Uppsala Model: International Business, Parochialism, and Expansion

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Added on  2023/01/11

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This assignment delves into the Uppsala model, a framework for understanding the internationalization process of businesses. It explores how companies expand into foreign markets, emphasizing the sequential stages and the impact of learning on this expansion. The assignment defines internationalization and provides examples of its means, highlighting the standardization of products, services, and marketing processes. Furthermore, it addresses the concept of parochialism and its detrimental effects on international business, where a narrow, local perspective can hinder effective global operations. The assignment's content is supported by references to academic journals and books, providing a comprehensive understanding of the subject matter. Desklib offers this and many more assignments, study guides, and past papers for students.
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MANAGING ACCROSS
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Table of Contents
Qn 1. What is uppsala model..................................................................................................3
Qn. 2 what are two example of means of internationalisation. .............................................3
Qn 3: Why is parochialism a disadvantage when conducting international business?..........3
REFERENCES................................................................................................................................4
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Qn 1. What is uppsala model
The model such as Uppsala is defines that how entity slowly intensify the activities in the
foreign markets. Therefore, this explains the process of internationalisation of companies that
how firm learn and this outlines the impact of learning on the companies international expansion
(Vahlne and Johanson, 2020). Additionally, this can be stated that The Uppsala model is a model
that provides a universal explanation of how internationalization works in the form of sequential
stages during its early development.
Qn. 2 what are two example of means of internationalisation.
Internationalization is mainly consists of standardized products or service at the global
level Also, this aids to define the standardized marketing and production processes that target the
needs of standardized customers. Internationalisation can be defined as the process of that works
as to increasing involvement of the international operations. Internalizing behaviours are
negative behaviours that are focused inward.
Qn 3: Why is parochialism a disadvantage when conducting international business?
Parochialism is a process that termed out as an outlook that emphasizes a narrow .or local
perspective on living and working (Thunder, 2020). International business scholarship criticized
in order to being parochial. It is termed out as state of mind that considering the small sections of
issues. Therefore, parochialism is one of the significant obstacle in which managers working in a
global business world.
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REFERENCES
Book & Journal
Vahlne, J.E. and Johanson, J., 2020. The Uppsala model: Networks and micro-
foundations. Journal of International Business Studies. 51(1). pp.4-10.
Thunder, D., 2020. Moral Parochialism and the Limits of Impartiality. The Heythrop Journal.
61(1). pp.24-34.
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