A Report on Visitor Attraction Management and Tourism Development

This report delves into the intricacies of visitor attraction management, examining the overlap of attractions, analyzing their appeal, and exploring the needs and motivations of different tourist types. It investigates the impacts of tourism on visitor attractions, both positive and negative, and analyzes the influence of tourist motivation theories on management practices. The report also addresses appropriate processes for developing visitor attractions and evaluates various management strategies, considering sustainability. The analysis encompasses the UK's tourism sector, discussing its economic contributions, employment generation, and the importance of adapting to changing global patterns and market dynamics. It also examines the challenges faced by attractions and the strategies needed to maintain competitiveness and enhance visitor experiences.

VISITORS
ATTRACTION
MANAGEMENT

VISITORS......................................................................................................................................................1
ATTRACTION MANAGEMENTINTRODUCTION..........................................................................................1
INTRODUCTION...........................................................................................................................................3
TASK.1.........................................................................................................................................................3
1.1 The overlap of visitor attractions in relation to particular types of attraction:..................................3
1.2 Analyze the attraction of various visitor attractions..........................................................................4
TASK.2.........................................................................................................................................................4
2.1 Needs and motivations of different types.........................................................................................4
2.2 Impacts of tourism on visitor attractions:..........................................................................................6
2.3 Effect of different theories of tourist motivation on management of visitor attractions...................8
3.1Appropriate process applicable while development of visitor attractions.........................................9
4.1 Various visitor management strategies...........................................................................................10
4.2 Evaluation of management techniques in relation to sustainability...............................................11
Conclusion.................................................................................................................................................12
REFERENCES..............................................................................................................................................13

INTRODUCTION
The tourism sector is become the one of most attractive and lubricative sector in the world which
contributes for the development of the economy of the nation. Now each and every nation is trying to
boost their travel sector by providing better and efficient facilities at a reasonable cost. Government of
different nations have different tour and travel policies(Kenneth, Rebecca and Eunice, 2012). Now,
there are so many ways through which government can boost the travel and tourism sector by
reframing the existing policies. In Britain, there are so many hot destinations where the tourist can be
increased with the help of reframing the policies and also assist tourists protections to the them.
Tourism and travel sector does not only concerned to this particulars sector, but also develop the other
ancillary sectors like- hotel industry, transport industry and much more. the reframing in the tourism
policies assist in increment of the living standards of the local people and also to provides employment
to them.
TASK.1
1.1 The overlap of visitor attractions in relation to particular types of attraction:
United kingdom is the 8th largest tourist destination in the world. As, each people would love to
travel UK once in a life time. The UK has so many hot destinations where travelers could visit and feel so
excited. The travelers tour purpose is also need to know so that they could have their travelling purpose.
In UK, there are so many hot tourist destinations like- Thorpe Park, London Eye, Eden Project, city of
Bath, Windsor cesstle, historic Yorkshire, lake district national park. Chartwell and much more. the
tourist makes.
The choice to travel can be affected by various components – a large portion of which are outside
strategy ability to control – such as exchange rate fluctuations and changing global patterns. In this way,
so as to give a sign of planned option ways for the tourism economy this review considers theoretical
future situations with regard to an expansion in the share of tourists the UK from emerging markets. If
the pound rate decrease then the number of tourists rise(Jacobsen and Munar, 2012). As, their tour
package also goes decrease. And many of the tourists who were planned to go somewhere, will
effectively come to the UK due to the cost reduction in packages.
Under a situation where the UK catches a higher share of tourists from developing business sector
economies to match offers gotten by European contenders, the effect would be higher aggregate
spending in the tourism economy in the UK, and in this manner a more prominent effect on the UK
economy. This situation sees spending by remote tourists in 2025 anticipated to be £13.3 billion higher
than the pattern desire. The coming about effect increment to the aggregate tourism economy
commitment is an extra £14.0 billion in GDP terms. To bolster this expanded commitment, 201,900
extra specialists would be utilized under the situation in 2025 inside the tourism economy(Ho and
Mulley, 2013).

