Postgraduate Certificate in Business: E-commerce Website Report

This report details the design and implementation of a tourism e-commerce website, developed using cloudaccess.net CMS. It outlines the project scope, opportunities, and the company's capabilities, emphasizing user interface, navigation, and features like content management and promotion tools. The implementation plan includes system analysis, design, building, and testing, with a focus on mobile web presence and e-commerce security. The security section addresses threats like illegal data access and payment information exploitation, proposing solutions such as HTTPS switching, antivirus software, firewalls, and SSL certificates. The report also considers challenges in online retail, including regulatory compliance and market competition. The assignment includes a letter of transmittal, executive summary, and presentation of the website's features and functionalities. The aim is to provide a comprehensive overview of e-commerce website development, addressing various aspects from planning to security.

Digital enterprise and e-commerce
DESIGNING A TOURISM WEBSITE

Outline of the project
The project deals with the tours and travels e-commerce website that
offers packages to the customers for travelling to places in certain
amount that are included in the package.
The project will be developed using the CMS cloudaccess.net along
with the different available extensions on the CMS platform.
• The content management system is used in the project as through
this system it is easy to easily update page content and products on
the E-commerce site.
• Integration of the analytics tools in order to track pages and web
site performance to improve the reach of the website.

Scope of the project
• The scope of the project includes:
• Development of the travel and tourism related E-commerce website.
• Through the development of the website it is intended to increase
visibility as well as reach of the organization to maximum customer.
• Accommodate new features that will help the organization to reach
the large number of customers through their devices and improve
revenue from the business.
• Easily manage and update the products and other day to day
operations in the for a E-commerce project .

Opportunities of the project
• The opportunities of the project includes:
• Improving convenience for the customers
• Reaching a global market.
• Providing good services to the customers
• The website should be efficient and cost effective

Capabilities and skills of the company.
• The capabilities of the travel company include:
• The packages that are offered to the customers are low.
• The customer services are very good.
• Gives large number of options to travel.

Key design and Layout
• The user interface is very easy for the customers to use
• The navigation of the website is easier for the customers
• It also allows the guest checkout options.

Features of the website
• The content management capabilities
• Promotion and discount code tools.
• An easy to use checkout
• Search engine optimized layout and code
• Tools for reporting.

Implementation Plan
• System Analysis
• System Design
• Building the system
• Testing of the system
• Continuing maintenance of the system

Procedures for Mobile Web presence
• Identification of the target audience
• Selection of the right platform
• Set plan of action
• Know your budget
• Experience for the user

E-commerce Security environment
• Illegal access to data
• Access to payment information
• Exploitation of server security

Security solution
HTTPS switching
It is necessary to switch from the usual HTTP protocol to HTTPS
protocol. As using HTTP protocol makes the system vulnerable to
threats and cyber attacks, hence, it is advisable to adopt HTTPS
protocol to remain secure from the attacks

Security solution
Antivirus and Antimalware softwares
Installing the antivirus and antimalware softwares into the system
makes it less vulnerable to the attacks and the threats of the cyber
world

Security solution
Use of Firewall
Installation of firewall programs are very much efficient for staying out
of the security issues and breaches

Security solution
Securing websites with SSL certificates
SSL certificates are necessary for keeping the system out of the cyber
threats and interceptions of data. SSL or Secure Socket Layers are the
files that creates a link to every transaction that has been made in the
website and in different paths as well

Security solution
Securing websites with SSL certificates
SSL certificates are necessary for keeping the system out of the cyber
threats and interceptions of data. SSL or Secure Socket Layers are the
files that creates a link to every transaction that has been made in the
website and in different paths as well

Challenges in Online retail business
• ensuring compliance with the government regulation while offering
digital payment feature in the website
• competition in the market

Thank you