A Case Study on Communication Improvement Strategies at Verizon

This case study delves into the communication challenges faced by Verizon, a major telecommunications company. It identifies the problem of complex communication systems leading to information loss and incorrect actions. The study explores alternative solutions, including the development of an application to facilitate direct communication among employees and the improvement of existing digital communication methods. The proposed solution involves using the application for collective decision-making and updating digital communication modes to prevent data loss. The aim is to overcome bureaucratic hurdles and foster a more effective communication environment within the organization. Desklib provides access to this and other solved assignments for students.

University
Project Work
Name

2
Table of Contents
Introduction 3
Overview of the Organization and Case Study 3
Identify and Describe the Situation or Problem 3
Develop Alternatives and Test Possible Solutions 4
Propose Solutions and Suggest Implementation Plans 4
Summary 4
References 5

3
Introduction
This study shall cover various aspects related to the choosing and explanation of a
business organization which was being volunteered by me and in which I have worked.
The study shall explain the details related to the issue that has been identified in the
organization related to the establishment of proper communication. In addition, the ways
adopted to solve the issues shall also be explained here.
Overview of the Organization and Case Study
The Verizon Telecommunication company has been considered here. The learner had
been working and volunteering in different kind of tasks and services in the
organization. The Verizon can be said to be one of the largest telecommunication
service providers in the United States and founded in the year 2000 (Erol-Kantarci &
Mouftah, 2015). The case related to the issue of proper communication faced in the
organization and the aftermaths faced due to it shall be discussed in here.
Identify and Describe the Situation or Problem
Knowledge
The organization is facing a high crisis related to proper communication. Due to the use
of complex communication systems in the organization, the people and staffs fail to
communicate with each other most of the times (Shim, Varshney, Dekleva & Knoerzer,
2016). The whole communication chain and process involves a series of complex and
lengthy processes which have to be bygone through the seniors (Cornelissen &
Cornelissen, 2017). This hinders easy communication and most of the information are
lost in the way. This leads to taking up of wrong actions and stripes in the organization
in response to any kind of scenario or others.

4
Sensitivity
The issues can be termed to be sensitive as without the prevalence of accurate and
healthy communication in the organization, actions and steps cannot be taken in
response to any situation or cause.
Skills
Different kind of skills were required in order to bring proper communication. Easy lines
of communication needed to be established and common communication technique and
platforms had to be installed and made use of in the whole of the organization.
Values
Different set of values are associated with the solving of the whole issues of
communication that is being faced in the company while working.
Develop Alternatives and Test Possible Solutions
Different kind of alternatives had to be taken in order to solve the issues of
communication (Cauley, 2016). In order to avoid long and hectic communication
through seniors, an application was designed and made available to all employees
where communication could be carried on one to one basis and also through forums.
Propose Solutions and Suggest Implementation Plans
Through the application all the employees could post and inform about the affairs and
the decision could be made in in a collective manner. Through this the hindrance in
communication, that is bureaucracy could be easily avoided here (Shim, Varshney,
Dekleva & Knoerzer, 2016). Further, digital mode of communication that were
previously available shall also have to be developed and updated in order to avoid any
kind of data loss or miscommunication.
Summary
In a whole summed up manner, the study can be referred to as related to the solving of
communication related issues in the telecommunication company of US that is the
Verizon.

5
References
Cauley, L. (2016). NSA has massive database of Americans’ phone calls. USA today,
11(06).
Cornelissen, J., & Cornelissen, J. P. (2017). Corporate communication: A guide to
theory and practice. Sage.
Erol-Kantarci, M., & Mouftah, H. T. (2015). Energy-efficient information and
communication infrastructures in the smart grid: A survey on interactions and
open issues. IEEE Communications Surveys & Tutorials, 17(1), 179-197.
Shim, J. P., Varshney, U., Dekleva, S., & Knoerzer, G. (2016). Mobile and wireless
networks: services, evolution and issues. International Journal of Mobile
Communications, 4(4), 405-417.