University Project Feasibility Report: Business Development Analysis

This report examines the feasibility of a project, focusing on the critical aspects of business development. It begins by defining a business case and its relationship to project feasibility, emphasizing the analysis of costs, benefits, and risks. The report then delves into the financial feasibility of a project, suggesting strategies to increase viability by managing costs, start-up capital, and revenue projections. Finally, it evaluates the advantages and disadvantages of Seattle Public Utilities' benchmarking approach in selecting a DBO contractor, highlighting how it fosters competitiveness and process improvement while acknowledging its limitations in competitor analysis and potential for complacency. The report references relevant literature to support its analysis, offering a comprehensive overview of project feasibility within the context of business development.

Running head: FEASIBILITY OF A PROJECT
Feasibility of a Project
Student’s Name:
University Name:
Feasibility of a Project

1FEASIBILITY OF A PROJECT
Table of Contents
Answer to Question 1.................................................................................................................2
Answer to Question 2.................................................................................................................2
Answer to Question 3.................................................................................................................3
References..................................................................................................................................4

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Answer to Question 1
A business case essentially refers to the reasons behind the investing or initiating a
certain project. The primary logic behind the creation of a business case is that the allocation
of resources that are required in the particular project should be specified in a detailed basis.
An ideal business case covers all the qualitative and quantitative features of a project that has
been proposed. In simpler terms a business case is fundamentally a report that aims to
analyze the costs, benefits and risks that is associated with the propose project.
The feasibility for accomplishing a project refers to the decision making whether the
proposed project is financially, economically or technically feasible by the organization or
not. The feasibility of a project is generally analyzed before undertaking that particular
project. The costs that will be incurred in establishing a certain project indicate the financial
feasibility of a project, the availability of raw materials and the regional market within which
the business will operate indicate the financial feasibility of the project and the technology
required to execute the project operations reveal the technological viability of the proposed
project.
Therefore as it can be understood the primary difference between a business case and
the feasibility of the project is that a business case is the estimation of the costs, benefits and
risks of involved in a particular project and whether such a project can be taken up by the
organization that is the rate of viability of the project refers to its feasibility (Schaltegger &
Wagner, 2017).
Answer to Question 2
The financial feasibility of a project can be increased by decreasing the costs that is
required for the implementation of the project to such a level that they are covered by the

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revenue incurred by the project. The financial components that are analyzed in case of a
proposed project are expenses, start-up capital, revenues, and income incurred by the
investors. Therefore in order to increase the financial feasibility of the project the project
manager has to develop methods that will reduce the expenses or the startup capital or by
increasing the estimated revenue (Jain, Mullick & Kandpal, 2013).
Answer to Question 3
The advantages of Seattle Public Utilities' benchmarking approach to selecting a DBO
contractor are:
 The approach undertaken established the foundation of performance that boosted the
competitiveness of the firm.
 The benchmarking approach mandated Seattle Public Utilities to get out of its comfort
zone and develop short term plan for improving the undertaken project on the basis of
the current situation rather than historical performance.
 Undertaking of the benchmark approach also helped the organization to focus on the
process of change in order to improve the efficiency of the operations.
The only disadvantage of the benchmarking approach is that it did not enable the
organization to look into the methods that have been utilized by the competitor firms in
order to attain the performance standards. The benchmarking approach may also lead to
complacency which sometimes becomes the major reason behind the downfall of an
organization (Rolstadas, 2013).

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References
Jain, V., Mullick, S. C., & Kandpal, T. C. (2013). A financial feasibility evaluation of using
evaporative cooling with air-conditioning (in hybrid mode) in commercial buildings
in India. Energy for Sustainable Development, 17(1), 47-53.
Rolstadas, A. (Ed.). (2013). Benchmarking—theory and practice. Springer.
Schaltegger, S., & Wagner, M. (Eds.). (2017). Managing the business case for sustainability:
The integration of social, environmental and economic performance. Routledge.