INFO801 Project Management: Virtual Reality in the Tourism Industry

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Project Management – Virtual Reality in Tourism Industry
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Abstract
As we know that there is an increasing competition among associations and fast changes in
business environment. Along these lines, the associations begin considering building up their
execution as well as its processes. In such manner, Knowledge Management (KM) processes
have turned out these days to turn into an association vital asset to the degree in which KM is
seen as a base of success or failure of the project. The main objective of the report is to process
KM process system in Frontier tourism organization for implementing VR app. (Karadsheh, L. &
Mansour, 2009). It principally accentuates on project development phases like knowledge
gathering, knowledge combination, knowledge application and so on. We have chosen VR
implementation project because ongoing advancements in Virtual Reality (VR) innovation
present a colossal opportunity for the travel industry. The model must be structured with visual
and sound-related involvement to sightseers. The model is required to upgrade the accessibility
of the destinations for clients of diverse classifications.
Introduction
The main goal of travel industry is continually looking for new and inventive approaches for
better market the travel industry contributions as well as it also increases the revenue of the
travel industry. This technology is said to be the next wilderness in the field of digital marketing
and lately the travel industry has gradually exploited advancements in the virtual space. (Ezekiel,
2018). As we know that, virtual reality provides better environment where users will be able to
recover data by means of multi-sensory like visual, auditory as well as kinesthetic) modalities,
users will be able to see sensible portrayal of environment it depicts. Thus, the vivid idea of the
VR experience has been recognized as a way to encourage the traveler to find new locations. It
will also help to enhance brand recognition, product review, and creating better memories and
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create positive disposition as well as the behavioral response. The vivid VR experience can
enable clients to have a better feeling of being in the virtual environment, an impression of its
presence, which is vital to the adequacy of enticing VR content. (Tussyadiah, I. & Wang, 2017).
In this report, we will discuss about the implementation of VR app in Frontier touring
organization. I have chosen the project of developing VR app in tourism industry because of
increasing virtual reality in tourism industry as tourism industry attracts the customers a lot. As a
project manager, my responsibility is to manage the entire project of implementation of VR app
in Frontier touring. The main phases of project management include project initiation, project
planning, preparing wbs, project execution, project monitoring and so on.
Project Scope
The main scope of the project is to implement VR app for frontier touring organization in order
to provide better experience to the customers. This can advance competitive advantage of the
organization by satisfying customers in terms of better experience by experiencing their tour
sites before visiting.
Problem Statement
The main problematic area in the organization is to explain the customers what they are going to
experience regarding new sites. By implementing VR in the organization, the organization can
provide details analysis of the site that customers are going to visit.
Agile Framework
Agile method in project management underlines the significance of coordination. In case of
development process, Agile mainly focus on the idea of "Time Boxing", which is considered as
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fixed time and keeps up the schedule management. Agile method in project management break
down highlights in to small parts. These augmentations require just less measure of making plans
for a present moment since an augmentation can be of at most one month. The agile project team
is cross practical. Along these lines every part works in each product advancement stage like
planning, necessity testing structuring, creating, testing and executing. (Madampe, 2017). I
would like to develop the VR app using agile framework by dividing the whole process into
small processes. Also, very less time will be used for the system development. No extra time will
be utilized to write detailed instructions.
Knowledge Areas
Five main knowledge areas that are chosen are given as following:
1. Knowledge Creation – The first step in knowledge management is to develop the scope and
objective of implementation of VR project in the organization. All the budget and schedule are
mentioned over here. Here, we have to mention all the business processes like how customers
approach Frontier travel industry, how the organization can provide some options and how the
organization can provide VR experience to the customers.
Budget – The budget allotted to the implementation of VR technology will be $2,25,000 which
includes server cost, VR technology charges, development charges, implementation charges,
salaries and so on.
Time Schedule – Time allotted for the implementation process will be approximately 4 months
which includes initiation, processing, implementation and testing.
Defining scope, schedule and budget for the project are main and small activities. By dividing
the project into these three parts can be a move towards the success of the entire project. We
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have chosen this area as not a single IT project can be successfully implemented using scope,
budget and time schedule of the project.
2. Recognition Phase – In this phase, all the teams of the project will be assigned a role on the
basis of their skills. Also, this process includes all the requirements that are related to starting the
project of implementation of VR app in the organization. I have chosen recognition phase of the
project as team members are the assets for developing the project
3. Knowledge Storage & Organization - Knowledge storage and association include in storing
as well as organizing data to give a superior comprehension of information. Knowledge sharing
takes part in transmitting knowledge from one individual to one of more people. Toward the end,
utilizing and applying information show the achievement of KM cycle. The expense of gathering
and ordering the tremendous measure of information is probably going to be over the top. When
it isn't done successfully - a challenging, careful undertaking - it will be difficult to recognize
helpful data and representatives won't utilize the database.
