Analyzing the Impact of Macro Environment on Business Strategies

Business
Strategic

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Task 1...............................................................................................................................................1
P1. Applying appropriate framework analyse the impact and influence of macro environment
of given strategies. .....................................................................................................................1
Task 2...............................................................................................................................................4
P2. Evaluate the capabilities and internal environment of company by using appropriate
framework:..................................................................................................................................4
Task 3...............................................................................................................................................7
P3. Illustrate Porter Five Forces model to evaluate the competitive forces of given market
sector for an organisation............................................................................................................7
Task 4...............................................................................................................................................8
P4. Apply different model, theories and concept to interpret strategic planning for
organisation.................................................................................................................................8
Strategic Planning:....................................................................................................................10
CONCLUSION..............................................................................................................................11
.......................................................................................................................................................11

INTRODUCTION
Business strategic is a frameworks that describe about decision taken which is based
through over strategies and decision which makes benefits in relation to aims and objectives
which set towards and organisation (Basalamah and et. al., 2020). Moreover, it is refers about as
master plan that tend to implemented through an individual in order to attain competitive
position within market. Many models and theories related with management and business are
implies to scrutinise optimum practise for business that attain competitive goals (Bocken, Smeke
Morales and Lehne., 2020). It is defined as master plan which implemented by the individual that
a high competitive position can be accomplished within marketplace.
In this report, organisation is selected is Starling bank is a digital challenger which is
situated in United Kingdom. It focuses on current and business accounts products. Starling bank
is originally owned licensed to regulate bank. Further the report is based upon micro
organization within business strategies within an organization. Also analysis is been done upon
micro environment factors and Porter’s five force is covered for making evaluation. In the end
various methods, models and theories in relation to make strategic decision developed within an
organization.
MAIN BODY.
Task 1.
P1. Applying appropriate framework analyse the impact and influence of macro environment of
given strategies.
Vision, Mission and Objectives of Starling Bank.
 Vision: The statement vision of strategic is to develop for global standard in relation to
both national and international organisation over measuring performance.
 Mission: For Starling bank having mission for allocating monetary funds and contribute
for customer within first priories through utilise from technologies for better transferring
money.
 Objectives: The main purpose of Starling Bank is to provide quality of financial services
to organisation and peoples (Centobelli, Cerchione and Ertz, 2020). This makes their
identity as well provide optimum direction to compete within their rivals.
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