Unit 33: Analyzing Change Management Impact on Small Businesses

This report investigates the impact of proposed changes on Shine Communication Ltd, a small business in the telecommunications and media sector. It outlines the potential effects of changes on finance, workloads, morale, and organizational structure. The report proposes a change management plan using models like John Kotter’s eight-step model and Kurt Lewin’s model, emphasizing the importance of creating a sense of urgency, building a guiding coalition, and enabling action by removing barriers. It also discusses methods for monitoring improvements, such as regular meetings, 360-degree feedback, and performance reports. The report references academic sources to support its analysis of electronic commerce adoption and the economics of small firms.

SMALL BUSINESS
ENTERPRISE
(TASK 4- Impact of change
management)

Content
• Introduction
• Impact of proposed changes on the business and its personnel
• Appropriate plan in order to manage the proposed changes
• Monitoring the improvements of Shine Communication Ltd
• References

Introduction
• Small businesses are owned by an individual or in partnership and they
have less number of employees as compare to large firm.
• The present presentation is based on Shine Communication Ltd which
perform its operations in telecommunication and media sector.
• Impact of proposed changes has been discussed.

Impact of proposed changes on the business
and its personnel
• When some changes are implemented by the organization then these will
affect business in both positive as well as negative manner.
• By implementing such changes, an enterprise will be able to gain
competitive advantage in an efficient manner.

Continue
Some changes are there which can affect the business are as follows:
 Finance
 Workloads
 Morale
 Organizational structure

Appropriate plan in order to manage the
proposed changes
A plan can be prepared by media and telecommunication industry in order to
manage the proposed changes in an effective manner.
For this some change management models can be used like John Kotter’s
eight steps and Kert Lewin’s model.

Continue
John Kotter’s develop an eight step model like sense of urgency, build a
guiding coalition, form a strategic vision, enlist a volunteer army, enable
action by removing barriers, generate short term wins, sustain acceleration
and institute change.

Monitoring the improvements of Shine
Communication Ltd
• The performance of business organization can be improved through some
proposed changes that are implemented at the workplace.
• For this, some techniques and tools can be used by Shine Communication
Ltd.

Continue
Tools and techniques are as follows:
Regular meetings
 360-degree feedback process
 Performance reports

References
Abebe, M., 2014. Electronic commerce adoption, entrepreneurial orientation
and small-and medium-sized enterprise (SME) performance. Journal of
small business and enterprise development. 21(1). pp.100-116.
Ackermann, S.J. and Audretsch, D.B. eds., 2013. The economics of small
firms: A European challenge (Vol. 11). Springer Science & Business Media.

Thank You!