Analysis of Leadership and Management in Vodafone Report

This report provides a comprehensive analysis of leadership and management practices within Vodafone, a major telecommunications company. It begins by differentiating between the roles of leaders and managers, highlighting their distinct functions and responsibilities. The report then explores the application of various leadership theories, such as situational leadership and systems theory, to address organizational challenges like employee conflicts and the implementation of new plans. Furthermore, it examines the impact of Brexit on Vodafone, discussing how leaders and managers adapted to the changing economic and political landscape, including the use of autocratic leadership and strategic adjustments to maintain productivity and navigate external factors. The report concludes with an overview of the key findings and implications for effective leadership and management in a dynamic business environment.

Management And Operations

Table of Contents
INTRODUCTION................................................................................................................................3
TASK 1.................................................................................................................................................3
1. Differentiate the role of leader and functions of manager in Vodafone .................................3
2. Role of leader and function of manager under two different situations with using theories . 5
3. Role of leader and function of manager in situation of Brexit................................................6
CONCLUSION....................................................................................................................................8
REFERENCES.....................................................................................................................................9

INTRODUCTION
It is the process in which the input converted into output. This file is based upon Vodafone,
it is public limited company based on UK. Vodafone is telecommunication industry and operates in
more than 25 countries. Vodafone sells the product such as fixed line telephones, mobile phones,
broadband, digital television, internet television etc (Akalin; Huang and Willems, 2016). This report
will consider role of leader and function of manager, applying the role of leader and manager with
theories and models. Different approaches and importance of operation management. Factors which
have to consider before decision making.
TASK 1
1. Differentiate the role of leader and functions of manager in Vodafone
Leader- A leader is the person who instructs the workers to achieve the goal of organisation.
leaders make the plans for achieve the vision. It demonstrates the skills of leader. Leader sets the
direction for the objectives. The leader believes in doing things right. Their work includes product
management, restructuring the organisation etc. people carry out the strategy which planned by the
leader in organisation. Employees consider in people who move the target to implementation. A
leader of Vodafone execute only one aspect of different management functions. Leaders are respect
and trusted by followers. Leaders of Vodafone are innovative and outcome oriented. (Bing, 2016).
Manager- An individual who is in charge of certain group is called manager. Manager is the
person who is responsible for overall activities of organisation. A manager can in charge of whole
organisation or may be in charge of a particular function of organisation. Main function of a
manager is planning, organising, coordinating etc.
Manager Leader
A manager is the person who manages the
organisation and coordinates in planning,
directing and controlling.
A leader is the person who influence workers and
co workers to achieve the specific goal.
Manager of Vodafone make plans for
organisation
Leader of Vodafone sets direction for the
organisation
Managers use Transactional style While leader uses Transformational style
Main aim of managers is attainment of the
required result.
Aim of leaders is growth and development

Managers take action regarding the change Leader promotes the changes
A manager exercises different functions of
management to achieve the goals of group.
A leader of Vodafone performs only one aspect of
various management functions.
Manager of Vodafone believes in doing right
things.
While the leader of Vodafone believes in doing
the things right.
Manager works for direct and monitor the
employees (Espino-Rodríguez and Gil-Padilla
2015).
While the leader works for motivate and inspire
the employees(Lindström, Källström and Kyösti,
2017).
Managers listened to by others because of
status.
Leaders are respect and trusted by followers.
To be successful manager one has to be a good
leader.
Leaders need not to be a manager.
Managers of Vodafone focuses on how things
should be done
While leaders focuses on what can be
accomplished.
Managers of Vodafone are rules oriented. Leaders of Vodafone are innovative and outcome
oriented.
Managers of Vodafone focuses on vision,
people, democracy, innovating, inspiring trust
etc.
While leader of Vodafone focuses on
maintaining, administrating, controlling etc.
As per the Fayol five function of management, the function of manager only includes
Planning: The managers of the firm make planning in order to implement the strategy which is
prescribe by the leaders.
Organizing: The manager also have sufficient capital and staff and raw material so that the
organisation run smoothly.
Controlling: Managers also establish different performance standards which are based upon the
organization objectives and they also measure the reports of performance.
Directing: Managers of the firm also provide direction to their employees in order to perform the
function in right way.
Commanding: The manager also assign different duties to their employees when they have given
orders or clear instruction. They also have the capability to motivate the team and encourage them