4. Knowledge Processing - In this phase, the project team proposes how the imagined
improved circumstance for the implementation of VR project can be represented in a KMS by
team members, how data should be transferred for better experience and information interfaces.
Here, all the entities like team, documents, data, business processes are considered in order to
develop new application for Frontier. Here, Knowledge flows from organization to customers in
terms of virtual site scene which is appropriate for holding and communicating with information;
they incorporate individuals, records, components of business, and so forth.
The idea of information interfaces incorporates the medium for potential knowledge flow and
the standards or we can say protocols, which oblige them. The implementation of project is
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considered by degree to which they are liable to coordinate authoritative, social and mechanical
parts of the KMS and as per cost, multifaceted nature, accessibility, and so on. The main
activities include to draw in partners in investigating reasonable advances to help the portrayal of
information operators, data flow as well as interfaces and to choose on an innovation procedure
of purchasing, building, or coordinating IT parts and applications to help the KMS.
5. Knowledge Sharing – This is mainly implementation process where VR app is implemented
and tested. Knowledge sharing is the procedure of commonly transferring information and
together making new learning . Here, knowledge can be shared among people and associations,
and furthermore to gather shared knowledge through data as well as new innovation. It advances
the expert expertise and skill among staff. It enables new ways to deal with staffing and
authoritative structures. KM forms are broadened however every stage is connected to every
column, the movement appears to be unique for every one of the four angles being inspected.
(Karadsheh, L. & Mansour, 2009).
The start-up of a task is like the start-up of another association. The project manager builds up
the undertaking framework used to structure and execute the task. All the team of project must
create arrangement among the real partners on the undertaking amid the early stages or initiation
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phase of the project. The meaning of undertaking achievement regularly incorporates completing
the venture inside budget. Creating and controlling an undertaking budget that will achieve the
task goals is the critical activity. Task quality mainly focus on the finished result or
administration expectations that mirror the motivation behind the venture. The project manager
builds an undertaking execution approach that accommodates a reasonable comprehension of the
normal venture expectations and the quality determinations. (Wiley, et al., 2018).
The entire project will be managed using agile framework by dividing it into small processes.
The small processes of the project includes defining scope of the project, budget and allotting
time schedule. All the team members will be assigned some role in order to complete first phase.
The project will be implemented online phase by phase like first module will be made online by
defining tables accordingly.
Conclusions
In this paper, we have analyzed the idea of learning and KM system for accomplishing
organizational objectives. This paper shows a theoretical system of KM process. The main aim
of the paper is to depict a increasingly substantial procedure to distinguish how association
bargains with tools as well as strategies used to execute each stage in the existence cycle, and
displays a hearty KM system with broad and itemized forms. In this paper, we have taken the
case of tourism industry for having better virtual experience to the tourists with VR app
development.
References
Ezekiel, N. (2018). Future tourism trends: Virtual Reality based tourism utilizing Distributed
Ledger Technologies. African Journal of Hospitality, Tourism and Leisure, Volume 7 (3)
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- (2018). Retrieved from -
https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_3_vol_7__3__2018.pdf
Karadsheh, L. & Mansour, E. (2009). A Theoretical Framework for Knowledge Management
Process: Towards Improving Knowledge Performance. A Theoretical Framework for
Knowledge Management Process: Towards Improving Knowledge Performance .
Retrieved from - https://ibimapublishing.com/articles/CIBIMA/2009/423360/423360.pdf
Madampe, M. (2017). Successful Adoption of Agile Project Management in Software
Development Industry. International Journal of Computer Science and Information
Technology Research Vol. 5, Issue 4, pp: (27-33). Retrieved from -
https://www.researchgate.net/profile/Kashumi_Madampe/publication/321212671_Succes
sful_Adoption_of_Agile_Project_Management_in_Software_Development_Industry/
links/5a152d48a6fdccd697bc087d/Successful-Adoption-of-Agile-Project-Management-
in-Software-Development-Industry.pdf?origin=publication_detail
Mohajan, H., K. (2017). The Roles of Knowledge Management for the Development of
Organizations. Journal of Scientific Achievements, February 2017 Vol. 2  No. 2 
Page: 1–27. Retrieved from -
https://mpra.ub.uni-muenchen.de/83038/1/MPRA_paper_83038.pdf
Tussyadiah, I. & Wang, D. (2017). Virtual Reality and Attitudes Toward Tourism Destinations
. Information and Communication Technologies in Tourism 2017 (pp.229-239).
Retrieved from -
https://www.researchgate.net/publication/312046962_Virtual_Reality_and_Attitudes_To
ward_Tourism_Destinations/download
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Woodman, M. & Zade, A. (2012). Five Grounded Principles for Developing Knowledge
Management Systems. Electronic Journal of Knowledge Management Volume 10 Issue 2
2012
Wiley, et al. (2018). 1.4 Introduction to the Project Management Knowledge Areas. Retrieved
from - https://pm4id.org/chapter/1-4-introduction-to-the-project-management-
knowledge-areas/
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