1.2 Analyze the attraction of various visitor attractions
Nowadays, tourism industry have turned out to be significant sources of foreign exchange in the
newly world and created nations. With the high income to cater for the expanding spending uses in the
greater part of the nations, tourist spots focuses have been given need as a noteworthy wellspring of
government wage. There are so many natural and man made visitors hotspot which have assumed an
essential part for the development of economy of the nation. For example, in UK significant tourist
destinations are: Tale Modern, London Eye, British exhibition hall, the Tower of London, Madame
Tussauds and Science Museum. The huge number of neighborhood and outside visitors who visits the
vacation spots in London has extraordinarily assists in adding to the development of London city and the
encompassing towns. Moreover, take note of that, these London hot destinations were seen as spots of
interests where individuals gone to as a method for relaxations after a long time of work. The significant
goal for visiting such places was to appreciate diverse qualities qualities, historical suggestions and the
destinations characteristic excellence. Today tourist spots have overviewed as a profits making
undertaking therefore of high charges exacted on the individuals who visit the focuses..
Vacation destinations have turned out to be a noteworthy concentration for emerging and developed
markets nowadays. They have turned into a wellspring of income for both the organizations overseeing
them and also the government. As, huge number of visitors access to nations which have real
fascination, the government has stepped up with regards to impose tax to them. Similarly, the
fascination organizations have made a stride in expanding income from the guests who continue coming
to see their assets. National tourism agency will face solid rivalry from other fascination focuses
including Legoland, Madame Tussauds, dagerlands, Heide stop and in addition Alton tower among
others. This is a test because of the way that these contenders vacation spot offer same administrations
to the clients as London eye traveler focus. The contending fascination focuses offer a wide assortment
of components and additionally bolster benefits with a specific end goal to pull in guests. Along these
lines, these attractions represent an incredible test on Merlin amusement London Eye because of the
way that they are probably going to exceed the site by assuming control over the London Eye general
guests. In such manner, the recreation center will in future charge low costs which may result to
decreased income(Tour, Gardens and Cruise, 2012).
TASK.2
2.1 Needs and motivations of different types
Tourism motivations are basically the 'push and force' components related with travel and destinations,
Traditional models have characterized push intentions as the craving to travel in contrast with the pull
motives clarifying the decision of goal. These push and pull elements are comprised of internal, mental
and outside, situational motivations. A thought of a dichotomy where internal and outer motivations
containing the feelings (push) and cognitions (pull). This dichotomy represents the general way of

