SWOT Analysis of Neurotech International Limited's Business Model Canvas

1
Project Management

2
Executive Summary
Neurotech International Limited, a leading firm in healthcare industry in Australia provides
medical treatments to autistic patients. This report presents SWOT analysis of the nine key
elements of the business model canvas of Neurotech International Limited. It has maintained its
position through a track of other factors affecting its growth and sustainability. The findings of
the reports suggest the features that must be improved in its business structure so as to overcome
the challenges. It is recommended that the company must acknowledge the productivity of AAT
Medical Limited

3
Table of Contents
Introduction......................................................................................................................................4
SWOT Analysis of Business Canvas Model (Nine Elements)........................................................4
Findings...........................................................................................................................................6
Conclusion and Recommendations..................................................................................................6
References........................................................................................................................................8
Appendix..........................................................................................................................................8

4
1.0 Introduction
Neurotech International limited is one of the leading firms concerning its industry. The company
has been maintaining its position and other considerations through keeping a track of all the
other factors which would impact its growth and sustainability. The company is wholly owned
by the subsidiary company named, AAT Research Limited located in Malta. The company has
been aiming to commercialize its advanced technologies for the treatment of Autism too [3]. The
company has been conducting various researches and through it has been providing solution to
various health issues.
2.0 SWOT Analysis of Business Canvas Model (Nine Elements)
2.1) Key Partners
The key partners of Neurotech International Limited have been AAT Research Limited who has
been the operator of the company and AAT Medical Limited.
Strengths
 AAT Research Limited has added on
diversity to the medical products and
after treatment services such as nursing
 Laid down the path of success for the
company.
Weaknesses
 Inaccuracy in technology based solutions
and IT solutions provided by AAT Medical
Limited
Opportunity
 Expansion of services such as day care
services by partnering with AAT
Research Limited
 Stretch on to its customer base such as
women and adults
Threats
 Poor brand image in the market through
ineffective treatments