Business and Business Environment

This document provides an overview of the business and business environment, including the scope, size, and structure of different types of organizations. It discusses the interrelation among various organizational departments and the impact of macro surroundings on enterprise operations. The document also includes a SWOT analysis of a company and relates its strengths and weaknesses to larger factors.

Business and business
environment

Table of Contents
INTRODUCTION ..........................................................................................................................3
TASK 1............................................................................................................................................3
P1 ................................................................................................................................................3
P2 ................................................................................................................................................5
TASK 2 ...........................................................................................................................................6
P3 Interrelation among various organisational departments.......................................................6
TASK 3............................................................................................................................................8
P4 Negative as well as Positive impact on the macro surroundings on the enterprise operations
.....................................................................................................................................................8
TASK 4 ...........................................................................................................................................8
P5 Conduct SWOT of company .................................................................................................8
P6 Interrelate the strength as well as weakness with large factors ............................................8
CONCLUSION ...............................................................................................................................8
REFERENCES ...............................................................................................................................9

INTRODUCTION
BE is defined as surroundings of business including micro or macro factor influencing
business operations, functions and activities. Business organisations coordinate and collaborate
functional activities for achieving their goals appropriately. In the following report, the private
organisation chosen is Wellglade group voluntary organisation chosen is Wellcome trust and
public organisation chosen is Translink. The following report includes size, scope and structure
of three types of organisations. There is also discussion about PESTEL and SWOT of the
organisation.
TASK 1
P1
Various organisations are developed in order to conduct different functions and activities
which lead to attain organisational goals and objectives (Andersson, Forsgren, and Holm,
2015). Business environment consists of various organisations that remain in business
surrounding for achievement of organisational goals. There are different types of organisations
in business environment like private organisation, public organisation and voluntary
organisation. Each of these organisations have their own objectives & aims. The main aim of all
three types of organisations i.e. public, private and voluntary are different. All these
organisations require aim for attaining their goals in specified time. The expansion of business
organisation in international market costs a lot. The different types of organisations are discussed
below -
Private organisation – The different companies which fall under this kind of private
firm includes partnership, association, person, corporation or agency (Bah, and Fang, 2015).
Different firms which are working as private organisations have a common goal of earning more
money and profits. This kind of organisations works mainly as two types of entity such as self-
sustaining or non-federal entity. Private organisations are of different types which includes
Public & Private limited companies, sole traders, partnerships and so on. For e.g. Wellglade
group.
Legal structure of private organisation Sole traders – These manages and handles organisational functional on their own.
Different losses and profits of business are controlled by single owner of the company.

The main role of owner is to manage different operations concerned with operational,
legal and financial aspects of the organisation (Belás, and et. al., 2015). Partnership – This is type of private organisation that requires less funds. There can be
two or more number of partners in this type of organisation. Private limited companies – These organisations are managed and controlled by private
individuals. These cannot sell their shares in market. For example: Airdri.
 Public limited companies – These organisations are free to sell their shares in market
environment. In this way, they can earn huge investments.
Public organisation – This business organisation is managed by government of the
country. These type of organisations offers good quality of services and products. They
generally offer products which are of daily use for all people such as oil, gas, hydro electricity,
coal, gas,etc (Georgescu, and Popescul, 2015). These type of organisations contributes to
economic growth of company. Different public organisations have objective for enhancement of
enhancement of profitability of company. This leads to growth and development of nation and
economic structure. For eg. Translink . The legal structure of public organisation is mentioned
below -
 Central government department – Companies who own these organisations are
government of state.
 Local authorities – Different local authorities owns and manages local regulations and
rules.
Voluntary Organisation – These type of organisations are those who have an objective
to do beneficiary work for societal development and growth (Hamilton, and Webster, 2018).
The main objective of voluntary organisation is serving society. For e.g. Wellcome Trust. This
is founded by Henry Wellcome in the year 1936. The legal structure of voluntary organisation
is given below -
 Trust- These are those organisations in which owners get funds and money for providing
benefits to society by rich people and business owners. Others- Community, Royal charter bodies, etc.