necessities all people understanding and in addition including the nearness of articles where needs
emerge.
Tourists are pushed by their motivational needs and pulled by passionate advantages, passionate and
experiential requirements are fulfilled by looking for joy through making choices and changing conduct,
guiding attention regarding attractive emotions and comfortable experiences. As a rule inspirations
happen when an individual wants to fulfill a need, the objective of the activity makes the motivations
accomplish a state of mind raising positive sentiment(Vij, Carrel and Walker, 2013).
Tourism is a supporter for pleasure loving conduct and the interest for delight can regularly coordinate
conduct into without knowing disregard social standards. Sentiments of depravation trigger activities
normally prompting craving or thirst yet can be more broad. visitors usually ignore social standards
while on vacation so as to genuinely fulfill themselves and when contrasted with past attitudes this is
normally totally bizarre. Tourism motivational models ought to recognize with highly quality the
enthusiastic impacts in the arrangement of inspiration procedures. A rationale is an enduring mien,
where every intention is organized to shape behavioral objectives. The substance alluded to as indicated
are comprised of scholarly practices, as the objectives make reference to the results of one's specific
activities. This aggregate term forms the impacts inside regular parameters inside specific
circumstances. Every individual has certain practices with expected outcomes(Wong and Lee, 2012).
There is a reasonable qualification amongst thought processes and inspirations; intentions are the
vitality that makes individuals to act, where as inspirations enables these intentions to be
communicated.
Change is a customary event in the tourism business, rivalry of items and goal changes the rate of
occasion understanding. Travelers have built up propensities when hoping to travel and when on
vacation, their observation varies to some person who could go for various reasons. travelers once had
restricted information of the goals that they had already not set out to. With the constantly expanding
refresh in innovation numerous visitors can get some answers concerning their vacation exercises and
see significantly more than photographs before they arrive, this is similarly extraordinary when
examined nearby the greatest advancement that occurred in tourism in post World War II. For example,
travel offices that today are in a solid position to empower movement towards inspiration with the
utilization of re-imagined photography and to the degree of recordings that are amazingly viable among
target gatherings.
In conclusion it is obvious that tourism inspirations are affected by numerous things especially pictures;
when these "pull" pictures are introduced, thought processes prompt inspirations. Where there is a solid
connection between the vacationer's inspirations and the way of the goal, the persuasive picture is
fruitful. With the regularly expanding affirmation of feelings as a different framework as opposed to
some portion of a bigger arrangement of states of mind, we can additionally recognize tourism
inspirations and the pattern it introduces in the developing of the tourism business and consideration of
individuals who ordinarily wouldn't travel. Through learning forms we try to discover satisfaction, it is
the reward for all the diligent work that basically runs with the development of an occasion. Holding this
inclination is critical as it prompts rehash visits and further travel. This sign of earlier inspiration prompts
an expansion in drive agent through mental mindfulness(George and Panko, 2011).

2.2 Impacts of tourism on visitor attractions:
There are negative and positive influence of the tourism industry on the visitors attractions. Which have
been described hereunder:
Significantly, the income and business produced by the tourism segment is no
longer exceptionally occasional. Generally, tourism consumption is predictable consistently, giving
financial security and, for the most part, year-round business. The tourism business has various
particular qualities exceptionally suited to creating business and revamping the UK economy. Being an
administration industry, it is very work serious. It likewise has low hindrances to section and extensive
unutilised limit(Wong and McKercher, 2012).
). These credits make it ready to react rapidly to changes popular, what's more, exceptionally proficient
in quickly making work. What's more, obviously, tourism employments can't be outsourced abroad. In
addition, the work openings produced by tourism have a tendency to be engaged toward settling a
portion of the center work issues confronting the UK. In particular, expanded tourism produces;
1 Increased Youth Employment
More school leavers start their professions in tourism and neighborliness than in whatever other
industry.
2 Increased Regional Employment:
Tourism work is generally equitably spread over the UK instead of unified in the principle urban
communities.
3 Increased Social Inclusion:
The part utilizes an exceptionally assorted workforce, and has a more noteworthy level of low
maintenance work than whatever other some portion of the economy. There are three vital
components that highlight the development capability of the tourism division and make it in a perfect
world suited to helping monetary recuperation:
1 High Return on Investment
Because of the high dormant interest for go to the UK, it costs just £14 to draw in a
new guest to the UK through abroad promoting – 100 new guests create one new occupation and
furnish the Exchequer with over £9,000 in APD and VAT installments.
2 Rapid Return on Investment:
The normal booking time frame for go to the UK is under six months, which means that any venture is
quickly converted into income and employments.
3 The UK Hosts the 2012 Olympics:
The 2012 Olympics is a noteworthy worldwide media occasion that gives the UK an exceptional chance
to animate inbound tourism. The promoting influence that can be produced, if venture is given, is
evaluated to be £2bn.

