Working and Leading People: Avon International Report - HRM

This report examines the human resource management practices of Avon International, focusing on working and leading people within the organization. It begins by outlining the recruitment and selection process, including job descriptions, person specifications, and the impact of legal, regulatory, and ethical considerations. The report then explores the role of HR managers in the selection process and the importance of ethical conduct. Furthermore, it analyzes leadership skills, including positivity, problem-solving, decision-making, and time management, and contrasts leadership and management styles. The report also compares different leadership styles, such as autocratic and democratic, and discusses methods for motivating staff to achieve objectives, including Maslow's Hierarchy of Needs. Finally, the report assesses the benefits of team working, although the detailed analysis of team working benefits is incomplete in the provided text.

WORKING WITH
LEADING PEOPLE

INTRODUCTION
Every business organization perform their operations in order to gain the success
in the market. For this, they have to manage their overall resources such as human, raw
material, financial resources and so on. It is the responsibility of the manager to
motivate their employees so that their satisfaction level can be increased and they will
be able to perform well. HR manager has to recruit and select the right candidate so that
their overall growth can be improved (Weisz and Gray.2008). Along with this, they
should provide the training to their staff members so that their core competencies can
be enhanced. The present report is based on Avon international which perform their
operations in United Kingdom. The company provide beauty and cosmetic products to
their customers. Below mentioned report is based on Working and leading people which
explains the recruitment and selection process of the organization. It also focuses on
the legal and ethical factors that can affect the performance of the frim. Further it
explains the skills that are needed in the leaders.
TASK 1
1.1 Prepare documentation to select and recruit a new member of staff
Avon organisation is hiring an area manager for their organization so for this they
have to use a proper recruitment and selection procedure. Through this effective
approach, they will be able to hire a right candidate for their firm. Along with they have
to make a plan with proper job description and person specification.
Job description:
Job title: Area manager
Salary: 2000 Pound per year
Duties and responsibilities: To manage all the activities of the specific area
Location: Avon organisation
Person specification:
The person should be good communication skills.
Qualification should be done in business management studies.
There are some important documents that are necessary while hiring the
candidates in the organization. Some of these are:

 Offer later: This is a kind of written document that is provided to new candidates
which includes salary, incentives and other information related to job.
 Contact paper: This is a kind of document that is a deal between the employees
and employers (Slaughter.2011.). So, if any misconduct had happened in future
then employees will be liable to take any legal action against the company.
1.2 The impact of legal, regulatory and ethical considerations to the recruitment and
selection process
When organization hire any new employee then they have to follow all the legal
and regulatory laws while conducting the recruitment and selection procedures. Some of
the laws are related to the equity pay, health and safey act and so on. It is the
responsibility of HR manager to protect all the rights of an individual so that their overall
satisfaction can be improved of the people who are working in the enterprise. Along with
this there are some discrimination that are related to age, religion, disabilities and so on.
If any kind of misconduct will happen with the worker in the company then their will be
high turnover and absenteeism. From all these issues they will not be able to improve
their growth and position in the market (Rossouw and Fonagy, 2012). So, at the time of
selection, manager should not perform any kind of basiness because through this the
demotivation can be increased among all the candidates. Avon organisation should
follow all the ethical actions and legislative laws so that overall rights of the human can
be protected at the workplace.
1.3 Participation in selection process of the company
To gain the skilfulness and productivity of the company and its operations, it is
the duty of the HR manager of Avon is to act or arise the necessary job profile. The
main task of HR manager of the said organization is to create and assign the work for
their employees. Another role of HR manager to be performed in the context of Avon ,
in regard to selection and recruitment is to invite an application from the candidates and
then evaluate the candidates by screening and matching the necessary qualifications
and capabilities that are required to be performed by a person. Another important role
of HR manager is related to short-listing and then conducting an interview with selected
individuals to render their provision of services to company. (Rose. O'Brien and
Rose.2009.) In addition to this, they held a aptitude test for analysing their knowledge