 Un-incsorporated association- These association are those which are referred as
management committees and their main role is to perform particular operation and task.
P2
The scope, size, mission, vision of different type of organisation varies. The kind of
products and services offered by different organisations varies (Kolk, 2016). The main motive of
different organisations is to attract a lot of customers and stakeholders. Another aim is to have
lot of capital for operating and sustaining in market. Scope & size of various organisation is
mentioned below -
Private Limited:
The main objective of private organisations is to maximise earned profit and money. To
achieve this aim, organisations are given instructions by the top management of company. The
private organisation naming Wellglade organisation is a transport group which is providing bus
service in Leicestershire, Derbyshire, Staffordshire, Nottinghamshire and South Yorkshire, and
the Nottingham Express Transit tram system in Nottingham.The objective of private organisation
is to make more profit and money by expanding their market share in different cities. This bus
operator has to attract more number of loyal customers in order to increase sales and profits. Background: This company naming Wellglade organisation was founded in the year
1986 by Ian Morgan and Brian King. This person purchased the company from National
Bus Company. This company operates bus service from Bakewell to Coalville. Vision: The vision of Wellglade group bus service is to provide satisfactory services to
customers and increase customer loyalty. Mission: Their mission statement is to provide comfortable bus rides to people and
become benchmark for other bus operating companies. Objectives: This company has an objective to compete other bus service providers and
gain customer satisfaction of people by providing them comfortable bus journeys
(Palgrave Macmillan, London). Products: This company provides services to people by giving them bus rides from one
city to another. These buses provide services to people in various parts of UK cities. Size: This organisation is operating in different UK cities. There are various subsidiaries
of this group such as Derby community transport, High Peak buses, First Leicester,

Nottingham Express transport, TM travel and Kinhbus. The number of employees
working in Wellglade group are 100.
 Structure: Functional organisational structure is adopted in this organisation (Brown,
2018). This makes it easy for managers to spread information to different organisational
level.
PLC (public limited company)
Public limited companies are those which are part of public sector by a legal framework at
any level. The example of this is Translink. Background: TransLink is responsible in providing regional transportation network of
Metro Vancouver Services & Products: They offers bus services to people of different cities. Vision: To become best bus operator of the world. Mission: To provide travel ways to different people. Size: It Operate a fleet of 1400 buses, coaches and trains Objectives: To offer quality rides to all people by giving them comfortable rides.
 Structure: This follows Hierarchical type of organisational structure.
Voluntary sector
Voluntary organisations refers to those business entities mainly operate their functions
for the welfare of society. The major aim of such organisations is not earning money but they
want to do good for society's well-being (Pearson, 2017). In reference to the present
organisation which is Wellcome Trust is one of the most well known voluntary organisation of
UK.
 Vision: To enhance the health of individual & animals on which biomedical research is
conducted. Mission: To provide effective biomedical research Size: There are around 1797 employees working in this organisation. Objectives: They provide funds to various biomedical research.
 Structure: Matrix organizational structure is followed by Wellcome Trust.

TASK 2
P3 Interrelation among various organisational departments
In different organisations, various departments are linked to marketing department for
better functioning of all business operations. The interconnection of different functions with
marketing department help in clarifying objectives to all departments. In this way, organisations
have a common goal and it is accomplished in specified time frame. The interrelation between
marketing department with other departments are listed below -
Marketing and finance –Marketing department needs finance to conduct marketing
activity so there is presence of direct relationship between finance & marketing department. In
context to Translink , the company focuses on to develop effective marketing strategies that
attract the customers. It also conducts market research to analyse the needs and wants of the
customers (Ren, and et. al., 2017). For doing this activities, finance department of Translink
provide monetary resource to the marketing department and maintain budget for it. Finance
department allocates the fund to organise campaigns that promote the company product and
services. This interrelatedness among the departments directly affect the organisation structure of
the company. This helps the company to utilize the resources effectively which leads to increase
in sales and overall profitability of Translink .
Marketing & HR: The primary objective of HR department is to recruit the best
candidate for the company. For this,the marketing sector of the company make advertisement
related to vacancies and promote it in the market (Schaltegger, Hansen, and Lüdeke-Freund,
2016). With reference to Translink ,the marketing department analyse the needs and requirement
of consumers and provide information to the HR department about the candidate requirement for
the company. This practice and cooperation between the departments helps company to recruit
best, skilful employee for the company which leads to maximise productivity and efficiency of
the organisation.
Organisational structure
Translink organisational structure is functional that helps in increasing efficiency of the
employees (Sztangret, 2016). The company involve employees in decision making process
which motivate them to work with full zeal and attain organisational goals. With the help of
organisational structure, the roles and responsibilities is defined and every employee knows the
task they need to carry out in order to accomplish the targets of the company.

TASK 3
P4 Negative as well as Positive impact on the macro surroundings on the enterprise operations
(Covered in Ppt)
TASK 4
P5 Conduct SWOT of company
(Covered in Ppt)
P6 Interrelate the strength as well as weakness with large factors
(Covered in Ppt)
CONCLUSION
From the above discussion, it is concluded that BE affects the way in which a company is
working. It is important for any organisation to work well by analysing it's efficiency. The other
objective of all companies is to expand their business. PESTEL and SWOT analysis is done for
analysing market in an effective manner.

REFERENCES
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