2.3 Effect of different theories of tourist motivation on management of visitor attractions
It is essential for a tourist company is that to provide attractive tourist attraction in order to
increase number of tourist. There are various motivational factors which can help to increase
sales of the company which can leads to increase the profitability of the cited business unit
(Leask, 2010). There various tourism attract which can help to motivate them. These are:
Natural attraction: This is of the major part of the visitor’s attraction which can help to attract
and influenced large number of tourist in the country. There are various environmental and
natural places which having a great significance. These can be involved caves, waterfalls,
seashores and other scenic views around the world. This is the responsibilities of the government
authorities is to provide various facilities which can help to attain their long term goals and
objectives.
Heritage attraction: This is another kind of attraction which is related with the historical aspects.
Each and every place having a history which can be canals, railways, battlefields etc. The visitors
are wants to visit in such places which can help to generate revenue and jobs and support the
local and national economy (Buhalis, 2010).
Modern architect: There are various countries which are focusing on the development of the
tourism environment. For this they required to build various and large infrastructure such as
buildings, railways, hotels, resorts, pubs etc. The main motive of such development in order to
increase the number of tourist in the country.
Historical attraction: There are various historical buildings in the United Kingdom which can
help to increase the number of tourism place in the country. The history of the UK was too reach
which required to protect them and help to develop such structure which can help to increase the
number of tourism in the country (Law, 2010).
Adventure Attention: There are various visitors which motivate adventure such as cycling,
tracking, rafting etc. There are large number of places which are too important for the adventure
development. It can help to make profitability of the company which is one of the core business
activities (Gössling, and et. al., 2011).

Cultural Heritage: The emergence of cultural tourism in the is one of the most attractive area for
the cited business. The cultural and cultural cognitive tourism actually is this form of tourism
which is focused on the cultural environment. It can include local population, arts, language,
crafts, traditions and customers. each country is having their own culture which can help to
motivate visitors to visit such places.
Events: This is another main part of the motivation which is related with the various events. The
government authorities are focused and developing such events and fair which can be related
with the culture, food, festival, technology etc. (George, 2010).
3.1Appropriate process applicable while development of visitor attractions.
It is essential for a company is that to develop various stages which are related with the
tourism attraction development. In this process the role of public and private sector having a
great significant which help to develop such attraction in order to increase number visitors in the
country. There are various factors which having a large impact on the development and its future
success. Therefore, the cited organization is required to focus all these factors so that they can
overcome the potential risk so that they can attain their long term growth and development in the
country (Clarke, 2013).
Planning: This is the first stage which is related with the planning of the tourism place. The cited
business unit is required to communicate with all participants and make an appropriate design.
Before this, they required to collect various information and data so that they can make their plan
in an appropriate manner.
Effective policies: This is another significant aspect which is related with the policies and rules.
For this they can make various guidelines regarding the particular place. It is essential for the
visitor management is to make effective policies so that they can maintain an appropriate
discipline (Campbell, 2012).
Other facilities: There are various facilities required for the tourism. These facilities are built by
the public and private sector partnership. These facilities can be infrastructure development, like
transportation, hotels and roads for the regional connectivity. Apart from that they are also
required to build hospitals, financial institutions etc. Such kind of development not only facilitate
and promote travel and tourism but also improve the standard of living of the local community.

The role of local people is having a great significant which can help to increase the potential for
the future growth.
4.1 Various visitor management strategies.
Visitors management strategies is related with the making a plan in order to managing
tourism place and visitors in an appropriate manner. it is essential for the higher authorities is
that to develop appropriate strategies and plan in order to attain organization goals and
objectives. There are various activities are involved in such area which can help to increase the
productivity and efficiency in an effective manner (Evans, 2012).
The one of the most useful strategy is that to find out new opportunities which can help to
provide long term growth and development. For this there are various tools and techniques which
can be used by the cited unit. Market research is one of the best way to identify opportunities in
an order to attain their desired goals and objectives. It can also help to provide long term
profitability for the business which is common goal for each and every business unit. Through an
effective market research, they can know about the future potential of the market. This is also
help in the tourism planning which is also too significant for the company.
Forecasting: This is the another tactic which can be used for the visitor management. There are
various tools and techniques for the tourist forecasting. This is most important thing for an
effective management. If the visitors will be more they can create chaos which is not good for
the management. On the other hand, if the tourist is less this is not commercial feasible for the
company (Coghlan, 2012). Through an effective management of the they can control such issues
in the near future.
Technology played a vital role in the visitor management. It can help to provide an effective
management so that they can attain their long term goals and objectives in an appropriate
manner. the management is requiring to promote such places which can help to increase tourist
in such places. For this there are various promotional tools and techniques which can be used by
the company. For example, they can use social media tools such as Facebook and You Tube in
order to promote such places in an effective manner.