and written skills about the profile for which they have applied in their organization. In
this mentioned procedure, the manager of the said organization critique various abilities
of individuals such as communication solving of problems , positivity In attitudes for
offering a job. In this context, manager of the said organization provides message to the
candidates about their profile, salary , incentives and timing slots in the organization
before providing offer letter to the hired candidates.
1.4Own contribution in selection process
The selection process starts with to get rid of those candidates who doest not
possess the required skills to do the tasks of the created job within the said
organization. For an instance, for the work profile of salesperson, effective
communication skills are needed. So, the role of HR manager of firm is to reject those
candidates who are not good and effective in communication and not having appropriate
skills needed to sell the products. HR manager of Avon can enhance and sparkle of
their organization by providing effective training and development skills for offered work
profile and also regulate their advancement through using different methods and
techniques such as graphical rating method and critical incident approach. (Parker.
Corden and Heaton.2011 ). Thus contribution has been done in selecting an appropriate
applicant has been done in the context of Avon.
3.2 Demonstration of working in company as a leader for attaining goals
Working as a manager or leader in the organization namely Avon provides a
great number of opportunities and cognitive content. Specially, during the process of
behaving like a leader or manager in resolving various opposed and contradictory
situations which can be either internal operating of a team or any other issues faced in
Woking with a particular team or its member ,for this purpose, a leader should hold a
proper scheme in which employees can report their issues and problems faced by them
in aspect of the functions of the team or organization or it can be related to customers
also. In addition to this, leaders by knowing the issues and the root behind those
conflicts and also he should discuss it with the employees. (Murphy and et. al.2007.).
For this purpose, the leader of the said company requires complete cooperation and
coordination from its workers in such a way that members of firm must submit their
issues according to the respective said framework and also try to not to affect the work

by these conflicts. In addition to this, employees should also provide some suggestions
regarding to resolving the issues and conflicts so that working environment of firm
should be effective.
TASK 2
2.1 Skills and attributes that are needed for effective leader.
Abilities and skills that are required for an effective leadership;
Positivity in Attitude: It is one of the most important factor which says that there
should be positiveness In the mental attitude of leader of company. Also, they should be
helpful to their employees. (Munnell and Sass.2009.).
Difficulty Resolution: This is an another skill which conveys that the leader should
have an effective skill to solve the problems of their employees and team mates through
which conflicts will not arise in the company.
Appropriate decision making : An efficient leader of the company is suppose to take
good decisions that are for the betterment of the company. Leader should form
decisions according to their skills and abilities which can contribute to overall
development of the company.
Proper Time Administration: Being an international brand , Avon needs to ensure
proper time management so that it can be able to manage their all operations on time
which increases the efficiency of the company. Also, the time management is vital tool
for the said firm because it enable the employees to complete their assigned works on
time.(Moores., Fish and Duperouzel.2011).
Individual Motivation: In some cases, the leaders of an organization can also feel
demoralised and demotivated. To get overcome of it the leaders should motivate
themselves by using different approaches. This is the main factor which enhances the
leadership In a business firm.
2.2 Difference between leadership and management
Management: Managing employees and machineries to maximise the combine
efforts of them to increase productivity. It has a huge need of the money, mind and
techniques. It has a main focus to maintain a work flow of employees to be successful in
the market. It has a affair in all of the business activities of the organisation.

Leadership: It is a helping factor for the employees to increase their productivity
in the organisation. Leadership helps to the employees to achieve the goals of the
company, it has potential to make organisation successful (Kearley and Croft, 2010.). It
helps to decide objectives and vision of the company to make efforts by the company
members. It motivates to the employees to attain their shared goals in the pre decided
time limits by the leaders.
Both are the helping factors for a company but it has a difference in between their
impact and scope. Management has a focus to engage employees in the work and
leadership determines the objectives for them. The leadership has a broad meaning and
long vision for an organisation but on the other hand management has a limited focus to
manage peoples in the activities to attain the goals which is set by the leaders.
2.3 Comparison of the leadership style in different situation
Some most prevalent leadership styles are here to compare;
Autocratic Leadership style: IT is a traditional leadership styles in which
employees are not involved in policy making and decision making process of an
organisation (Kalsy and et. al., 2007.).
Democratic Leadership Style: It is a contemporary style in which higher
authorities involved their employees to make better work policy for organisation.
Employees can give their suggestions and innovative ideas to increases the efficiency
of the organisation to achieve their objective more fast and appropriate. It also impacts
on the employees motivation and as well as on their faith towards the organisation.
Democratic is more useful as compare to the autocratic for the Avon because it
can make better working environment and work policy. So the management have to
involve their employees to make better work policy and decision for the their teams and
organisation which is effective for the organisation. It can used by the company in
different conditions in which they have more pressure to deliver their services for their
customers (Jahoda and et. al., 2009.).
2.4 Ways to motivate staff to achieve objectives
It is essential for the management and leaders to motivate their staff time to time
to increase their work flow and qualitative work for Avon. Management can use
Maslow's Hierarchy needs to motivate their employees in different level. According to

