Strategic Management & CPD: XYZ's Innovative Plastic Road Project

This project report examines the environmental challenges posed by plastic waste and presents a novel solution: constructing roads using recycled plastic. The report focuses on the company XYZ, which plans to integrate wireless charging solutions for electric vehicles into these plastic roads using Inductive Power Transfer technology. The report discusses the technology, implementation methods, and the company's potential in the plastic road construction industry. It also includes a comparison with Wavin, a company already involved in plastic road development, and explores the opportunities for XYZ in addressing environmental concerns and promoting sustainable infrastructure. The project emphasizes the benefits of plastic roads, such as increased load-carrying capacity, reduced emissions, and faster installation, highlighting the potential for significant growth in this emerging field. The report also includes a discussion on the emission associated with electric vehicles and how wireless charging can help reduce the well-to-wheel emission.