Small Business Enterprise

This report focuses on the performance of a small business enterprise in the UK and analyzes its strengths and weaknesses. It provides recommendations for improvement and expansion, as well as guidance on assessing business objectives and plans and implementing changes.

Small Business Enterprise

Table of content
INTRODUCTION.....................................................................................................4
TASK 1......................................................................................................................4
1.1 Strength and weakness of the business..................................................................................4
1.2 Comparative analysis of the Business...................................................................................5
TASK 2......................................................................................................................6
2.1 Recommendations on the of weakness..................................................................................6
2.2 Ways in which company can improve performance..............................................................6
2.3Recommend with justification, new areas in which the business could be expanded............8
TASK 3......................................................................................................................8
3.1 Assessment of business objectives and plans........................................................................8
3.2 Revision of business plans to incorporate change.................................................................9
3.3 Prepare an action plan to implement the changes..................................................................9
TASK 4....................................................................................................................10
4.1 Covered in PPT....................................................................................................................10
4.2 Covered in PPT....................................................................................................................10
4.3 Covered in PPT....................................................................................................................10
CONCLUSION.......................................................................................................10
REFERENCES........................................................................................................12

INTRODUCTION
Organisations which are having less financial needs and which are having number of
employees less than 50 can be stated as a small business enterprises (Blackburn, Hart and
Wainwright, 2013). It is a suitable option for a business entities which are having a plan to start
their own business can use this. This business model is having less need of the financial
investment and efforts of the human resources by which they can get more better profits. The
present report is based on the Posh Nosh Limited which a small scale enterprise working in the
UK, they are working in the restaurant business so it is essential for them to manage their
employees as per the needs of the customers. This report is having focus on the performance of
the business of the company to analyse the weakness of business activities. After it some
recommendations has to be adopt to the Posh Nosh Limited in their business activities which are
given in the report. SMART objectives can be helpful for the company to make effective
decisions on the different aspects of the company. So they have to adopt these changes to
improve their business activities and as well as their revues.
TASK 1
1.1 Strength and weakness of the business
Posh Nosh is a food restaurant working in the UK and they are having their focus to
deliver better products and services. It is a newly started business in the UK and they are having
limited number of store in the UK. As they are working in the retail food restaurant so they are
having a focus to provide proper customers assistance. They are having single proprietor ship on
this business and they are having managers on different level of management which helps to
company to deliver better services in the account of customers (Battisti and Perry, 2011). They
are providing foods and drinks in to their targeted market. As they are working in the food sector
so they are having an objective to provide better products and services as per the customers
needs and make profits by them. They are having flat management structure to organise business
activities. They are having target on the those people which are having an interest in to the foods.
But most of the customers are having a specific demand in the taste of the dishes in which some
times they can not provide better work according to the customers.

As the Posh Nosh Limited is working in the restaurant business so it is essential for them
to manage their business activities as per the needs of the customers. So they have to make a
proper analysis of the strength and weakness which are given under here:
STRENGTH
 They are having experts chef which are enough capable to provide test to customers as
they wants in the dishes.
 They are having good brand image in the market which can support to them to increase
their number of customers and as well as their business revenues.
WEAKNESS
 Limited number of employees creates a problem to manage customers which is
hampering on the business revenues.
 They are having different departments in the organisation so some time it is not possible
for them to make co ordination in between the teams to provide better products and
services.
1.2 Comparative analysis of the Business
As the Posh Nosh Limited working in the food and restaurant business so they have to
make proper ficus on the business so they have to make proper analysis of the sales, production,
marketing and human resources by which they can make better services for the customers
(Carraher and Paridon, 2015). As they are having different types of business activities so it is
essential for them to make an appropriate comparative analysis on the basis of the sales and
marketing to improve their business activities. Some of the points are given under below to make
a comparative analysis of the Posh Nosh Limited;
Sales: They are having an increase of 10% in their sales from the last financial year which
provide detail that they are working effectively for the customers and they are providing better
services to the customers.
Marketing activities: The restaurant is using social media to maker their followers and increase
the marketing and promotions of the products and services. As compare to the last year they has
increase number of followers by 19% which shows that people are interested in the foods and
services of the Posh Nosh.

