Developing a Workplace Sustainability Policy: Implementation Plan

This report details the importance of sustainability in improving work quality and preserving natural resources. It outlines a company's sustainability policy focused on reducing waste and promoting eco-friendly practices. The report covers the goals and expected outcomes of the policy, the reasons for its development, and the implementation process using an internal digital marketing campaign involving meetings, seminars, presentations, and posters. It also specifies the roles and responsibilities of those involved, the timeline for implementation, and monitoring strategies using key performance indicators and benchmarks. Continuous improvement strategies, such as training programs and feedback forms, are included to ensure the policy's long-term success and adaptation to innovative techniques. The report references academic sources to support its findings.

QUESTION AND ANSWER
TASK 3

Importance of sustainability
 Sustainability helps in improving the quality of work through protecting the ecosystem and
persevering all the natural resources for the use by future generations.
 Moreover, it depends upon the company to introduce ways to promote greater Sustainability within the
employees and at the workplace so that work might be accrued out smoothly.

Goals/expected outcome of the policy
 To reduce the amount of waste that is
generated at the workplace and to create
among the workers to reduce the amount of
waste and encourage environmental friendly
practices at the workplace.

Reasons why the policy was developed
 Because this policy was not developed earlier within the company and thus there was need to make people
aware about proper disposal of waste also as part of corporate social reasonability and to sustain in the market
for longer time period.

Implementation process for internal digital
marketing campaign
 The digital marketing campaign process would be done through organising meetings and seminars for the
workers of the company so that they are aware of the policy and its goals, Also, use of presentation and poster
would be done for clear understanding

Roles and responsibilities of those involved
in the implementation process
 To monitor that developed practices are followed properly and in timely manner through developing tracking
systems. Moreover, leaders and manager would involve in group meetings to identify the total and individual
efforts given by each employee towards this cause.
 Timeline
 The estimated time to make this effort success is 5-6 months.

Monitoring strategies:
 It will be monitor through developing the key performance indicators and benchmarks so that estimated targets
are correctly met and if any corrective action required might be taken on time.

Continuous improvement strategies
 This would be done through organizing the training and development programmed so that
new innovative techniques might be find out. Also, feedback forms might be developed for
timely review.

References
 Dimitrovski, D and et.al., 2021. Understanding coastal and marine tourism
sustainability-A multi-stakeholder analysis. Journal of Destination Marketing &
Management. 19. p.100554.
 Wong, D. T. and Ngai, E. W., 2021. Economic, organizational, and environmental
capabilities for business sustainability competence: Findings from case studies in the
fashion business. Journal of Business Research. 126. pp.440-471.