actions for the purpose of achieving business goals. These are the pre
determined tasks for operating in the organisational environment (Rahmi and Rufaidah, 2018).
Business function can also be considered as key element for achieving more profitability and
sustainability in the competitive market. In context to Unilever business functions are the
combination of different roles performed by various departments of company. Marketing is
defined as activity to influence minds of others for the purpose of obtaining specified advantage.
It provides definite level of support to every business as well as management of projects.
Marketing department is performing their functions to achieve business objectives. Role of
marketing provides different benefits to business profitability and productivity as it helps to
improve their sale in market (Rizzi, 2022). Unilever have expertise marketing professional to
improve their profitability for the purpose of gaining more competitive advantages.
Finance department of every business organisation also includes various functions to
maintain financial stability in the firm. Unilever have captured huge market of United Kingdom
and have flexible financial structure. It can also helps in smooth flowing of business operations
in competitive market. Role of finance department is not simple as it is very complex to decide
channels of finding for obtaining funds at low cost (Wagner, 2020). Likewise Production
department of Unilever also includes various activities that are considered as business functions.
They have to manage all activities related to production and techniques of producing goods in
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the organisation. In Human resource department, managers plays very important role by
performing different functions like staffing, motivating and managing their employees. It also
contributes in business's profitability and efficiency to operate in the competitive market.
Business functions can create high contribution of various employees and management towards
business objectives. Departments of organisation perform their functions in business to achieve
objectives in relation to their own sectors. These objectives combined to gain organisational
goals in competitive market.
CONCLUSION
From the above essay, it can be concluded that business organisation have to divide their
activities in various functions. These functions can help different departments as marketing,
finance, production and human resource to achieve their objectives. It helps to improve
performance of business in the competitive market. Business functions are not only relevant but
more significant to the management of organisation.
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REFERENCES
Books and Journals:
Carlo, A., 2019. Business Functions Involved In Complaints Management. Banca Impresa
Società. (2) .pp.259-268.
Rahmi, A. U. and Rufaidah, P., 2018, December. The Effect of Key Success Factors Based on
Business Functions on Competitive Advantage. In Journal of International Conference
Proceedings (JICP) (Vol. 1, No. 2).
Rizzi, A., 2022. Representation of the Supply Chain Through the Business Functions. In Supply
Chain (pp. 179-259). Springer, Cham.
Wagner, S. M., 2020. Business and Environmental Sustainability: Foundations, Challenges and
Corporate Functions. Routledge.
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