Production: As they are making foods for their customers and food lovers so it is essential for
the company to manage standards in to the manufacturing (Gronum, Verreynne and Kastelle,
2012). So it is essential for the restaurant to manage their production cost to retain their profits,
in the current financial year they are having down fall in the production cost which is supporting
to increase their profits.
TASK 2
2.1 Recommendations on the of weakness
It is essential for the Posh Nosh Limited to make improvements on the weaknesses by
which they can increase their effectiveness for the customers and as well as it can help to them to
improve their business revenues. As they are loopholes that they are having limited human
resources which creates a negative impact to deliver services to the customers and as well as it
creates an negative impact on the revenues. Co ordination among the teams is also is an essential
part for them which is their weak point so they have to make a quick respond on it to improve
their effectiveness and efficiencies to provide better customers assistance. So some of the
recommendations are here which has to be adopt by the managers of the organisation to improve
their workings and as well as it can support in to the business revenues:
Communication system: They have to implement an internal communication system which can
help to them to make a proper co ordination in between the different teams (Lambert and
Davidson, 2013.). In the first they have to use an internal software which can help to them to
increase the effectiveness on the orders and as well as it can help to them to make a clear
communication.
Human Resources: As they are facing a issue of lack of employees so they have to recruit new
people in the organisation which are capable to provide services in to the company. It can help to
them to manage their services and business activities.
2.2 Ways in which company can improve performance
As they are working in the retail food business so it is essential for the company to
manage their business activities appropriately. So some of the points are here in which they can
improve their business:

Customers satisfaction survey: They have to use customer satisfaction survey which can help to
them to provide better customers services as per their needs. As they are working in the retail
food so they have to provide s products and services as the demands of the customers.
Training of employees: As they are having different teams so it is essential for them to provide
proper training by which they can give them exact services to their customers. It can help to the
company to improve their services. So they have to provide training on the random basis.

2.3Recommend with justification, new areas in which the business could be expanded
It is essential for a business organization is that to make new opportunities which can
help to provide long term growth to the business. There are various areas which can be used by
the company in order to expand their business operations. There are tough competition in the
food sectors due to its attractiveness (Lambert,and Davidson,2013). In the context of Posh Nosh
Limited, it is food firm which can provide a long range of food products to their loyal customers.
But in the United Kingdom market, there are various small and large business organization
which can create a cut through competition situation in the market. It can reducing the marker
share and profitability of the company. Therefore, the cited business unit is required to diversify
their business in to new areas which can help to maintain its growth and consistency. For this
they can go grocery or retail industry which is also good in terms of attractiveness and
profitability. They can open their grocery store in the city of London. For this there are two types
stores one can be located at the urban store where they can provide large number of goods. The
another type of store can be locate in the semi urban area. It can help to maintain the position in
the market which can leads to increase revenue and profitability which a common goal for every
business unit (Gronum, Verreynne, and Kastelle,2012).
TASK 3
3.1 Assessment of business objectives and plans
Posh Nosh ltd. is small medium enterprise in UK, which provides excellence in foods and
services. They are very famous and their kitchen brigade keeps on working to provide dishes
with high quality. They work closely with the local suppliers and make sure that they provide
good services to satisfy their customers. It has made several plans and objectives so as to build
and maintain reputation in the market (Teece, 2010). The plans of the company is :
 Mission : Their aim is to promote the teamwork by appreciating contribution of each and
every member. They manages to honour their commitment and deliver it on promises.
They tends to be sincere and honest in all their actions.
 Vision : The companies vision is to provide great cuisine with outstanding service. Their
vision is to get specialised in marquee and event catering and to give advice on all aspects
of event whether large or small (Goss, 2015).

 Goals : The goal of Posh Nosh is to satisfy their customers by meeting their needs and
requirements and to keep their people and environment safe at the workplace.
On the basis of their plans they have made some objectives in regards with their
employees and customers. Their main objective is to listen to their customers and focus on their
needs. They inspires to be the responsible citizens by giving care to their planet and by ensuring
no environmental damage. They are passionate about their doing and find better ways to solve
problems.
3.2 Revision of business plans to incorporate change
Business plans are very necessary for Posh Nosh for the identification of business
position in the market and analysing the future plans , it can also be said that the business plans
helps in identifying where the business is actually going (Hall, Daneke and Lenox, 2010).
Changes are made in the business plans from time to time so as to make change in market
conditions and in the company's situation which will help in increasing its market value.
According to the recommendations which is being given to the company in relation with the
market research for making several changes in the plans of the business for achieving growth and
success.
To make changes in a company, Posh Nosh should first develop a methodology to
conduct research in the market. For this company needs to understand various means and ways
for gathering different kind of information to evaluate the information outcome. Methodology
can be developed on the basis of success of the outcome (Teece, 2010). Efficient and effective
human resources should be hired by a company , which is very important to execute work in
relation with market research, this will also helps to achieve growth by increasing their profit. An
innovative and modified plans of the business should be made by a company for promoting its
business in the market by increasing client base. As company is in the service of food and
beverages , various strategies can be used by company so as to market their business plans to its
customers (Goss, 2015).
3.3 Prepare an action plan to implement the changes
Business environment is change over a period of time which required for the business
organizations to meet these changes effectively. So that they can attain their long term goals and

