Nescot: Unit 29 - Managing and Running a Small Business Report

This report provides a detailed analysis of managing and running a small business, focusing on resource allocation, customer relationship management (CRM), and transnational operations. It examines the importance of planning and resource allocation for achieving business objectives, emphasizing the role of managers in optimizing resource utilization. The report explores various stages, components, and processes related to CRM, including understanding business requirements, customer preferences, and preparing plans to enhance customer relationships. Additionally, it discusses the challenges and benefits of transnational operations, along with key legislation impacting small businesses. The report uses Nisa, a UK-based grocery wholesaler, as a case study to illustrate these concepts, covering financial management, cash flow forecasting, break-even analysis, and relevant legal and regulatory frameworks. The report highlights the significance of strategic planning and adaptation to external changes for the success of small and medium-sized enterprises (SMEs).