Woodhouse Recruitment: Customer Survey Analysis & Recommendations

This analysis report evaluates the customer survey results for Woodhouse Recruitment, focusing on candidate satisfaction with the company's services. It discusses the successes of continuous improvement initiatives, such as streamlining the hiring process and strengthening the employer brand. The report reviews the 12 surveys received, highlighting overall customer satisfaction, ease of doing business, and customer loyalty, presenting the data in bar charts with percentage breakdowns. Key findings include varying levels of satisfaction and recommendations for future surveys, such as implementing omnichannel customer service, emphasizing organizational culture, and improving customer survey standards. The report concludes by underscoring the importance of customer surveys in gathering valuable information and fostering customer loyalty, suggesting improvements to enhance future survey effectiveness.

Analysis Report

Contents
Contents...........................................................................................................................................2
INTRODUCTION...........................................................................................................................1
MAIN BODY..................................................................................................................................1
1. Discussion of successors from this kind of continuous improvement initiative. What could
Woodhouse Recruitment take from the experience into future efforts so to improvise
performance.................................................................................................................................1
2. Review and analyse the results of the 12 surveys received outlining the results of the
customer survey, as well as potential reasons for the low return. Present the results of the
survey in bar charts that include the percentages and provide an analysis of the overall
customer satisfaction, ease of doing business and customer loyalty...........................................2
3. Make recommendations for future customer surveys..............................................................4
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Analysis report is termed to a kind of business report which utilises qualitative and
quantitative data for the purpose of analysing along with evaluating business procedure while
empowering personnel for making rational data driven decisions on the basis of analytics and
evidence (Srivastava and Tiwari, 2020). Present analysis report is prepared on recruitment
process feedback of Woodhouse. It includes development of analysis on the basis of review of
article as reason survey sent out by Woodhouse Recruitment might not been effective.
MAIN BODY
1. Discussion of successors from this kind of continuous improvement initiative. What could
Woodhouse Recruitment take from the experience into future efforts so to improvise
performance
Continuous improvement initiative is an ongoing effort to improve process through making
incremental improvements in a business. It is analysed that continuous improvement initiative in
recruitment process of a company succeed in reducing time to recruit a candidate, streamline
hiring process, strengthen employer brand, improves employee experience and provides the
organisation a strategic edge in competitive market (Forman, Stosich and Bocala, 2021).
Continuous improvement initiative in recruitment process of a company assist in understanding
ways in which job applicants find the vacant position, perceptions of target candidate about
recruitment process and refining efforts for becoming effective operator. Sending out surveys is
seen as best proven methodology that is used by an organisation for assuring continuous
improvement. In context to continuous improvement initiative in Woodhouse Recruitment, such
kind of initiative assist the company to figure out along with spot issues with regular processes at
each segment together with assist to keep up with day to day graduation of external environment.
Within Woodhouse Recruitment, the initiative assists in changing policies addition to procedures
according to dynamic requirements of the industry. Successors from the initiative comprises
systemising feedback process as at the time of setting feedback process, the entity refines
questionnaire so to establish regular invitation send procedure. When invites are scheduled as per
monthly and fortnight basis work best because experience of respondents remains fresh in minds.
It ensures soughting of regular feedback and creating instant feedback loop together with
monitor the process to attain successful outcomes.
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Another successor from ongoing improvement of recruitment process is employing new
approach to discovering of talent. The initiative leads to discovering great opportunities on
networking events along with better offline approaches for talent recruitment. Moreover, another
successor from improvement in recruitment process is employing wider number of people at
work. In context to Woodhouse Recruitment, it is successor from improved recruitment process
that more number of people are employed at vacant position with desired salary that fosters
workplace diversity. Continuous improvement initiative in recruitment ensures that right worker
is hired at a position who possess potentials to carry out operations effectively.
From the experience of continuous improvement initiative in recruitment process,
Woodhouse Recruitment could develop understanding about identification of areas of
functionality which requires attention for improving overall performances in future. From this, it