to take some initiatives. Such that the manager only provide guidance to their employees.
On the other side, the leaders uses transactional leadership theory in which leaders of the
firm lay emphasis on their relations with the followers and they also provide rewards and
punishments in order to motivate their followers. In this approach the leaders also develops the
existing organizational culture and they follow bureaucratic leadership style.
2. Role of leader and function of manager under two different situations with using theories
There are various theory that helps to describe the role of leader and function of a manager
and using the above mentioned theory, Vodafone's leader and manager can easily solve the issues:
For example,
1. Conflicts between employees: There is a situation of conflicts between employees in
Vodafone. The employees do not feel well in the organisation and have some difficulties
regarding the work pressure, trust, inefficient compensation system etc. In this situation the
manager and leader have to solve the problem of their employees and help them to set their
mind according to the policies of organisation (Hasegawa and NEC 2017).
Leaders who avoid conflicts at all cost will find themselves regretting it later. Timing is
everything when it comes to solve the conflicts. Leader has to wait for the right time to solve the
problem of employees. Manager can take action on the right time when there is proof or evidence
that an employee has track record of wrong doing things that is negatively impact on other
employees. Leader can fire that type of employees who make the situation of conflicts and reduce
the overall productivity of organisation.
Situational leadership theory: This theory of leadership lays its focus on resolving the
conflicts among the employees at the workplace in an effective manner. There are some employees
in the organisation that work and function in a better way under the leadership of such a leader who
is having a bossy attitude and focus on giving directions to others (Hitomi, 2017). In Vodafone,
employees prefer working under the leadership of such person who is having ability of resolving
conflicts that arise at the workplace. Leaders in Vodafone are successful, because they adopt an
innovative style of working and focus on giving something new in the corporate world. This
leadership theory also tells and provide different leadership style which should be opted by the
manager or leader at different situation such as:
 Telling: In this style, the leader is required to tell the people what they are required to do in
situation of conflicts.
 Selling: In this style, leaders sell their ideas as well as messages to get group members into a

process and involved them in order to achieve the target of a firm. Leader is required to
establish communication with the employees in order to get the work done from them by
insisting them rather than, simply giving them directions.
 Participating: In this, leader offer fewer directions and also allow the members in order to
be more active and aggressive at the workplace. He also come up with different ideas and
also making decision for the welfare of the firm.
 Delegating: In this case, the leaders not only take the responsibilities but also, delegate the
assigned tasks to the subordinates, in order to get the work done in a timely manner. Not
only this, a responsible leader also oversees the work which has been assigned to its
subordinates.
2. Introduction of new plan: In this situation, the leader of Vodafone clearly identify whether
the introduction of new plan will be helpful to maximizes the profit while on the other side,
managers of the company assign different duties to a department. Like sales and marketing
department has to promote the plan with large group so that they will let know about new
plan. While on the other situation manager also closely observe at every situation that the
assigned duties are performed in well manner or not. Therefore, at this type leader has to
adopt leadership style in order to make the plan successful in market by using system theory.
System Theory: In this the organization structure is considered as a complex system in
which the firm functioned that are further been carried out accordingly. Further it also creates such
condition in which the people at all level can work in more productive way because they have a
potential which may help to lead a system at further level of success. This theory also creates
models such as good leadership style, the best strategy for an organization that also helpful for
social process. Through help of system theory manager and leaders can solve the problem.
Theory Strength Weaknesses
Situational theory  It is one of the most simple and
intuitive method.
 It is flexible as compared to
others theories.
 Also creates comfortable
environment for workers.
 This theory may shifts
attention from the long term
goals.
 Does not provide enough
information to some leaders.
 Sometimes creates confusion
within a company.
System Theory  This theory focus on achieving
the individual and
organizational goals.
 It is adaptive and dynamic in
nature.
 Sometimes leads to delay in
decision making.
 Its nature is not properly
defined as it is inter-
dependence.