Avaiability of appropriate data and information also impratant for the cited organization. There
are various instititions and governemt authorities which can provide such data. Apart from that
they can also the fims also having them historical data which can also to be used and analyses in
an effective manner so that they can make their decisions in an effective manner.
4.2 Evaluation of management techniques in relation to sustainability
Management tools and techniques are related with the tactic and plan which can help to solve
various issues in the travel and tourism sector. It is essential for this industry to concentrate on
these issues and solving them in an effective manner. it can help to increase customer satisfaction
level which can increase the growth and development rate of this sector (Cellini, 2011). There
are various stakeholders are involved in the tourism industry such as customer, hotels, travel
agents, transport companies, local community, government etc. Each and Every individual
having role and responsibilities towards the sustainable devilment. There are various factors are
related with them such as economical, legal, social, environmental, political, global and other
factor. Each and every factors having advantages and disadvantages which must be considered at
the time of visitor management. These factors can be:
Economical factor: This is one of the major factor which having large impact on the growth and
development of travel and tourism sector. There are various elements involved in this factors
which can be interest rate, inflation rate, employment condition etc. if these all factors are
favorable it can help to provide long term growth for the industry. On the other hand, if these
factors are not supportive it cannot provide any new opportunities for the business. for example,
UK is one of the leading economy in the world approx. $2.5 trillion which are quite good as
compare to other countries. It can help to provide a long term economic sustainability which is
too important for such business (Laesser, 2014).
.
Political factors: This is another significant factors which can influenced the sustainable
development of the tourism sector. It is related with the government stability and business
policies. If any country having political stability which can provide a long term consistent
business policy which is too essential for any business. for example, in the context of UK where
the government are stable and provide a long term growth to the business. On the other hand,
there are various Middle east countries such as Egypt, Turkey which having civilian unrest are
not good for the suitable development of this industry.

Global factors: This is another factors which having the impact at the global level. at present
time the economies and business are interlinked with each other nation. If any country facing
global cruises and any kind of threat which can be direct and indirect impact on the another
country. These issues can be financial crises, war threat, crime etc. Therefore, it is the
responsibilities for each and every country that they can provide solution on such issues which
can leads to increase sustainable tourism development.
Social factor: This is another factors which is related with the social norms, values, beliefs of the
community. Each and every country is having their own culture which needs to be sustain for the
future (Beritelli, 2014). Therefore, it is responsibilities for the higher authorities to focus on the
cultural aspects so that they can provide a sustainable environment for the travel and tourism
industry.
Legal factors: There are various laws and legislation which are related with the tourism
development and protection. These rules are made by the government in order to protect the right
of customers and employees. Therefore, it is responsibilities of the travel companies is to follow
these laws and guidelines which can help to create an ideal image in the society.
Environmental factors: Today the customer is more aware towards environmental and climate
issues. Therefore, it is the responsibilities of various stakeholders is to focus on this issues which
is too important.
Conclusion
As per the above mentioned report it has been concluded that visitor’s management is
played a vital role in the consistent development of the tourism places in the long run. This report
consists of all the relevant facts and figures whatever is required in travel and tourism industry
because of the broad concept of this sector. Basically it consists all the things whatever is
indispensable while attracting various kinds of tourist by adopting attractive policies by
motivating millions of customers at international level. In fact, reports throwing some light on
visitor’s attractions by explaining their reasons behind travelling according to their choices by
acquiring appropriate data and information. At the end by concluding this its consider all the
relevant factors and essential tools whatever is mandatory while attracting visitor and covers all
the issues comes under tourism sector.