Business Studies Report: HR, Marketing, and Finance Analysis

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This report provides an overview of Vodafone Group plc, examining key aspects of its business operations. It begins with an introduction to business studies, emphasizing the roles of Human Resources, Marketing, and Finance within the organization. The report details the collaborative practices between these departments and explores both internal and external factors influencing Vodafone's performance, including a SWOT analysis. Furthermore, it delves into the role of financial management within the company, highlighting its importance in managing monetary activities. The report concludes by summarizing the key findings and referencing relevant academic sources. This report offers insights into Vodafone's business strategies and the interplay of various departments in achieving sustainable growth.
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INTRODUCTION TO BUSINESS
STUDIES
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Introduction
Role of HR, marketing and finance
Collaborative practices
Internal and external factors of business
Role of financial management
Conclusion
References
TABLE OF CONTENT
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Business studies helps an organization to make more informed decisions in day to day business activities.
It gives better understanding of business work to the company. Business studies includes all the factors
such as finance, marketing, human resource, accountancy, operations and organizational studies.
INTRODUCTION
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In an organisations human resource, marketing, and finance is important useful factors that ensure the
growth of organisations. This function of Vodafone Group plc helps organisations to build brand image
and identity in market. Thus, below is detail study of role of these function in organisations.
Role of Human Resource: People working in Vodafone Group plc are the most important
resource that ensure stable profitability rate of organisations.
ROLE OF HR, MARKETING AND FINANCE
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Role of Marketing: This department of Vodafone Group plc plays vital role in promoting the business
of organisations. Marketing helps organisations to gain maximum profit from product, price,
promotion and place strategies.
Role of Finance: This department of Vodafone Group plc involves management all monetary activities
in the firm. Finance mangers ensure how, when, where to invest money of company and increase the
profitability of Vodafone.
CONTINUE….
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Human resource, marketing and finance departments are most useful functions of every organisation.
Finance helps organisation in allocation of resources where human resource helps organisation in proper
utilisation of those resources. On the other hand marketing promote those resources in market and make
profit for Vodafone.
COLLABORATIVE PRACTICES
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Internal and external factors of Vodafone Group plc impact the business of organisation in various way.
Below is the detail examination of all these factors:
Internal factors: To understand internal factors of Vodafone Group plc SWOT analysis of company
explained below:
Strength: Vodafone is well known and well established company in the market and also company has
loyal customer base.
Weakness: Despite the strong presence in telecommunication industry company has been failed to
mark in rural areas which is biggest threat for the Vodafone Group plc.
INTERNAL AND EXTERNAL FACTORS OF BUSINESS
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Opportunities : Weakness of company is opportunity for the future market of organization. Company
is continuously working on operating its business in rural and urban areas.
Threats: As company is well established and has brand image in market, Vodafone also has
competitive rivalry in telecommunication industry. Competition from Airtel, Reliance jio, could be a
threat for the firm (Mynott, 2018).
CONTINUE….
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: Vodafone Group plc has faced increasing competition in UK but the political stability of
countrEnvironmental
Politicaly is opportunity for respective company. Company maintain its growth from many years.
: Changing climates of UK and because of it customers are facing network issues it could be threat for
company. But Vodafone is continuously working on improving its service quality (Samuels, 2019).
CONTINUE….
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Financial management plays vital role in Vodafone Group. It helps firm in arrangement of all financial
activities within an organization. Accounting and book keeping is main function that finance mangers
plays, they maintain all monetary transaction within an industry.
ROLE OF FINANCIAL MANAGEMENT
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From the above information it can be conclude that, human resource, marketing and finance departments
are important functions of organization. They help organization gain sustainable growth in industry.
Collaborative working of all this departments helps organization to deal with internal and external factors.
CONCLUSION
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Aguilera, R.V. and Grøgaard, B. 2019. The dubious role of institutions in international business: A road
forward. Journal of International Business Studies. 50(1), pp.20-35.
Ghauri, P., Grønhaug, K. and Strange, R. 2020. Research methods in business studies. Cambridge
University Press.
Huzzard, T., Benner, M. and Kärreman, D. eds. 2017. The corporatization of the business school:
Minerva meets the market. Taylor & Francis.
REFERENCES
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