3. Role of leader and function of manager in situation of Brexit
Brexit refers to “ the withdrawal of United Kingdom from the European Union.” It is the
union of British European countries. It is the impending withdrawal of the United Kingdom from
European Union. UK has lost its membership from European Union. Vodafone is the organisation
which comes in UK and it was also severely impacted by the Brexit situation. In this situation the
manager and leaders of Vodafone had to use their skill and they know that it is the time to develop
the skills. They needed to develop new roles and responsibilities to employees as well as own. It
made impact on economic development of the country. Brexit directly impacted on US campaigns.
It considers point such as jobs, financial condition, growth etc. (Goel, 2017). Through Brexit the
major impacted thing is employment. It also makes impact on Vodafone due to crises in economy.
External factors affect the organisation very much. Interference of political factors increases and the
made impact on overall financial condition of the country and without good financial condition the
country can not do anything. That time the country needed for some technologies but due to this
situation UK could not contract with technologies because that was the time when economic growth
rate of country was decreased.
Role of leader during period of Brexit
During the period of Brexit the leaders of Vodafone used the autocratic leadership style in which
they have authorities to take all the decisions.
 Leaders role is to distribute task and responsibilities among employees.
 Their major role is to take decisions with using different styles.
 The role is to control all the process and operations of Vodafone.
 Leaders major role is to motived the employees in situation of changes in organisation.
 The role of leader is to maintain overall productivity and administrative the departments.
 They can use all the methods and techniques to develop the organisation
Functions of managers during Brexit
Managers of Vodafone played major role during the period of Brexit. They put all the efforts
to change the organisation with different strategies. Managers have made their employees aware
about the impact and effects of Brexit.
Organising- The managers of Vodafone have defined the group activities of their employees and
have asked them to manage all their work. They have established the relationship and given them
related authority for getting the assigned tasks done in an effective way.. So the managers are
organising the employees due to situation of Brexit.

Monitoring- Here, the managers are required to monitor their employees. The managers of
Vodafone have told their employees about their work and after that they monitor the overall work
process(Winkler and Choban, 2015). By monitoring the performance of employees the managers
helped them to improve the work efficiency.
Planning- Planning refers to the activities required to achieve the goal. During the situation of
Brexit the managers of Vodafone made a strategic plan for achieving future goals and for
overcoming that particular situation. Planning also includes concretion or maintaining of the
specific plan which is managed by the managers.
Staffing- Staffing refers to the process of hiring of skilled and capable candidates with skills and
knowledge in a particular discipline. The managers of Vodafone have hired the employees who
seemed to be efficient enough to lead a team with the change. That was the situation of Brexit and
in this situation Vodafone had to hire the experienced employees just because to recover and to
mark a recognisable and noticeable comeback from the situation.
Controlling- It is the activity in which the managers have to ensure that the activities are being
performed in the organisation as per the norms and the standards set by the top management.
Managers measured that the resources they allotted to the employees were useful or not. They
managed overall activities of the Vodafone (Spiegel and Assad, 2017).
Directing- Directing is the function of management that involves giving of direction to the
employees in order to manage the activities or the tasks assigned by the managers working in
Vodafone. The employees in Vodafone can be directed in respect of giving guidelines and to tell
them the complete process of accomplishing that task. It is said to be the heart of management
process. Managers directed the employees and instruct them according to the rules(White, 2016).
They directed the employees in Vodafone organisation to set the overall productivity of the
organisation.
CONCLUSION
From the above study it has been summarised that managers and leaders both have played
different role in Vodafone organisation. Vodafone struggled with the situation of Brexit. The
situation of Brexit impacted on the economy in term of economic growth and employment. The
managers and leader worked in the organisation according to the leading changes. The roles and
functions of manager or leader explained above with different theories. Brexit has affected overall
profitability of the Vodafone and whole economy of UK.

REFERENCES
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Functions Of Mangers. 2016. [Online]. Available Through. <https://www.cliffsnotes.com/study-
guides/principles-of-management/the-nature-of-management/functions-of-managers>