This strategic plan report outlines both short-term and long-term strategies for implementing a Minimal Viable Product (MVP) of voice recognition technology within TUI Australia's daily operations. It validates the product and implementation process, covering TUI Australia's mission, goals, objectives, and tactics. The report includes case study discussions, a cost-benefit analysis of using voice recognition devices, and long-term goals for iterating the voice recognition services. It addresses issues in implementing the technology and provides recommendations for effective use in business operations, aiming to improve customer satisfaction, organizational performance, and overall efficiency in the tourism sector. This document is available on Desklib, a platform offering a wide range of study tools for students.
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