Business Development Case Study: Walmart's Competitive Strategies

This case study examines Walmart's history, from its founding by Sam Walton to its position as a global retail giant. It delves into Walmart's internal and external business processes, including its operational strategies, supply chain management, and competitive advantages. The analysis covers key components such as distribution management, vendor partnerships, and technological innovations like JIT and RFID. Furthermore, the study explores leadership's role in managing change, ethical and corporate social responsibility issues, and the company's responses to challenges from online retailers like Amazon. The conclusion highlights Walmart's commitment to providing low prices and technological innovation for future growth, along with recommendations for international frameworks and collaborative strategies. The document includes references to academic research on Walmart's impact on various aspects of business and society.


Wal-Mart


 History of Walmart
 Walmart is an well known company in the retail
industry
 Walmart has employed more than 2 million
workers
 It is a family-owned business
 In 1962, Sam Walton was founded the company.
 It was publicly traded in 1972 in New York Stock
Exchange.
Introduction


 Internal and external business processes
 Role of Business model
 Operation management
 Competitive Strategy
International
business


 Internal processes
 External processes
Operation strategies


 Social works
 Jobs
OPERATION STRATEGY FOR THE
DEVELOPMENT OF SOCIETY


 Provide better services for shopping
 Customers satisfaction
INNOVATIVE SERVICE LAYOUT TO
MAKE SHOPPING EASIER


There are three main division of Walmart, which
areas:
 Walmart International.
 Sam's Club, and
 Walmart Stores
OPERATING DIVISIONS OF WAL-MART


 Low price
 Quality services
 Better products
PRODUCT AND SERVICE FACTOR


 Distribution Management
 Vendor Partnerships
 Cross Docking concept
 Technologies and,
 Integration of processes
KEY COMPONENTS


 JIT
 RFID
JUST IN TIME & RADIO FREQUENCY
IDENTIFICATION


 Supplier management
 Vendor management
 buyers management
Inter-relationship


 Disruptive innovations
Disruptive
technologies