An overview of the “Product Management” Course:

Managing a product or service is a business process that involves planning, building, launching, releasing, managing, and tracking performance.

Team Desklib

2022-09-03

In a business, product management is the process of planning, developing/building, launching, releasing, managing, and tracking the performance of a product or service in a market. Project management plays a crucial role in creating a new project/product/service.

What are the key aims of product management

The main aim of product management is to make a product unique, useful, and compatible for the users by which they can generate good revenue by selling that product. This could be done by achieving the following aims given below:

By Building a terrific product only once, and selling it many times – Build a product in such a way that, it will be called a milestone of that very age or year. The new technology can take your product to the highest range.
By Being an expert on the market as well as the product – Any product or service that has been made or delivered by the company, should be covered under the expertise of the product manager. Because the product manager is called to be the expert of the product, as the product has been made under his/her surveillance.
Should be Leading within the business – The idea expressed in the form of product or services by a company should lead all the business in the market. For instance, if a company has launched a pair of new headsets then those headsets should lead all the headsets out there in the market.

Know About Product manager

The product manager does the work of project management. he/she takes care of the whole cycle of product development as well as the production function and survival in the market. The product management team monitors the target customers and potential markets to design their products to provide maximum utility and satisfaction to the consumers.

Role and Responsibility of a Product Manager:

Understanding, evaluating, sharing, and representing the needs of the users in the market.
Monitoring and judging the market trends and developing a design of a competitive product.
Defining an apparent vision and aim for launching a product.
Aligning a few stakeholders around the vision as a backup for the product to attain the fund and confidence while developing a product.
Prioritizing the features, quality, and capabilities of the product.

Eligibility to become a Product Manager:

The profile is one of the most prestigious and eminent profiles in a company, to be more precise in IT and manufacturing companies. He/she has responsibilities on his/her shoulders to anyhow maintain the dignity of a company. So the person for the post of a product manager should be well qualified and must possess the educational background and qualities given below:

A candidate applying for the product manager position must have a bachelor’s degree in business, economics, or any related field.
Especially an MBA candidate is preferable in this field.
Must have done an internship or prior experience of at least 6 months in this profile.

Required Skills for the Role of the Product Manager:

Business expertise.
Leadership skills.
Operational ability.
Negotiating skills.
Time management skills.
Quantitative skills.
Strategic thinking skills.
Product designing skills.

Various employment opportunities for a Product Manager:

Product managers mostly have opportunities in It companies. Alon with this they can also apply in the financial sector, healthcare services, manufacturing industries, etc. we can also suggest to you some firms join. HCL, DELL, HP, AMAZON, GOOGLE, IBM, MICROSOFT, etc.

Books and Study Material Available in the Market to become a Product Manager:

To achieve your goals, choosing the best strategy along with the best sources is important. Though there are many sources available in the market; all of them are not worth reading. So here we have come to suggest to you some good study sources by reading which you can save your time.

“Managing product management” by Steven Haines.
“The product manager’s survival guide” by Steven Haines.
“The art of product management” by Rich Mironov.
“Escaping the build trap” by Melissa Peri.

Top Paid and Free Online Courses Available for Product Management Courses:

Product management is a difficult but creative profession. A person requires a lot of patience, perseverance, and dedication to learn product management. Along with this, a person is required to enroll himself/herself into an authorized course affiliated with a prestigious university.

There are several ways and universities available to enroll yourself in the course of product management. There are many online and offline courses available in different universities. From our side, the best way to learn product management is through an online mode and do an internship or part-time job along with this.

This will benefit you in so many ways, first, you will earn while learning and get an experience of the job which will further be accountable for you when you will go to find a job in an eminent firm after the completion of the degree.

Second, you will save your traveling and shifting time and you can focus on learning by saving your energy and money.

Third, online courses are cheaper than offline courses but both modes are equally effective. Online courses can be carried on from any place in the world.

Next is to learn from youtube, this is the time when the reliability of the students globally has increased on youtube for learning or understanding a concept. We have noticed that whenever a child studies he also surfs youtube to understand the concept.

So if you feel that you can manage learning from youtube then you can rely on youtube as a source. But the problem with youtube is it can not provide you with an authorized degree of product management. You can only get knowledge but can not get a certificate or a degree which is important to get a job.

But the best way to learn and get a degree is to join a university. The only way to enroll in an eminent university is to crack the entrance test. Which also requires hard work and patience.

So if you are willing to be a part of the prestigious university prepare for the entrance test and once you are enrolled you will automatically get the job at the end of the course through the process of college placement.

So, now decide which process suits your temperament the most. Here we are going to recommend a few places where you can learn product management that is available both in online and offline modes.

Kellogg’s certificate program.
Udemy.
LinkedIn learning path.
Stanford university.
My Great Learning online.
IIM(India)
Cambridge university.
upgrad.

Conclusion:

We have recommended various ways to learn product management, we have also recommended some universities and education platforms from where you can get a degree or certificate in product management.

Product management is a profession. dependent upon true skills and creativity. This profession demands creativity and perseverance. So first try to have patience as the journey to become a product manager is a long journey, you have a long distance to cover.

Last but not least, keep studying and practicing because you have set a goal for yourself and nobody is going to help you to achieve your goal. And, even if you lose the battle, then don't worry, something better than this is waiting for you, just put yourself entirely into the preparation and don't be afraid of results.

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