Vegan Frozen Yogurt Shop Business Plan: Startup, Customers & More

This document presents a business plan for a vegan frozen yogurt shop. It details the business idea, focusing on offering various flavors made with 100% vegan ingredients and sustainable operations. The target customers are health-conscious individuals aged 10 and above, primarily from the middle class. The shop's unique selling proposition (USP) is the preparation of fresh yogurts tailored to customer demand, differentiating it from competitors. The plan emphasizes providing quality products at affordable prices and building strong customer relationships. Key aspects covered include identifying competitors, determining the business location, and establishing a pricing policy. Furthermore, the report outlines startup costs, projected first-year income, initial investments, and the skills required to run the business, along with an assessment of the business idea's security and potential for protection.