Creative Thinking: Addressing Wicked Problems in Organizations
VerifiedAdded on 2023/06/17
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Essay
AI Summary
This essay discusses the concept of 'wicked' problems, which are complex and difficult to solve due to their interconnected nature and lack of clear solutions. It highlights the usefulness of creative thinking for managers in addressing these problems, fostering innovation, and identifying growth opportunities. The essay uses the example of 'Foodie danger' faced by Tesco as a case study, where changing consumer preferences and health consciousness pose a significant challenge. The analysis justifies why this issue can be considered a 'wicked' problem, emphasizing the need for organizations to adapt to evolving market dynamics. The document concludes that while 'wicked' problems are challenging, they can be addressed with innovative approaches.
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