Smart Grids and Viridity Energy: A Business Opportunity Analysis

This report critically assesses the market conditions under which smart grids, particularly for Viridity Energy, present an attractive business opportunity. It analyzes Viridity Energy's strategies, including their approach to peak electricity demand, and the benefits of smart grids for consumers. The report explores whether Viridity should further emphasize the environmentally sustainable benefits of its services, supported by a discussion of sustainability pillars. It also describes and justifies alternative ways Viridity could gain a competitive edge, such as the value pyramid approach. Finally, the report evaluates other avenues Viridity could explore within smart grid technology frameworks, including the adoption of advanced energy management systems and the evolution of the electricity grid. The analysis is supported by references to relevant books and journals.

ENVIRONMENTAL ENGINEERING

Table of Contents
Q1. Critically assess the market condition under which is smart grids are an attractive business
opportunity...................................................................................................................................3

Q1. Critically assess the market condition under which is smart grids are an attractive business
opportunity.
Viridity energy was developed in 2008 by audrey Zibelman, alain Steven and Bruce Sher. It is a
regional transmission company and sher had a high profile position at the top tier energy
organization like strategic energy and constellation new energy. In order to get more
opportunities and increase their efficiency and productivity they team up in order to set the
device and the strategy for the complete that would be more beneficial and effective for them in
order to integrate and optimize the emerging array in order to distribute and generate renewable
generation with the high demand of management software and automation capability.Viridity
was one of the amended and new smart grid players. They have peak electricity demand in order
to grow in the for the decade by 19% as compared to the capability of the growth at the 6%. The
American electricity grid faces a several carious future. The validity has the capability to cater
the power towards the consumers at the very potential manner for stock the lake and the
deficiency of power reliability already occurred all constitutes a dollar 150 billion annual cost.
So it's create a major opportunity for the British duty to push the energy efficiency and Clean
Energy e because as It's become a national priority and a market opportunity .so this situation
create several attractive business opportunity for the company. In this condition the electricity
demand has been increased and the smart grid forms to benefits of this system and help the
consumers to overcome their energy bills. There was several opportunities for the organization in
order to move the demand from peak usage for example the mid afternoon in the summer when
the every individuals was going to work the air conditioning. Smart grid organization supports
the consumers in order to understand about the advantages and how to grab the opportunities
while improving their bottom line and conditions. The traditional demands and ability provide
consumers to participate in them and get more opportunities during the peak demand. The peak
demand is occurred when the energy cost were the highest. Gratuity allowed the customer to
shed load when the Great was not burdened. This is but obvious, when the demand is high then
the smart grid have an attractive business opportunity in order to develop themselves and get
more opportunities so that they can increase their growth and productivity in the Marketplace.
The peak demand and the peak load is a very important for the organization in order to
implement their Strategies and get several positive outcomes so that they can increase their
effectiveness and efficiency in order to maintain their environment and efficiency at the
workplace.
Q2.Should Vridity draw further attention to the environmentally sustainable benefits that
result from its services? Critically analyze and support your opinion.
Viridity faces several kinds of issues of differentiating themselves. Their business was
rely on the enabling customers for consumer two more energy efficient that provide an essential

