Requesting Approval: October Week One Marketing Schedule & Plan Email

This assignment presents an email template from a Marketing Manager to Gavin Stead, seeking approval for the October month's week one marketing work schedule. The schedule includes crucial events like the summer sales campaign, radio advertising promotion, email newsletter, social media updates, and sponsorship promotion. The email details the planned activities for each day of the week, prioritizing the summer sales campaign, which involves setting goals, allocating resources, selecting a target audience, and finalizing promotional channels. The radio advertising promotion is also highlighted, with a budget of $2000 allocated for script development and recording. Additionally, the email mentions activities related to a sponsored company, social media updates, and email newsletters. The Marketing Manager seeks approval for the entire schedule, emphasizing the importance of the initial work days for the successful completion of the month's events. Desklib offers a range of study tools and resources for students.

Email Template
To: ‘Gavin Stead’ <[e-mail]>
From: Marketing Manager <[e-mail]>
CC:
BCC:
Date/time: 30 August / 5 p.m.
Subject: Presenting the October month’s week one marketing work schedule and seeking for
approval.
Attachments: Weekly Marketing Work Plan Schedule
To Gavin Stead,
For the month of October there are certain important events that will be happening from the
second week of the month and the successful completion of these events depends upon the work that
is done in the initial working days of the month. I have prepared a weekly marketing work plan
schedule, attached with this email that I would like you to go through and give approval for the same.
This entire schedule has been prepared on the notes from the important meeting that was held
last Friday. The events are summer sales campaign, radio advertising promotion, email newsletter,
social media updates and sponsorship promotion. As the release date for the company’s summer
sales is decided to be taken place in the second week of October ‘summer sales campaign promotion
is at the top most priority for the marketing team. There are various tasks that are to be performed for
this promotional activity. On the first day of the week the planned activities for the same are setting up
the goals & key progress indicators for the promotional campaign. It is highly crucial to undertake the
campaign for creating awareness in our consumers that the company is coming up with latest styles
and fashion products with exciting discounts, offers, etc. this summer. An effective marketing team is
to be prepared for the event’s promotion, planning the list of activities, resources that need for the
planned activities are to be determined and along with budget formulation are the activities for
Monday. Effective resource allocation, selection of targeted audience, approval of the sales campaign
budget are the concerned activities for day 2 (Tuesday). On Wednesday theme finalization is set to be
done along with enlisting of the promotional channels all that are feasible. Thursday and Friday will be
the days for finalizing the most efficient & cost- effective channel for promotion and following up the
activities related to the particular event.
SD TM001 Email Template CBSA V2.0 Page 1 of
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The task that is scheduled by me in the plan having top priority after the sales campaign for
summer is the radio advertising promotion, very important for further increasing the brand awareness.
The Budget decided in the meeting is $ 2000, there are various proposals that are to be analysed for
the activity. The objectives for the same are scheduled to be done on Monday according to the weekly
marketing work plan schedule devised by me. On Tuesday, Wednesday and Thursday the work upon
the script will be done. On Friday the script is planned to be recorded. Proposals of various
workstations are scheduled to be reviewed on the same day. Various activities are also lined up for
the week with respect to the company that is being sponsored by ours for promotion. The successful
delivery of the draft one to the sponsored company will be done through sending electronic files. The
changes will be implemented on Tuesday. The changes will be sent as draft 2 the next day and the
final delivery is scheduled for Friday. Other activities like the social media update and email newsletter
are also scheduled.
I will be seeking for your approval on the same.
Kind regards,
XYZ (Marketing Manager)
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