Work Based Learning Project Report: Premier Inn Technical Advancement

This report details a work-based learning project focused on Premier Inn, a British hotel chain. The project involves implementing technical advancements to enhance customer experience and improve business performance. The report covers project planning, including setting goals and objectives, and outlines the project lifecycle stages: initiation, planning, execution, monitoring/controlling, and closure. It analyzes the benefits of using a project lifecycle framework, such as improved planning and resource allocation. The report also includes a reflection on the project, utilizing frameworks like SWOT analysis to assess strengths, weaknesses, opportunities, and threats. The project aims to leverage technology for online booking, food ordering, and payment, especially in the context of the COVID-19 pandemic, to gain competitive advantages and enhance customer satisfaction. The report concludes with an analysis of project completion and achieved benefits, emphasizing the importance of effective planning and execution for business development.