economic and ecological advantages to the environment. This very required for the company to
educate their consumers about the new approach of sustainability which less harm the
environment. There are generally four pillars of sustainability which is human social economic
and environmental these are the four pillars of sustainability so it is very required for the
organization to focus on these four pillars. To get more advantages and benefits which is
regarding the sustainability is help them to maintain and develop the human capital in the
society. Investment in the education system and provided several services towards society help
them to enhance their knowledge and skills and get more opportunity. This activity also motivate
and support the loss information and the ideas of equality and right. So, the economic benefits of
Viridity provide Central to their consumer’s value preposition. You want to provide for a service
a consumers energy load in order to overcome Swift energy usage. It is the organization that
allowed the consumer to optimize and utilize their energy assets 24 into 7 by using and applying
rare and unique software’s which is called V powers’.
Q3.Describe and justify alternative ways that we did it and energy could score some points
over its competitors.
There are several alternative waste from which the energy can score some points over
their competitors. as the organization is following value Pyarmid which is associated to the seven
layers in the network. The smart grid which is adopted by the company is divided into several
layers. The base layer is the physical power layer in which the engage Transmission and
distribution of electricity and this base of pyramid consists the tools which is engaged in grid and
power lines. Next player was the viridity resource in which the distributed generation was the
way in order to develop the electricity from the several and various small energy sources. The
third layer that was the communication layer in which the layer corresponding to the information
which is transfer and control by them. This was the ways in which date was obligated and
responsible for the smart handling and amended maintenance of the electric grid. It is applied
telecommunication equipments in order to digitize their information and enable smart
monitoring. These kinds of value pyramid help the organization to get more opportunities and
scored some higher points over their competitors. What are the tools or equipments that help the
organisation to collect the information about the management of energy which contribute
towards the reliable maintenance and exchange of data or information on the generation? These
are the tools which are mainly used by the organization in order to control and monitor the
procedure in a real-time. They grab the data from several senses in order to gain more
opportunities and get high score as compared to their competitors. Another layer was application
layer which conductor the power system. This layer has a unique attribute which include their
capability in order to forecast about the generation and the prices. It also help them to find more
efficient operations of a consumers of distributed resources and provide several benefits in order
to participating in the energy market that help them to generate more revenue. This player also
helps them for allowed the clients to transform from passive energy customer to energy
producers. Credit is the organization which was very inspired and motivated to modify their

model by providing end user of electricity in order to understand and analyze about the price
fluctuation in the energy cost. Major goal is to apply there is smart technology in order to
develop a consumer market in that market the commercial consumers could operate as a active
participants so that they can optimize much energy and use this energy for themselves and for the
electric Grid as well in order to Cater several benefits to the every parties. These are the steps
and strategies adopted by the company in order to get more opportunities and gain high score
over their competitors.
Q4) what other avenues could Viridity energy stored within the smart grid Technology
frameworks critically evaluate?
The company viridity avenues several energy explore with the smart grid Technology
Framework in order to get more opportunities. They develop their business in the sustainability
in order to provide several opportunities towards the society. Also they develop value pyramid
because this tool help them to monitor and control mechanical and electrical equipment like
ventilation power system fire system and security system. The company was very eager and
capable to work with several technologies on the side of consumers of the electric meter. They
have so much power to adopt several challenges and working with energy management system
which is associated to the every company like Honeywell or several more. These things help
them to get more advantages over their competitors which are associated operating with
proprietary system. The great was adopted by the company is electricity great. This great was
designed with the primary mission in order to cater electricity reliably. The existing electricity
grid was 99.9 7 reliable and it is much amended as compared to the existing one. From the last
few years because of increasing domestic and industrial power demand the demand of grid
become increasingly. Several concerns are also emergency like environmental impact and the
customer choice so. In order to resolve the issues and get more opportunities in order to provide
several positive and amended services the organisation is adopting this grid because this grid
help them to evaluate and estimate about the renewable energy and also provided several sources
which help them to identify the customer services and environmental impact on the society. So
these are the energy stored within the smart grid technology frameworks which helped them to
get more opportunities and also help them to estimate and evaluate about the new technologies
choices of the consumers.

REFRENCES
Books and Journal
Liu, S., 2020. Bioprocess engineering: kinetics, sustainability, and reactor design. Elsevier.
Staniškis, J.K. and Katiliūtė, E., 2016. Complex evaluation of sustainability in engineering
education: Case & analysis. Journal of Cleaner Production, 120, pp.13-20.
Wilson, D., 2019. Exploring the intersection between engineering and sustainability
education. Sustainability, 11(11), p.3134.
Khatib, J. ed., 2016. Sustainability of construction materials.Woodhead Publishing.
Dong, Y. and Hauschild, M.Z., 2017.Indicators for environmental
sustainability. ProcediaCirp, 61, pp.697-702.