the Maslow's employees are having three types of needs form the organisation which
can helps to the management to motivates their employees (Guberman and et. al.,
2007.). These points are here of the needs of the employees;
Basic Needs: In this management of the Avon can provide their employees all the basic
facilities which they want to work in the organisation. These can be drinking water, fresh
air to breath, shelter and proper working environment. These elements can motivates
the employees towards the organisation.
Psychological needs: safety equipment, friendship, relations with employees can
make psychological impact on the employees. So management have to focus on these
elements.
Self fulfilment needs: When an employee feels fully developed according to the needs
of the organisation, it creates an internal motivation towards the work.
TASK 3
3.1 Assessment of the benefits of the team working in the Avon Cosmetics
As the Avon deals in the cosmetics and other household, it is very essential for
the company to make effective teams which can helps them to attain the business
objectives. Some benefits are are here of the team working;
 In order to make a effective team use each and every member and his skills and
expertise which can help to attain target (Graham and et. al.2012.).
 Team members having different ideas which can be used in order to get best
possible outcomes for a particular problem.
 It can increase the communication between the team members which can also
enhance their interacting and professional skills.
 It can also help to improve coordination and develop trust which can create a
strong relationship between them.
 Additional, it can help to achieve their pre set goals and target in a time manner
and use their resources effectively with the maximum capacity.

3.3Effectiveness of team in achieving sales goals;
It is essential for a business organisation in order to attain their sales goals to kae a
effective plan and strategies which can help to implementing these plan effectively.
They can divide their roles and responsibilities in to different regions and set their target
accordingly. It can help to achieve efficiency and productivity of the employees. The
manager of sales departmental can use sales incentives and commission strategies
which can help to encourage their staff and attain its sales target. Apart from that, Avon
works can also provide training and development seasion which can help tom increase
sales growth in effective manner (Duperouzel and Fish.2008.).
4.1 factors involved in planning the monitoring and assessment of work
performance
There are various factors which are related with the planning and supervision of
the performance at the work place. A new staff must can be measured in the business
organisation for the performance improvement as given below:
1. Learning styles: It is related with the way in which an individual can use working
style in order to perform its task. For this company can provide effective training
which can help to improve their learning style.
2. Efficiency: Training and development program can help to attain efficiency in
their job (Dodd and et. al.2011.).
3. Effectiveness: An effective training also increase the effectiveness of the
employees.
4. Responsibilities: It can help to develop roles and responsibilities for individual for
their task.
5. Objectives: The cited business organisation can set the individual target and time
scale for them.
4.2 Development need plan for Avon as given below:
1. Determine of the needs: This is the first stage where manager of the business
unit required that to identify needs and them make a list accordingly. So that they
can make a plan for implementation.

2. Evaluate the solutions: Once needs has to be done the next stage is related with
the identify available solution for them. For this HR manager is required to
analyses appropriate solution for the problem (Costello., Bouras and
Davis.2007.).
3. Implementation: This is the last stage where HR manager can deicide the best
possible solution among them which can help to implement these selected
solutions.
4.3 Evaluate the success of the assessment process
A relationship between the HR manager and the employees can help to
increase the productivity and profitability of the business which is the core
objectives for each and every business organisation. In order to make such
relation HR manager of Avon can be focused on the communication. The
manager can also communicate directly with their staff on a regular basis
which can increase their confidence and motivation level. Apart from that,
HR manager can also use open door policy which can increase the interaction
between staff and higher authorities and overcome the conflicts between
them (Canfield and Hansen.2012.).
CONCLUSION
As per the above mentioned report it has been concluded that there are various
factors which can affects the recruitment process of the Avon international. HR manager
played a prominent role in the recruitment planning and process. The report is
description of different leadership styles and motivational theories which can help to
achieve their ling term goals and objectives.