Professional Behaviours: Evidence-Based Practice & Valuing People

This report defines evidence-based practice and its applicability in organizations, emphasizing the use of data for organizational improvements, highlighting the need for timely, ethical, and accurate data. It explains different measurements used by professionals, focusing on data collection and collation for effective decision-making. The report also discusses how organizational policies, procedures, and other forms of evidence support appropriate choices and decisions, and it identifies the range of internal and external customers and stakeholders that influence relationships. Furthermore, it explains the concept of creating value as a people professional, the benefits of providing value to customers and stakeholders, and how the work of people professionals benefits others within an organization by supporting good practice, open cultures, commitment, and engagement. The report also touches upon the use of social media in workplaces to improve communication and organizational practices and outlines the importance of a customer-focused attitude to ensure consistent high standards and customer satisfaction. Desklib provides access to similar solved assignments and study tools for students.

Professional Behaviours and
Valuing People

Table of Contents
Define evidence based practice with its applicability in an organization with different types of
evidences use in outcome for an organization........................................................................3
Explain the reasons why it is important to use data to help assist organisational improvements
and why this data need to be timely, ethical and accurate......................................................4
Explain about two different measurements and information that has been used by people and
professionals. Also there usage in relation over collect and collate information to support
effective decision making.......................................................................................................5
Explain how organisational policies, procedures and other forms of evidence can be used to
support appropriate choices and decisions.............................................................................6
Explain the range of internal and external customers and stakeholders which helps in creating
influence upon relationship....................................................................................................7
Explain what is meant by creating value as a people professional, and identify benefits of
providing value to customers and stakeholders......................................................................7
Explain how the work that people professionals perform benefits others within an
organisation in supporting good practice, open cultures, commitment and engagement with
proper example.......................................................................................................................9
How social media can be used internally and externally in workplaces to improve
communication and organisational practices..........................................................................9
Outline voluntary role, achieve and maintain a customer focused attitude to ensure consistent
high standards and customer satisfaction.............................................................................10
REFRENCES.................................................................................................................................11

Define evidence based practice with its applicability in an organization with different types of
evidences use in outcome for an organization
Evidence-based practices are those aspects that has helped in making rapid growth
possible of an organization and public services. Event traditional organizations and modern
organization method formations of policies involves the process which makes functioning and
process of organization run in smooth and effective manner(Hussain and et. al. 2019). These
perspectives includes various kinds of evidences which helps in development of skills and
knowledge with appropriate resources to be used. The guidance provided through this evidence
helps in marking out points helps in making proper guidance provided in order to conduct proper
research over various organizational process. There are various kinds of evidences which is used
in an organization these are organizational data, facts and figures, business analytics,
management information systems. In organizational data all kinds of perspectives are covered
that helps in making organization understand about over all performance which makes
fluctuations within organizational aspect understood. The comes facts and figures it has
important role to play in improving organization internal and external working by giving ideas
about profit and loss taken place by an organization. Another element is business analytics that is
used in analysing business aspects which makes various functions of organization performed on
the basis of analysis about element like price, product, place, promotion, physical evidence and
people. Then management information system is used which helps in developing various
strategies in relation to management that makes task achieved easily.
There are basically tour types of evidence-based practices which includes research evidence,
work-based research, feedback from organisation and customers, practitioners experience as well
as expertise. Explanation of these components is mentioned below:
Peer review research: It is one of practices in which research that is considered through peers
are reviews or use of scientific literature on business. It provides insights to business that is
important for managers of company. It consists systematic observation for purpose of identifying
factors and conflicts for purpose of making good decision for business.
Work based research: It is a research that is conducted for specific work but can be used by
business for purpose of making decision. It is based on trial-and-error testing methods and is not
providing accurate information to business.

Feedback from organisation stakeholder: In order to make decision, company can take
feedback from different stakeholders and members of business. These provide valuable
information to managers that is require in order to make right decision. These stakeholders
include customers, clients, suppliers and other people.
Practitioner experience and expertise: It includes experience as well as expertise of
practitioners. These people are working in organisation and has proper experience of business
that are providing right information to business manager and assist them to make decision for
business.
Explain the reasons why it is important to use data to help assist organisational improvements
and why this data need to be timely, ethical and accurate.
Data is one of the most important aspect that is used by an organization in order to collect
information regarding its customers base. It helps in understanding about various kinds of
perspectives which makes data stability achievedI(fenthaler, Mah and Yau, 2019). This is having
importance in relation to an organization as it make improvement done in individual's lifestyle
data will help in improving quality of life for people living within country through its product
and services. Further, it allows to measure and take action, an effective data system which
makes organization to improve the quality of people’s lives. Also it helps in making informed
decisions taken over various perspectives of an organization which provides indisputable
evidence, while anecdotal evidence, assumptions, or abstract observation might lead to wasted
resources due to taking action based on an incorrect conclusion. In the absence of accurate,
reliable and timely information, people and organizations will make bad decisions; they will be
unable to help or persuade others to make better decisions; and no-one will be able to ascertain
whether the decisions made by particular individuals or organizations were the best ones that
could affect organizations behavioural perspectives that is based upon ethical structure of an
organization. Then data presented timely manner helps in creating proper structure which has to
be followed in relation to ethical perspectives making legality achieved within organization's
functions at all level.
Data is one of important component in business as it helps business to get various information
about customers and market. It is essential for a business to get timely, ethical as well as accurate
analyse of data for various reason which is mentioned below:

Timely data: Data collected by company should be on timely basis as current data is more
important for a company in compare to past records. It is important for company to make timely
decision and helps them to understand current needs and requirement of customers.
Ethical: This data should be collected by company in ethical ways and should be kept
confidential as it does not create negative impact to customers. It is important for a company to
maintain ethical practices in process of collecting data by keeping information of customers,
employees safe.
Accurate analysis: company should conduct accurate analysis of data as this data should
provide accurate information about customers. It helps business to make rights decision for their
business and also helps them to develop products as per preference customers.
Explain about two different measurements and information that has been used by people and
professionals. Also there usage in relation over collect and collate information to support
effective decision making
Measurement is one of the most important perspective that has been used in order to help
people and professionals maintain proper relationship between them. There are empirical and
metric system they are used in order to created stability in relation over marketing activities.
Through empirical system is an British measurement system that has been used in order to
satisfy the standards of traditional marketing(Jaakonmäki and et. al., 2020). Then comes metric
system that has been used in order to achieve various perspective related over French market.
These are used for making data collection as it covers all aspects used for product development.
It enhances decision making by making proper structure over standards created effectively. They
helps in creating mechanism which helps in covering loopholes of decision making. The collect
and collate information helps in providing more strong bases over research that is required to be
conducted by an organization. It makes information with authentic sources generated which
make decision making more impactful in nature. It is used for developing better structure making
organizations process run effectively.
There are different methods of data measurement which includes nominal, ordinal, interval, ratio
and other methos. All these method has their own advantage and disadvantage and can be sued
by business a pe their requirement.

Data gather helps professionals and people to make decision in different manner which are
mentioned below:
Real time data to improve engagement of customers and retention: data gather helps
company to provide personalised customers service that create good impression in minds of
customers. It helps company to make decision for designing customers service and other
products to company. It will increase loyalty of customers for company and leads to increasing
profitability.
It enhances operational efficiency; Data gathering also improve operational efficiency of
company as it is used for processing, optimising and enhancing overall efficiency of business. It
is important for company to make decision related to efficiency of business and other things.
Explain how organisational policies, procedures and other forms of evidence can be used to
support appropriate choices and decisions.
Polices are one of the most important part of an organization which helps in creating
organizational structure making positive approach developed within an organization. This is
helpful in making better choices in relation over various organization process. In relation to
decisions policies helps an organization in improve there working through making decisions
taken as per legal structure of an country. It helps in making organization use company,
employment and contract law within its legal aspects. Procedures are used with evidences in
creating better strategies regarding product and manufacturing capacity. These evidences helps
upon performing business in more effective manner and leads over selecting choices which is
related upon customers needs and demands. Through such evidences customer and employee
satisfaction is created by an organization.
It is important for business to consider organisation policy, procedure in order to make decision
as there are various individual who are providing invalid information, so in order to make is
reliable, it should be supported with evidence which helps managers to make effective decision.
In order to make informed decision and for which they can adopt various practices like these
collected should be cited, verifiable as well as belong from reputable source. There is use of
methodology which is be collected in effective manner.

Explain the range of internal and external customers and stakeholders which helps in creating
influence upon relationship
External customers are those customers that see an organization as a provider of
something they buy. Internal customers are those business activities that has been taking part
upon participating business which actually is part of an organization(Kitto and Knight, 2019).
External customers of an organization makes revenue generated in relation to business
conducted. They are also helpful in making goals and objectives achieved by an organization
making needs to be fulfilled in more effective manner. External customers helps in making
survey conducted more effectively. These customers helps in making needs of customers to be
satisfied in more effective manner. Internal customers has helped in creating balance within
internal process of organization that makes balance employees satisfaction level achieved.
Through this various kinds of aspects in relation upon various perspectives has been covered
which makes organizations working capacity improved.
Examples of external customers includes customers who like to purchase products and service of
company, users and other stakeholders whereas example of internal stakeholders includes
colleagues, other department of organisation.
Explain what is meant by creating value as a people professional, and identify benefits of
providing value to customers and stakeholders
Creating value means those aspects that has been making an organization achieve motive
through which inspiration has been created in relation to develop approach that makes humanity
and fairness achieved within various process of organization(Ma, 2020). This makes managers
and leaders of an organization deal with different elements which makes outcome achieved.
Through creating values management is able to make balance formed in more effective manner.
Also the value makes professional identity of an organization created that attracts customers and
stakeholders that making investment done with perfection.
There is different manner in which business people and other professional can create values in
business. These methods help company, customers as well as other stakeholders. These methods
include meeting decision of company faster. Company can also add values of business by
providing good quality of products and service to customers. It can also be done by adding more

leagues to products and service. Business is also increasing convenience of organisation and also
improving service of customers. Creating values provide various benefits for different parties
which are mentioned below:
Benefits for business: It will help business to differentiate their products and service from those
of competitors. It will also help them for increasing satisfaction of customers and improving heir
loyalty towards products and service of company.
Customers: It will provide extra benefits to customers as they get good quality of products and
service in business. It is also provide them benefits of additional customer service.

