Impact of AI on Corporate Performance

BM 565 DIGITAL BUSINESS & NEW
TECHNOLOGIES

Table of Contents
INTRODUCTION...........................................................................................................................2
TASK...............................................................................................................................................2
A- Significance of topic...............................................................................................................2
B- How AI technology has developed.........................................................................................3
C- A detailed description of technology used and what it is used for.........................................4
D- What technologies software & platforms are utilized in this topic........................................4
E- What types of company and business uses AI........................................................................5
F- How AI is used as a business tool and is this effective...........................................................6
CONCLUSION................................................................................................................................6
REFERENCES ...............................................................................................................................8

INTRODUCTION
New technologies play significant role in the context of organizational growth and
success. It has enhanced the productivity and performance level of companies whether it is
private or public. Advance technologies make organizations able to become a digital firm, that
has established their online presence in the market as effectively and successful as they run
physical outlets. The current assignment will be based on specific topic and that is “The impact
of new technology (AI) on corporate performance. The study will explain significance of current
topic, how technology is developed and detailed description of that along with utilization.
Furthermore, the report will also justify technologies software and platforms are utilized in the
Artificial intelligence, types of venture & company that uses that and how it is used as a effective
business tool.
TASK
A- Significance of topic
Artificial intelligence is one of the most effective and beneficial technologies in the world
of business, because it allows human capabilities to understand, reason, plan and communicate to
be undertaken by effective software that is highly effective and excellent. It plays significant role
in growth and expected success of brands (Importance And Benefits Of Artificial Intelligence,
2021). AI is important and useful in varied terms such as it may help to generate revenue when a
company may increase their productivity level after utilizing that. Along with above benefit,
artificial intelligence may contribute to reduce major errors that may put negative impact on
current planning and strategies of companies whether it is large or medium. It can be said that in
the recent time, the world is dominated by cutting-edge useful technologies and humans might be
felt its existence all around. Varied advanced technologies playing crucial role in term of
reshaping the world to become a better place to live (Di Vaio and et. al., 2020). Artificial
intelligence technology is existed in form of varied machines such as auto-mobiles, smart touch
phones, smart devices, etc. that may contribute to connect individual or company with other
person or brand.
B- How AI technology has developed.
The roots of advance artificial intelligence were planted by classical philosophers, who
efforts to define the key procedure of human thinking as mechanical manipulation of essential
symbols. Their attempts culminated in creation of programmable digital computer in the 1940s,