Visitor Attraction Management: Processes, Issues, and Analysis Report

This report delves into the realm of visitor attraction management, emphasizing its critical role in business growth and operational efficiency. The report examines the processes and potential issues involved in developing visitor attractions, drawing upon Herzberg's motivational theory to categorize factors influencing visitor satisfaction and motivation. Key aspects such as managerial skills, resource accessibility, consumer needs, and product offerings are discussed. The report also addresses crucial elements like market demand, ease of access, suitable opening hours, and promotional activities. Finally, the report underscores the benefits of implementing effective visitor attraction strategies and their impact on business growth and workplace effectiveness. The report provides a comprehensive overview of visitor attraction management, including factors influencing visitor satisfaction and strategies for successful development.

VISITOR ATTRACTION
MANAGEMENT

INTRODUCTION
In respect to consider visitor management attraction, every business grow very
quickly. This is because, in this regard different activities and tasks has been
developed to attain more profitability and efficiency. It is important to
increase customer and visitors that help to increase more systematic work
performances in the market (Del Chiappa, Andreu and G. Gallarza, 2014). In
the different part of the world, attraction develop to perform several operations
and functions. In this context, present report based on the National Tourism
Agency Visit Britain.

3.1 Processes and Potential issues involved in the
development of visitor attraction
This is to discourse upon the procedures and likely problems that are
included in the growth of visitor’s attraction. However, these factors
are required to be divided in terms of a well-known motivational
theory of Herzberg. On whose basis, below detailed issues are
related to the hygiene factors who presence does not tends to
motivate the visitors, but their absence does leads to produce a sense
of demotivation in the visitors-
 Professional managerial skills- This is referred to be one of the most
important aspect for determining the victory of a visitor attraction
by together assisting in its future development.
 Accessibility of resources- This is stated to be yet another necessary
aspect of developing a visitor attraction where the tourists and
travellers must get their basis needs fulfilled in the attraction.

CONTD.
There are numbers of factors which is determines the success
of visitors attractions. There are various development issues
which is affects the development process-
Consumer need- In the tourism place customers shave various
demands and needs and the organisation have responsibility
to fulfil them.
Actual attractions- The actual attraction is also important in
organization, like the visitor attraction is most important
things to maintained the organisation in there area like they
provide those places which is most important for the
organisation.

CONTD.
Product offered by a specific type of attraction- This is basically in
context to the nature and type of a chosen visitor’s attraction. It is for
instance to consider various type of attractions involving natural, theme
based or man-made attractions.
· Demand of the offered service in the market- This is mainly in context
to the popularity of a specific visitor attraction whose demand largely
affects the consumers to choose the same location. This together
involves the consideration of attractiveness that is also required to meet
out the visitor’s perception.
· Ease to access- This is mainly in context to the accessibility of the
attraction where both remote and urban locations largely attracts the
tourists if they have proper access and effective means of traveling

CONTD.
 Suitable opening hours- This being another foremost consideration of the
tourists is meant for the opening hours of the attraction. If the attraction opens
at suitable hours, then a large set of customers tends to visit the location.
Considering this, the attractions should coincide with the public holidays to
attract a large set of travellers.
 Promotional activities- This refers to the marketing activities of the attractions
where an effective marketing campaign leads to attract a large set of tourists
to visit in comparison to such other tourist destinations that are not advertised
well. It thereby necessitates the concerned authorities to undertake effective
promotional strategies to propagate the attractions.

CONCLUSION
 Furthermore, report summarized about the benefits with implementation
of visitors attraction in the country. It considers important role to maintain
effectiveness at workplace. Moreover, it focused on positive and negative
impact with visitors attraction in the enterprise to make growth of the
business.

REFERENCES
Nyaupane, G.P. and Andereck, K.L., 2014. Visitors to cultural heritage
attractions: An activity-based integrated typology. Tourism Culture &
Communication, 14(1), pp.17-26.
de Sousa, A.J.G. and Kastenholz, E., 2015. Wind farms and the rural tourism
experience–problem or possible productive integration? The views of
visitors and residents of a Portuguese village. Journal of Sustainable
Tourism, 23(8-9), pp.1236-1256.
Vajčnerová, I., Žiaran, P. and Andráško, I., 2014. Quality management of the
tourist destination in the context of visitors’ satisfaction.

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