CSR Benefits in Volkswagen: A Case Study on Achieving Goals

This case study examines the benefits of Corporate Social Responsibility (CSR) for achieving goals and objectives, focusing on Volkswagen. The research aims to determine these benefits through an evaluation of CSR's importance within Volkswagen, assessing its use in accomplishing organizational goals, and identifying specific advantages gained by the Volkswagen team. Key themes explored include CSR's role in achieving goals, gaining a competitive advantage, enhancing organizational sustainability, addressing social welfare and child labor concerns, motivating staff, and raising public awareness. The study also investigates the effectiveness of communication tools like websites and annual meetings in conveying CSR initiatives and examines the impact of CSR on reputation, consumer loyalty, workforce skills, and revenue improvement. Ultimately, the study assesses whether CSR provides financial assistance to the company and its employees, referencing relevant academic works to support its findings.

Research Project
(Benefits of CSR for accomplish
goals and objective – A case study
on Volkswagen)

Covered content
• Introduction
• Aims and Objectives
• Findings
• References

Introduction
Research is basically applied for a specific purpose or a
reason so that better and effective outcome could be gain. It
is important to make appropriate and valid consideration in
investigation for gaining better and suited result.

Aims and Objectives
• Aim: “To determine the benefits of CSR for
accomplish goals and objective – A case study
on Volkswagen”.
• Objectives:
 To evaluate the importance of CSR in Volkswagen
 To evaluate use of CSR in order to accomplish goals and objectives by an
association
 To identify benefits of CSR for achieving goals and objectives by
Volkswagen team

Theme 1: CSR are helpful in order to accomplish
goals and objectives
a) Yes b) No
0
2
4
6
8
10
12
14
16
14
6

Theme 2: Volkswagen become able to gain
competitive advantage through CSR
a) Yes b) No
0
2
4
6
8
10
12
14
16 15
5

Theme 3: Corporate social responsibility
enhance sustainability of an organisation
16
4

Theme 4: Social welfare and child labour are
major concern associated with corporate social
responsibility
a) Women empowerment b) Social welfare c) Wastage d) Child labour
0
1
2
3
4
5
6
4
6
5 5

Theme 5: Corporate social responsibility support
in motivating staff as well as creating public
awareness
a) It improves public awareness
b) Help to maintain relationship
c) Increase profits and productivity
d) Provide motivation to staff members
0
1
2
3
4
5
6
6
4 4
6

Theme 6: Website and annual meetings are best
tool to communicate about CSR
0.5 1 1.5 2 2.5 3 3.5 4 4.5
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
8
8
2
2

Theme 7: Reputation and consumer loyalty are
major concern related with measurement of
success of CSR
a) Reputation b) Customer loyalty and satisfaction c) Workforce skills
0
2
4
6
8
10
12
10
8
2

Theme 8: Corporate social responsibility support
in order to improve revenue of a company
0.8 1 1.2 1.4 1.6 1.8 2 2.2
0
2
4
6
8
10
12
14 13
7