This presentation provides a comprehensive analysis of Watsons' business environment, focusing on the interplay of internal and external factors. It begins by highlighting the dynamic nature of the business environment, emphasizing the impact of both internal and external factors on business operations. The presentation then delves into the application of PESTLE analysis, dissecting the political, economic, social, technological, legal, and environmental factors influencing Watsons' business strategies. Furthermore, it integrates a SWOT analysis to assess the company's strengths, weaknesses, opportunities, and threats, providing a holistic view of its competitive position. The presentation also discusses the significance of technological advancements, loyal consumers, and the rise of new competitors. The presentation concludes by emphasizing the importance of understanding and adapting to the business environment for sustainable growth and success. It showcases the impact of various factors using PESTLE and SWOT analyses. The analysis provides an understanding of the business environment to students.