Virtual Fitting Room Business Case: Presentation Slides

This presentation provides a comprehensive business case for implementing a virtual fitting room in the online retail sector. It begins with an introduction to the concept, highlighting its value and significance in enhancing customer experience and streamlining the purchasing process. The presentation then delves into the mission, vision, and strategy behind the idea, followed by an examination of the key components of the business case, including problems addressed, benefits offered, strategic responses, and options analysis. Furthermore, it addresses the delivery aspects, time and cost schedule, and a business canvas model illustrating the core elements of the business. The presentation concludes by emphasizing the potential of virtual fitting rooms to revolutionize online clothing retail through technological innovation and improved customer satisfaction.

Slide Notes
Slide First – Title Page
Second Slide – Table of Contents
Third Slide – Introduction – The main idea of business is to come up with is a virtual fitting
room where the customers can enter the data relating to their body fitting so that a virtual model
can be created. This model leads to taking image of the customer’s face through the camera and
update their look as per the clothing choice of customers. It will be displayed through visual
representation through LEDs and others.
Fourth Slide - Value and significance of the generated ideas - In this slide the benefits and value
for using such idea into real life business practice have been explained. It is observed that with
the help of virtual fitting rooms it becomes easy and rapid for the customers to make a purchase
decision without any need of trial and waiting in the queue for waiting room. It reduces the time
and efforts of both the retailers as well as customers.
Fifth Slide - Mission, Vision and Strategy - The main objective of business is to launch a virtue
fitting room that is suitable and easy for the customers in order to make purchase decision. This
emerging technology is new to market and has been gaining interest of various customers. For
such purpose there are various strategies been targeted like knowing the customer’s needs and
demand, analysing the market trends and various others.
Sixth Slide - Business Case Components – This slide explains about the different components of
business case. When implementing and generating of business ideas there are certain affect
which positively or negatively impact on the effective and efficient functioning of business. The
business needs to assess to all of such factors in order to grow and prosper in economy.
Seventh Slide - 1. The Problems - This slide contains the list of different problems which is
commonly addressed by the business in implementing of idea in real life. Most of the customers
hesitate to buy cloths online as they have some trust issues and varied preferences. Also, the
image by virtual medium can differ from that of practical applicability. However, Innovation

process of coming up with a virtual fitting room can help these organisations to gain better
customer experience and satisfaction with the virtual fitting room technology.
Eight Slide - 2. Benefits – There are a lot of benefits been identified in case of choosing the
virtual fitting rooms for online business. Such as the customers have the option to try on the
clothes before buying them that enhances their shopping experience. In addition to this, it leads
to reducing the time for customers to choose a relevant product or service.
Ninth Slide - 3. Strategic Response– Currently, it is observed that with the help of strategic
innovation in the business practices is the only way to succeed and sustain competitive in market.
In this challenging and competitive market, expanding the business at the global platform is
important and innovation in the virtual fitting room can enhance the chances for development in
a significant manner.
Tenth Slide - 4. Options Analysis – The respective slide reflects of the option analysis. The
statistical technique based on the innovative views and ideas that affect the cost and time of the
major investment done in IT. This project is about the interactive virtual fitting room. It covers
the physics of cloth and the capture of body motion. The customers can select the garment and
watch these clothes on them with the 3-D display.
Eleventh Slide - 5. Delivery - Slide Notes – For the successful growth and expansion of company
it is necessary that the delivery of idea generated must be in appropriate manner. There are
certain blocks and areas on which the delivery is dependent such as quality, value, supportability
and satisfaction.
Twelve Slide - Time and Cost Schedule – The above slide reflects of the time period as well as
cost associated with the completion of following idea into existence. Innovation in the
technology refers to the changing processes and creation of a new idea or theme that result in the
creation of new and improved products. In the present era of advancement of technology,
innovative business models are changing the business processes and have taken the technology
to another level. Hence, each and every step involved in such process is stated above along with
time duration and cost element.

Thirteen Slide - Business Canvas Model – In the respective slide the business canvas model has
been explained which comprises of nine building blocks. The idea generate works according to
the respective business canvas model.
Fourteen Slide – References