Walmart Business Integration and Strategic Planning Analysis Report

This report examines Walmart's current market position and proposes strategies for future growth. It begins with an overview of Walmart, including its vision, mission, and the role of ethics and sustainability. The report identifies core and non-core business activities, global strategies, and strategies for diversification, particularly conglomerate diversification. It reviews five revenue sources, discusses internal components impacting strategy implementation, and outlines an action plan. The report suggests the importance of collaboration across all departments and involvement in different alliances. The conclusion summarizes the analysis and emphasizes the need for conglomerate diversification and strategic alliances for future business expansion. The report also includes a list of references.

Running head: STRATEGIC PLANNING
Walmart
Business Integration and Strategic Planning
5/18/2019

STRATEGIC PLANNING 1
Table of Contents
Introduction................................................................................................................................2
Overview of Walmart.............................................................................................................2
Vision and Mission................................................................................................................2
Role of Ethics, social responsibility, and environmental sustainability in strategy
implementation.......................................................................................................................2
Core and Non-core business...................................................................................................3
Global strategies.....................................................................................................................3
Strategies for diversified business..........................................................................................3
Review five sources of revenue.............................................................................................3
An internal component that impact strategy implementation................................................4
Action Plan.............................................................................................................................4
Suggestions............................................................................................................................5
Conclusion..................................................................................................................................5
References..................................................................................................................................6

STRATEGIC PLANNING 2
Introduction
The aim of this report is to discuss the present position of Walmart in the market and
suggesting growth strategies for future growth.in addition to this, the report has highlighted
the internal components that can impact the execution of strategic development for the
company. In order to overcome all the challenges, the report has provided a well-organized
action plan for the company.
Overview of Walmart
Walmart is the multinational retail corporation of America which is known in the
market for operating a chain of discount department stores, grocery stores, and hypermarkets
(Walmart Corporate, 2019).
Vision and Mission
The mission of Walmart is to save the money of customer such that can live better
lives.
The vision of the company is to be the only place for the consumers to save money
and shop in a way they want (Ferguson, 2019).
Role of Ethics, social responsibility, and environmental sustainability in strategy
implementation
Walmart desires to use its huge business size for offering good habits and services to
the customers. The company has adopted a shared value approach which works towards
reducing the issues of social, environmental, and ethics by minimizing their footprint or
mitigating risk. Company is involved in different initiatives related to reducing waste mainly
plastic, to make an inclusive and diverse workforce, and work to address climate change
(Walmart, 2019).

STRATEGIC PLANNING 3
Core and Non-core business
The core business of Walmart is to offer grocery and other daily need products to the
customer at low rates in comparison to other supermarket or grocery stores in the market.
Non-core business activities of Walmart are to emulate the Supercenter shopping
experience to the customers in a smaller format (Hoogenberg, 2016).
Global strategies
The global strategy of Walmart is to get into the alliance with Microsoft, China’s
JD.com, and Google and different tech players in order to get involved in the business of e-
commerce. This strategy has been adopted by the company to give strong competition to
Amazon (Bloomberg News, 2018).
Strategies for diversified business
Conglomerate Diversification can be adopted by Walmart in order to grow its
business across the world. Conglomerate diversification takes place when a business
diversifies its business into different areas that are not related to its present business line
(Strategy Formulation, 2019). Collaboration can result through the use of the expertise of the
management or financial resources, but the main drive of conglomerate diversification is
better profitability of obtaining the firm.
Review five sources of revenue
 Sales of products are one of the key sources for the business to earn revenue.
 Provision of services is also another source of revenue for Walmart
 Licencing
 Sponsorship
 E-commerce

STRATEGIC PLANNING 4
An internal component that impact strategy implementation
Negative reviews regarding the company that it does not treat well its employees. The
company desire to hire part-time employees in place of full-time employees. The company
promise to offer quality products to the customers at low rates, however, it also places some
low-quality products in the stores at low rates (Frue, 2018). These two aspects can have a
major impact on the strategic implementation of the company.
Action Plan
Objective Task Responsible
Department
Timeframe
Market
Research
External and
internal
environment
research
Research and
Development
Department
6-12 months
Acquiring
resources and
material
required
Physical and
intangible
resources
Production
Department
2 months
Assigning
Responsibilities
For attaining
success
Administration
Department
2 Weeks
Implementation
of Strategy
Growth of
business in a
different
segment
All the
departments
1 year
Promotion For increasing
awareness in
Marketing After every three

STRATEGIC PLANNING 5
the market Department months
Suggestions
In order to successfully implement the new strategy for the business growth, all the
units and department of Walmart has to come together with such that they can attain success
and can avoid any type of deviation from the system.
In addition to this, in order to get into conglomerate diversification, Walmart need to
get involved in a different type of alliances such that business does not experience a lack of
funds and planning.
Conclusion
The above report is regarding accessing the present performance of Walmart and
suggesting a new direction for business growth. From the analysis, it has been identified that
the company presently operating as grocery stores, hypermarket, and discount department
stores. The company presently operates in a similar type of services however, in order to
grow the business, the company must get into conglomerate diversification for the future
growth of the business. In order to make success, this business company has to involve in a
different alliance which can support the company in planning and arranging funds.

STRATEGIC PLANNING 6
References
Bloomberg News. (2018). Walmart builds global alliances. Retrieved from
https://www.digitalcommerce360.com/2018/08/07/walmart-has-built-global-alliances-
with-tech-players-to-battle-amazon/
Ferguson, E. (2019). Walmart’s Mission Statement & Vision Statement, Generic & Intensive
Strategies. Retrieved from http://panmore.com/walmart-vision-mission-statement-
intensive-generic-strategies
Frue, K. (2018). SWOT Analysis of Walmart. Retrieved from https://pestleanalysis.com/swot-
analysis-of-walmart/
Hoogenberg, M. (2016). Bold Move #3: Stop all non-core activities. Retrieved from
https://www.strategyand.pwc.com/nl/boldmoves/stop-all-non-core-activities
Strategy Formulation. (2019). Conglomerate Diversification /unrelated Diversification/
Strategies. Retrieved from https://www.strategy-formulation.24xls.com/en427
Walmart Corporate (2019). About Us. Retrieved from https://corporate.walmart.com/our-
story
Walmart. (2019). Environmental, Social and Governance. Retrieved from
https://corporate.walmart.com/global-responsibility/environmental-social-and-
governance