TITTLE AIM AND OBJECTIVES 3 Research Project Tittle Aim And Objects 3 Background of research 3 1.1 Research methodology 5 2.1 Research methodology 5 2.1 Validity of research 7 TASK 2: Project IMPLEMEN

Research Project
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TABLE OF CONTENTS
Tittle aim and objectives .................................................................................................................3
1.1 Rationale of research.............................................................................................................3
1.2 Background of research.........................................................................................................3
1.3 Literature review ...................................................................................................................4
1.4 Research methodologies........................................................................................................5
2.1 Resources required to carry out the research ........................................................................6
1.5 Gantt chat...............................................................................................................................6
2.1 Validity of research ...............................................................................................................7
TASK 2: PROJECT IMPLEMENTATION AND PRESENTATION ..........................................7
2.3 and 2.3 Conducting the research............................................................................................7
3.1 Factors affected the achievement of project .......................................................................14
3.2 Interpretation and analysis...................................................................................................14
3.3 Conclusion and Recommendations......................................................................................16
Future areas of research.............................................................................................................16
References......................................................................................................................................17
Appendix .......................................................................................................................................18
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TITTLE AIM AND OBJECTIVES
Aim:
“To assess the role of advance technology in product development”- A study on Smart
phone as a new product
Objectives
 To determine the significance of advanced technology in the modern era
 To assess the link between advance technology and product development
 To recommend the ways through which new and effective products can be developed
with the help of technology
Questions
 What is the significance of advance technology in the modern era
 What is the link between advance technology and product development
 What are the ways through which new and effective products can be developed with the
help of technology
1.1 Rationale of research
The main objective behind carrying out this research is to understand the role of advance
technology in product development. The competition among businesses has become so intense
that now companies are launching new products at regular intervals so that they can maintain the
interest of people in the market. In order to understand the role of advance technology in product
development, Smart phones as a product will be taken into consideration. This will help in
getting desired findings with regard to the topic of study.
1.2 Background of research
The use of modern and upgraded technology has become a trend for organizations.
Nowadays products can be successful only when it is technologically updated. The growing use
of smartphones has given birth to several big brands in the market. This report will help in
understanding how technology helps a company in developing new products and further assist
them in becoming successful in the market. In earlier days, mobile phones were only used as the
medium of communication but with the passage of time many new features are added in the
phones. Further Smartphone are the one which perform many task of computers such as internet
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access and it also has an effective operating system that is capable enough to run a downloaded
application.
Factors contributed in the selection of research
The growing market of Smartphone is one of the major factors which have contributed in
selecting this study. One of the major factors among all is the changing market trend. The
Smartphone manufacturers are now required to launch new products at regular intervals in order
to stay competitive in the market. In every 9 months, the model of Smartphone becomes outdated
and a new model is being launched in the market. Other than this, the growing use of technology
is also one of the factors which have contributed in selecting the topic for the research study. The
technology has also helped in economic development as most of the businesses are investing
heavy amount of financial resources in order to make themselves technologically advance and
gain competitive advantage.
1.3 Literature review
Significance of advance technology in modern era
Technology has emerged as one of the most powerful tool in the modern era. As per the
view of Coates, (2014) in order to survive in the long run, organizations are required to
implement latest technologies in their overall operations (Coates, 2014). Products such as laptop,
computers, Television, mobile phones, auto mobiles etc. can be successful only when they have
latest technologies in them. Kaldor, (2013) has evaluated that, the significance of advance
technology can be understood by the fact that it assist businesses at the time of new product
development (Kaldor, 2013). The process of product development is very complicated as it is not
easy for companies to understand the need and demand of people in the market and deliver
products according to the same (Fu, Pietrobelli and Soete, 2011). Other than this, it also assists
organizations in lowering down their overall cost of production and enhances their profit margin
(Crossler and et. al., 2013).
Link between advance technology and product development
According to Grint and Woolgar, (2013) there is a direct link between technology and
new product development (Grint and Woolgar, 2013). The entire process of product development
consists of steps such as idea generation, idea screening, concept development & testing, product
development, test marketing, commercialization and launch. The process of developing a new
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