This report presents a data analysis conducted for ZHEEM Pty Ltd, a company seeking strategic business changes in response to challenges posed by Covid-19. The analysis is based on three datasets: internal data from ZHEEM Pty Ltd, industry outlook data, and data on current trends in Australian coffee consumption. The report details the process of preparing for data analysis, including a briefing session with the CEO to clarify task requirements and data access. It covers the selection of data analysis methods, data categorization, analysis and synthesis of collected data, and confirmation of accuracy. The final report includes key outcomes, recommendations, and stored analytic results, all aimed at informing strategic decisions for ZHEEM Pty Ltd.