is determined that the company could keep its transparency for recruitment process in future and
provide candidates ample information so to keep things clear about its process of attracting pool
of people. Also, ensuring that jobs which are sent out to candidates would be apt as per skills
addition to areas of interest would be taken in future efforts for improving performances
(Karunaratna and Kumara, 2021).
2. Review and analyse the results of the 12 surveys received outlining the results of the customer
survey, as well as potential reasons for the low return. Present the results of the survey in
bar charts that include the percentages and provide an analysis of the overall customer
satisfaction, ease of doing business and customer loyalty
Woodhouse Recruitment executed a formal survey for the purpose of assessing satisfaction
of candidates with organisational services. Out of 100 surveys which were sent out through post
by the entity, 12 were returned. Among these, major respondents are satisfied with overall
process of attracting people of Woodhouse Recruitment. Moreover, few respondents feel that
performing practices with Woodhouse Recruitment is convenient and appreciates activities for
friendly assistance. Many of respondents are not satisfied with recruitment process of the
company and complain about difficulties they face while reaching to consultants. Various
respondents likely to recommend the company to others. Potential reason related to low return of
feedback from surveys could be lack of communication along with feedback response from
Woodhouse Recruitment and selection of method that is survey might not be convenient.
Presented below are results of survey and analysis of overall customer satisfaction
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Overall satisfaction with Woodhouse Recruitment
From the bar chart, it has been analysed around 10% of total respondents are overall
satisfied with process of Woodhouse Recruitment. At same time, around 20% of respondents are
somewhat satisfied and 70% are more satisfied with practices of Woodhouse Recruitment.
Ease of doing business with Woodhouse Recruitment:
As per presented bar chart, it has been determined that nearly 42% of respondents finds it
easy to do business with Woodhouse Recruitment. At same time, 8% are totally dissatisfied, 17%
are dissatisfied and 33% are somewhat satisfied with ease of doing business practices with
Woodhouse recruitment. Along with this, there are certain comments that are provided by
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respondents that includes consultants friendly, do not keep up to date with progress of
applications and hence forth.
Recommend Woodhouse Recruitment to others:
In accordance with presented graph, it is analysed that there are respondents who would
recommend Woodhouse Recruitment to others. Nearly 42% respondents say that they would like
to recommend the company very so much to others. Around 33% of respondents are most likely,
17% states no recommendations and 8% believes definitely would not recommend Woodhouse
Recruitment to others. Respondents says not to recommend the company to others as they are not
happy with limited information in the process and some are being sent from for jobs which were
not accurate for them.
3. Make recommendations for future customer surveys
For future customer surveys, Woodhouse Recruitment is recommended the following:
Omni channel customer services: It is one of multichannel approach to interact with
target audience though online mechanisms in brick and mortar system. Omni channel customer
service channel that includes social, web chat, mobile and email are recommended to
Woodhouse Recruitment for interacting or conducting surveys with customers and other
companies. It will not only offer seamless transition but will prevent people from having repeat
information that is already provided by others.
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Emphasising on organisational culture: To Woodhouse Recruitment, it is recommended
to put key focus on culture. In this, the entity will implement training programs around cultural
values for the purpose of ensuring that human resources share same values along with
demonstrate transparency while conducting surveys in future.
Improving customer survey standards: With definite along with clear set of customer
survey standards, it becomes easy for an organisation to conduct survey practices with customers
in the manner they see fit. For improving future surveys, Woodhouse Recruitment is
recommended to improve standards of work that is information availability, appearance,
interaction quality addition to behaviour. Also, imparting information to agents and establishing
customer services across the venture is great way for improving practices of surveys in future.
CONCLUSION
From the analysis report, it is concluded that customer survey plays crucial function in
gathering of information which further assist in validating decision along with demonstrates to
loyal customer base which have interest in serving needs. Omni channel customer services,
emphasising on organisational culture and improving customer survey standards are some
recommendations for future customer surveys.
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REFERENCES
Books and Journals:
Forman, M. L., Stosich, E. L. and Bocala, C., 2021. The internal coherence framework: Creating
the conditions for continuous improvement in schools. Harvard Education Press.
Karunaratna, A. C. and Kumara, P. A. P. S., 2021. Customer Loyalty and Its Antecedents.
Srivastava, D. K. and Tiwari, P. K., 2020. An analysis report to reduce the employee attrition
within organizations. Journal of Discrete Mathematical Sciences and
Cryptography. 23(2). pp.337-348.
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