Explain how the work that people professionals perform benefits others within an organisation in
supporting good practice, open cultures, commitment and engagement with proper
example
Professionalism is one of the most important aspects that helps in making business
organization run effectively. Further, the practices helps in making organizational value
increased within market. Through these practices culture, good practices and engagement of
workers is achieved. This can be understood with the help of examples that is ABNC is an
retailer organization and requires to develop practices which makes improvement within
business environment. This makes organizational goals achieved effectively.
How social media can be used internally and externally in workplaces to improve
communication and organisational practices
Facebook, Instagram, Whatsapp are the well known social media platforms these
applications help users to chat or share the content, these channels also include blogs, videos,
photos, text, podcasts and music streaming apps (Thoma, Ellaway and Chan, 2021). In the
workplaces employees usually find using social media while having lunch, as at some
workplaces social media is restricted while working because employees sometimes stay busy in
using social media and not able to complete the work before deadline, it brings down the
productivity as huge time will be lost if social media is permitted in the organisation it can easily
divert the mind of the employers from working. It also increases the technical risk as viruses,
hacking and scams are so common these days which can become threat to personal data. If any
irresponsible information virals in social media by any employee it can vainsh organisational
image within seconds. Most importantly if any employee leaks client information it can demolish
the value of company and will spoil its goodwill in market industry. Therefore, there are
limitations in many workplaces. In some organisation with some specific job roles social media
is consider as a tool like in HR job role, digital marketing, social media marketing and
advertising. There are not only disadvantage of social media in some cases it also works as
advantage as it allows employees to take a mental break as many organisation allows periodic
break and short time intervals to refresh there minds which is needed throughout the day. By
social media employees can also fortify professional relationship outside the organisation,
sometimes it lead to the opportunities for example new ideas, sales lead. Social media also helps

is dealing with difficulty in work problems as in if any employee post any question it can get an
easy an quick resolution of that problem. It can also strengthen the relationship with co workers.
Social media can be used in business for purpose of sharing information to employees for
purpose of making decision and other changes. It is also used in business for purpose of
increasing awareness of their products and service in customers.
But at same time, there are various risk associated with use of these social media platforms. A
small mistake in posting something can create negative impact over image of company. There is
also risk of privacy of data as data can be access by third party while using social medial.
Outline voluntary role, achieve and maintain a customer focused attitude to ensure consistent
high standards and customer satisfaction
Voluntary role is one of the most important perspective that helps in making customers
focused developed in order to attain higher standards within market(Weng, 2021). This helps in
making customers satisfaction achieved through creating balance within working patterns of an
organization. It leads over developing satisfaction in customers. Also it makes customers focused
created through which needs has been identified in relation over customers satisfaction.

REFRENCES
Books and Journals
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Frick, T.W and et. al., 2021. Innovative learning analytics for evaluating instruction: A big data
roadmap to effective online learning.
Gal, U., Jensen, T.B. and Stein, M.K., 2020. Breaking the vicious cycle of algorithmic
management: A virtue ethics approach to people analytics. Information and
Organization, 30(2), p.100301.
Hussain, A and et. al. 2019, July. HCI Design Principles and Visual Analytics for Media
Analytics Platform. In International Conference on Human-Computer Interaction (pp.
28-35). Springer, Cham.
Ifenthaler, D., Mah, D.K. and Yau, J.Y.K., 2019. Utilising learning analytics for study success:
Reflections on current empirical findings. In Utilizing learning analytics to support
study success (pp. 27-36). Springer, Cham.
Jaakonmäki, R and et. al., 2020. Responsible Cooking with Learning Analytics. In Learning
Analytics Cookbook (pp. 15-30). Springer, Cham.
Kitto, K. and Knight, S., 2019. Practical ethics for building learning analytics. British Journal of
Educational Technology, 50(6), pp.2855-2870.
Ma, A., 2020. Customer relationship management with WeChat: How to apply analytics
principles to social media in China. Applied Marketing Analytics, 6(2), pp.126-135.
Thoma, B., Ellaway, R.H. and Chan, T.M., 2021. From Utopia through Dystopia: charting a
course for learning analytics in competency-based medical education. Academic
Medicine, 96(7S), pp.S89-S95.
Weng, W., 2021. Exploring the ethical topic of learning analytics. Educational Technology
Research and Development, 69(1), pp.339-341