Social Media: a Boon or Bane in Knowledge Sharing

Running head: STRATEGIC INFORMATION SYSTEM MANAGEMENT
Article review on the role of social media on knowledge sharing
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STRATEGIC INFORMATION SYSTEM MANAGEMENT
“Social media: a boon or bane in knowledge sharing”
Summary
The impetus of social media is no longer avoidable. The important social media
platforms like Facebook, You-Tube and even Linked-In have become the major source of
exchange of information in the world. The social platforms, on one hand has become an
important tool for personal relationships, as well as making commentary and opine on any
and every relevant and current issues. These social media sites also facilitate collaboration.
The companies now-a-days are not only dedicated towards making th public knowledgeable
about the new products as well as services. They need to implement strategies like active
knowledge sharing. However, in spite of the fact that social media is becoming a global
utility tool, the management level employees of many organisations are still not convinced of
its utility. Many organisations did not even allows the employees to use the social media
since they consider that social media can corrupt them and they would misuse the social
media and export valuable information. This article emphasises on the various strategies and
pathways that the social media uses to ensure professional development of the people. In
Hungary and many other countries, it has been evident that the upper management of both,
profit and non-profit companies have emphasised on deferring the employees to use social
media. On using these platforms they are penalised.
At this moment there is a factor of generation gap and the conventional profiting model that
is pervading the managers from taking up social media. In this context, this article provides
various recommendations regarding what can be done to motivate the employees so that they
realise the importance of social media.
After reviewing the article, I have learnt that social media has revolutionized the
world. As a matter of specification, social media has upgraded unity and collaboration
between individuals (Gaál et al., 2015). I feel elated to point out that social media has added

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STRATEGIC INFORMATION SYSTEM MANAGEMENT
an innovative touch in the products and services, bringing radical transformation in the
business dynamics. The most important thing, which I have learnt is the role played by social
media in terms of knowledge sharing. I upgraded my knowledge on the fact that sharing the
information on social media enables the managers to engage with large number of employees.
One of the other facts, which I can highlight, is that training the employees on the
utilization of social media tools results in effective knowledge sharing. Here, I can point out
the fears of the managers regarding the risks of hacking. I think this approach of the
managers projects their consciousness towards the wellbeing of the employees.
Qualitative research has enlivened my experience and knowledge about the usage of
social media for reducing the knowledge gaps. Through the reference of Hungarian
organizations, I have learnt that they hesitate towards the use of social media. However, I also
came to know that support from the managers results in high involvement of the employees
in the social media services. This approach of the managers is highly beneficial for the
employees in terms of upgrading their preconceived technical skills, expertise and knowledge
(Gaál et al., 2015).
I feel immensely to share the development of my notions regarding the widespread
use of internet. Within this, scholarly review has helped me a lot. Through integrated
knowledge management cycle, I came to know the dynamics of knowledge sharing. Delving
deeper into the aspect, I learnt about the different factors, which influences the aspect of
knowledge sharing. Among the factors, I can relate the factor of “informal” with the usage of
social media. This is because of the social networks, which enhances the stability in the
relationship between the employees and the managers (Gaál et al., 2015). Therefore, I can say
that this factor bears correlation with the second generation of knowledge sharing.