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Assignment on Theories of Business Communication

   

Added on  2020-04-15

7 Pages2034 Words42 Views
1Business CommunicationContentsINTRODUCTION.................................................................................................................................2

2Communication within an organisation.............................................................................................2Theories of communication...............................................................................................................3Reflective analysis.................................................................................................................................4Help in future career..............................................................................................................................5CONCLUSION.....................................................................................................................................6REFERENCES......................................................................................................................................6INTRODUCTIONIn modern days of business it has become essential for the firms to take use of the bestcommunication methodologies as well as channels (Chaney and Martin, 2013). It helps toensure that the flow of information at different levels carries out without any interruption.

3Apart from this it is also necessary that management makes an appropriate strategy forcommunication. There are larger numbers of people inside the firm that comes from differentcultural backgrounds hence a proper mode of communication needs to be selected (Bovéeand Thill, 2012). There are two types of communication within an organisation namelyorganisational communication and inter-cultural communication. This report highlights theways in which inter-cultural communication and organisational communication needs to bemanaged. Communication within an organisationIntercultural communication is understood as the discipline that studies communicationacross different social groups and cultures (Guffey and Loewy, 2012). It can also beunderstood as the ways in which culture affects the communication. This concept arise due tothe reason that communication problems and processes arise naturally due to people comingfrom different social backgrounds, ethnicity etc. Cross cultural communication suggests thatpeople interprets anything in a way as they have learned over the years.Organisational communication is a field that studies regarding the consideration, criticism,role and analysis of communication within organisational context (Kernbach, Eppler andBresciani, 2015). The flow of information can be through both the modes formal andInformal. Communication through informal channels is termed as grapevine while thecommunication that is through formal channels is understood to be downward, horizontal andupward (Hynes, 2012). Grapevine is unofficial and random means of communication. It isquick and is direct but can be a havoc of communication.Theories of communicationThere are several theories that have been given by different scientists on organisationalcommunication as well as intercultural communication (Kaul, 2014).Theories of organisational communicationWeber’s classical theory: This theory suggests that firms have clearly definedresponsibilities and roles and hence communication is structured, clear andhierarchical. This is a rigid machine like structure where there is no confusionregarding message being sent from top to bottom (Kupritz and Cowell, 2011).Tompkins and Cheney’s control theory: This theory is applicable for the firms that aremoving past the bureaucratic mode but are yet to be totally amorphous (Louhiala-

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