Comprehensive Report: Social Media Usage in the Workplace

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Added on  2021/06/15

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AI Summary
This report examines the multifaceted impact of social media in the workplace. It begins by highlighting the benefits and drawbacks of social media usage, discussing how it affects employee engagement, productivity, and data security. The report references previous assessments to provide a comprehensive understanding of the issues. It also includes recommendations for managing social media in the workplace. These recommendations include developing social media policies, providing employee training, and fostering collaboration between employees and management. Additional strategies involve managing employee performance, addressing disgruntled employees, and using social media transparently. The report references relevant academic sources to support its findings, providing a well-rounded analysis of the subject.
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Use of Social Media
in the Workplace
Md Khan
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Introduction
With the advent of technology, social media has become one of the most used
technologies today.
The social media can be considered as a boon and helps in connecting people from all
parts of the globe (Sashi, 2012).
However, it is also a serious issue with respect to the increased use of social media in the
workplace (Woodcock, Green & Starkey, 2011).
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A brief Overview
In the previous assessment, it was learnt that Social Media has a tendency to impact the following in the workplace:
Employee engagement
Productivity
Data Leaks
Cyber Law violation (Macnamara & Zerfass, 2012).
However, it has some advantages as well:
Increased transparency
Improves brand loyalty
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Quick Facts
Less than 50% of the
companies have
social media policies
in place
Less than
10% of the
companies
impart
social
media
training to
their
employees.
ipsum
of the
crowd uses
social
media for
an hour at
work
¾ employees use
personal devices to
log into Social Media
accounts at work
1.7 Billion
people use
social
media.
Source: (Responsible Social
Media Use in the
Workplace.,2018)
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Recommendations to keep the use of social
media at workplace in check
1. Development of a Social Media policies at workplace
Workplace should implement, social media policies at workplace to ensure that there are
certain laws which prevent misuse (Tuten & Solomon, 2017).
2. Imparting training to the employees
Training should be imparted to the employees.
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Continued
3. Partner with the employees
The employees and management should work together as a team.
4. Managing Employee Performance
The performance of employees and their work schedules should be kept tight to avoid
usage of social media (Andrews, 2012).
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Lastly,
5.Manage disgruntled employees
Disgruntled employees should be managed well in order to ensure that they do not create
problems.
6. Reward System
The employees abiding by the rules should be provided with rewards and appreciation
(Laroche,Habibi & Richard, 2013).
7. Using social media only for transparent communication.
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References
Andrews, C. (2012). Social media recruitment. Applied Clinical Trials, 21(11), 32.
Laroche, M., Habibi, M. R., & Richard, M. O. (2013). To be or not to be in social media: How brand loyalty is affected by social media?
International Journal of Information Management, 33(1), 76-82.
Macnamara, J., & Zerfass, A. (2012). Social media communication in organizations: The challenges of balancing openness, strategy,
and management. International Journal of Strategic Communication, 6(4), 287-308.
Responsible Social Media Use in the Workplace. (2018). YouTube. Retrieved 29 April 2018, from
https://www.youtube.com/watch?v=SZPbJ1NDqX8&feature=youtu.be
Sashi, C. M. (2012). Customer engagement, buyer-seller relationships, and social media. Management decision, 50(2), 253-272.
Tuten, T. L., & Solomon, M. R. (2017). Social media marketing. Sage. United Kingdom.
Woodcock, N., Green, A., & Starkey, M. (2011). Social CRM as a business strategy. Journal of Database Marketing & Customer
Strategy Management, 18(1), 50-64
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