Expanding 7 Eleven in Brazil: Cultural Elements and Importance of Cultural Literacy

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Added on 2022/10/01

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This report discusses the expansion of 7 Eleven in Brazil, including cultural elements such as communication, attitudes, norms, religions, values, and aesthetics. It emphasizes the importance of cultural literacy and understanding customer preferences and workplace management. Challenges and issues faced by the company in the new market are also discussed.

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Expanding 7 Eleven in Brazil: Cultural Elements and Importance of Cultural Literacy

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