objectives in a right manner. The cited business organization required to make an blue print for
their proposed change so that they can implement change plan through using various strategies
and tactic. There are various stages involved in their plan which is given below:
Determine goals: This is the first stage which is related with the establish and set their goals and
objectives which they want to achieve. In the context of Posh Nosh Limited they required to
communicate with all concerned authorities and set their short and long term objectives for their
new business change (Burns, 2010).
Assess the business environment: This is another stage where the manager of the company are
required to scan their business environment effectively. There are two types of factors which can
affects their proposed change and its effectiveness. The most important things is their internal
factors which be controlled by the mangers. It can involved organizational structure,
organizational culture, leadership, employees motivation etc.
Develop a action plan: This is another stage where the cited business organization is required
that to develop an action plan for their proposed change. The manager of the company make sure
at the time of action plan consider all influenced factors which can overcome business
performance and its effectiveness.
Implement action plan: In this stage the manager of the company are required to provide all
important resources to their functional department so that they can implement their plan in a
effective manner (Carraher, and Paridon, 2015).
Measure and evaluate: Once plan is implemented they also review these plan so that they can
improve in the near future and attain their desired goals and objectives.
TASK 4
4.1 Covered in PPT
4.2 Covered in PPT
4.3 Covered in PPT
CONCLUSION
According to the above report it is concluded that it is necessary for the small and
medium enterprises to analyse and determine their weakness and strengths, so that they will be
able to know the opportunities in the market and the capabilities which will help them to achieve

desired objectives and goals. The top level management of the company will make necessary
changes in the operational and model of business which will help to meet challenges in future
with efficient manner. This report discuss the several approaches which are used by the
mentioned business organisation to achieve long term goals and objectives.

REFERENCES
Books and Journals
Battisti, M. and Perry, M., 2011. Walking the talk? Environmental responsibility from the
perspective of small‐business owners. Corporate Social Responsibility and
Environmental Management. 18(3). pp.172-185.
Blackburn, R.A., Hart, M. and Wainwright, T., 2013. Small business performance: business,
strategy and owner-manager characteristics. Journal of small business and enterprise
development. 20(1). pp.8-27.
Bridge, S. and O'Neill, K., 2012. Understanding enterprise: entrepreneurship and small business.
Palgrave Macmillan.
Burns, P., 2010. Entrepreneurship and Small Business: Start-up. Growth and Maturity. Palgrave
Macmillan.
Carraher, S.M. and Paridon, T.J., 2015. Entrepreneurship journal rankings across the discipline.
Journal of Small Business Strategy. 19(2). pp.89-98.
Goss, D., 2015. Small Business and Society (Routledge Revivals). Routledge.
Gronum, S., Verreynne, M.L. and Kastelle, T., 2012. The role of networks in small and medium‐
sized enterprise innovation and firm performance. Journal of Small Business
Management. 50(2). pp.257-282.
Hall, J.K., Daneke, G.A. and Lenox, M.J., 2010. Sustainable development and entrepreneurship:
Past contributions and future directions. Journal of Business Venturing. 25(5). pp.439-
448.
Lambert, S.C. and Davidson, R.A., 2013. Applications of the business model in studies of
enterprise success, innovation and classification: An analysis of empirical research
from 1996 to 2010. European Management Journal. 31(6). pp.668-681.
Malhotra, R. and Temponi, C., 2010. Critical decisions for ERP integration: Small business
issues. International Journal of Information Management. 30(1). pp.28-37.
Nga, J.K.H. and Shamuganathan, G., 2010. The influence of personality traits and demographic
factors on social entrepreneurship start up intentions. Journal of business ethics. 95(2).
pp.259-282.
Schaper, M.T. and et. al., 2014. Entrepreneurship and small business.
Storey, D.J., 2016. Understanding the small business sector. Routledge.
Teece, D.J., 2010. Business models, business strategy and innovation. Long range
planning. 43(2), pp.172-194.