This report provides an analysis of Woolworths' human resource strategies, focusing on employee engagement. It examines the company's HR practices, including training and development, and identifies both positive and negative aspects. The report evaluates the current state of employee engagement at Woolworths, considering factors like flexible timing and employee engagement activities. Furthermore, it proposes a structured plan of initiatives to enhance employee engagement, such as placing employees in suitable roles, creating mentorship programs, applying Maslow's hierarchy of needs, conducting regular employee surveys, implementing 360-degree performance appraisals, and offering work-from-home options. The report concludes that prioritizing employee engagement is crucial for Woolworths to improve employee morale, reduce overhead costs, increase flexibility, and enhance overall productivity, ultimately strengthening its competitive advantage.