Vein Viewer: Business Model Canvas for Medical Device Innovation

This report presents a business model canvas for the Vein Viewer, an innovative medical device designed to improve venous access. It addresses the problem of difficult venous access (DVA) experienced by many patients, aiming to provide a solution for healthcare practitioners. The report explores the inspiration behind the Vein Viewer, detailing its technology, functionality, and target customers, including medical institutions, internet users, developers, and learning institutions. It also outlines the device's potential impact on healthcare, emphasizing its role in saving lives and improving the learning environment for medical professionals. The business model canvas highlights key aspects such as customer relationships, delivery channels, core activities, customer segmentation, and value proposition. Furthermore, the report discusses the device's economic potential, including projected revenue and investment opportunities, and addresses the validity and precautions associated with its use, concluding that the Vein Viewer is a valuable innovation with significant potential in the medical field.

Vein viewer
INSTITUTIONAL AFFILIATION
COURSE
DATE

Introduction
Vein viewer is medical device is purposed for locating veins considering
the difficult venous access of individuals.
Due to the medical problem that health practitioners are experiencing,
this ideology is dedicated to minimize all the complication that are
associated with that concept.
 vein viewer is an device that will be capable of locating veins within a
short time of emergencies.

Do you find it hard to
locate Veins?
1. Most of our health practitioners finds it hard to located veins in most of
the emergencies.
2. People are different and that is a reality, there are some of the people
whose veins are dipper than others.
3. What happen if nurses are an able to locate veins and we no that
seconds makes sense between death and survival.

Vein viewer idea
 Technology remains increasing its popularity in the line of the personal
usage. In the field of medicine, it has impacted positively by innovating
new devices and machines used to save lives.
 Vein viewer is a device that is responsible of locating the patient’s vein in
the body and send the information to the surface of the skin.
 Ideally, the device depends majorly on the camera as it work by taking
pictures while the inbuilt computer takes the image and modifies it after
though filtration and finally the projection of the result is shined back to
the skin.
 Since it is true that blood tends to suck infrared lights, the images
happens to leave a dark sport where the vein are.

How the technology works, does it
work on anyone?, what type of
information is need for visualization?
1. The devices uses the infrared technology to leave a dark spot.
2. The machines, that is the devices are have the option of setting that
help nurses to manage the difference of individuals.
3. For visualization, blood is need to make the visualization of the dark
spot an information that is used to locate where veins are.

Vein viewer business model canvas
 Our target customers are the medical institutions, internet users,
developers, and learning institutions.
 We will create self based relationship with our esteemed customers by
creation of the optional feedback channels that include posting of
comments on the service charter portal.
 The main activity of this device it to ensure that veins are located within a
short time on arrival so that it can facilitate on saving lives that looking for
veins.
 Vein viewer is a wonderful addition on the healthcare simulation lab as it
give doctors, nurses, and students confidence of learning from an
environment that they are contented with.

Business model canvas highlights
 Seller client relationship
 Movement and channel of delivery
 The main activities
 Clients cetogorization
 Value recognition
 Cost model
 Revenue

Is it a bad luck for some people to
find it hard looking their veins?
 In anatomy, it is clear that people are different depending the genes,
variability or the physical environment that an individual exploits.
 There is a diverse composition in term of variability among individuals,
therefore, it is not a matter of bad or good luck that some of the people
it is very hard to locate their veins.

Vein viewer expectations
 We are dedicated to changing of the current donor site nation to the a
technological roll out.
 According to the calculated probability, the device tends to save 10,000 in
every 5 minutes. Therefore, considering the number of lives that can be saved
in five minutes, makes a considering opportunities for the stakeholders to
invest in this project as more of $300 million will be made in 24 hours.
 That is in the consideration of the healthcare sectors, in the line online
investors, blogs and institutions, more that $400 million can be made in 24
hours.
 Successful investment of the this device will mean a tangible income to the
stakeholders and investors.

Is the technology valid?
 The technology has been used in some of the clinical and hospital and
they have proved it valid.
 The device is available on line, some of the blog provide systematic
information for the same.
 The device have been followed closely to date and they have concluded
that it is true the device is legit.

Precautions
 The light should not be directed to the eyes of the patients
 The device is not used for diagnostic purposes.
 The device can be used to unblock blocked arteries.
 The device is not used to pick up veins that are affected by more fats.

Images